Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour Review

Claims:
The original long-lasting lip colour is the perfect way to make a lasting impression. Now with a new applicator for true bold colour that stays put all day.
Hot must-have shades that last for up to 24 hours.
Moisturising balm gives a smooth finish with luscious shine.
New applicator for a defined, bold finish.
Available in a range of 25 subtle to vibrant shades

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 05

Tips:
1Always apply Lipfinity colour to clean, dry lips.
2First, line your lips using the Lipfinity applicator.
3Then turn the applicator over and fill in your lips.
4Wait for one minute for the colour to dry, and then apply the moisturising balm. Reapply the balm topcoat regularly throughout the day.

To begin with, you can check shades from my collection in Sultry,Frivolous,Spicy, Tanned rose, Spiritual on IMBB 🙂 You would get an idea how much I love this range, more than any gloss and lip color combo, for this balm and lip color combo these have. So when I came to the UK, I knew I had to get the rest of the shades which weren’t there in India. There is a balm version and then there is the shimmer gloss version, I love the balm one.

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 01

I picked up the darker colors; there were a lot of nude shades meant for pale skin tones. These were on my list for a long time now, but the cost was kind of a bummer, I bought them for around Rs.600 in India, but here they were 10.99 GBP which is around 1100 Rupees :O and to add insult to injury, I missed the 3 for 2 offer 😛 by a week,well such is life.

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 03

With this product, you get a liquid lip color, that needs to be applied in an even layer, wait for it to dry to a matte finish, then use the clear balm given, on top of it. This makes it super duper long lasting.

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 02 Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 04

My take on Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour:

Vivacious:
This is a very pretty matte mauvy pink shade, which could be flattering on most skin tones but yellowy ones.The color is a very pale kind of pink and no shimmer, it dries to super matte and I love how it looks with a pinker or mauvy blush on,this is a great day wear and even for office wear.If you have pinker skin tone, this would be match made in heaven for you.When worn, it goes even and try to use only one layer, do not cake this product up.It needs to be given a single balm coat, and retouched with balm when you feel like. Once set in one minute, this will not budge unless it comes in contact with any kind of oil when you eat,then it could be a mess, so be careful.

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 07

Only color:

Max Factor 40 Vivacious lipfinity1

With balm on:

Max Factor 40 Vivacious lipfinity2 Max Factor 40 Vivacious lipfinity3

Just in love:
This is a bright pink almost fuchsia shade, and it has this slight hint of sheen shimmer to it, but when on,barely any shimmer is seen.This is thicker than the Vivacious shade so take your time to have an even layer or coat on, wait for a minute and do not purse your lips when it is drying. Once dry, it sets and seal it to a comfortable finish with a coat of the balm provided. I have so many of them that I use my older balms with all shades, I am saving the new balms untouched, don’t ask why!

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 06

Only color:

maxfactor lipfinity just in love swatches2

 

With balm on:

maxfactor lipfinity just in love swatches3 maxfactor lipfinity just in love swatches4

This shade is more apt for evening or party wear and could be suitable for most skin tones but not very yellow skin. This could be great for dusky skin too. One thing to remember is when it comes in contact with oil, it crumbles and remains only on the outline of the lips, which is an embarrassment. If you do touch up, take your time for an even layer and do not press your lips together when it is drying. You could touch up balm during the day if color is intact. On its own, it could be very drying; but for my normal lips, I face no problem when the balm vanishes later on. You also need time to apply and shape the lips well, since this is not very forgiving when on.

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 13 Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 12 Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 14

If you have never tried these, I suggest you try lighter shades like Sultry and Spicy meant for Indian skin tones. “Just in Love” could be too bright and hard to handle. Do keep an eye on how it looks throughout the day when you have this on as this leaves your lips naked and patchy.

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 09 Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 10

Coming to the 24 hours claims, I wore it for 18 hours, took a shower, meals and even slept with it on yes 😛 I would say it is not true to 24 hours claim on a regular day; but if you go without food, this could very well survive 24 hours, I could see color on the outer area of my lips even after a day. So, this could be your pal for an important day when you need to be in ship shape and makeup intact. This needs an oilbased remover to be removed.

Vivacious (left) and Just in Love fresh:

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 16

After a minute:

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 18

Coated with clear balm after drying:

Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour 20

IMBB Rating:
4.5/5 I love both!They last you a whole day in a regular girl’s life.

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20 thoughts on “Max Factor 40 Vivacious and 335 Just in Love 24 Hrs Lipfinity Lip Colour Review

  1. Wow Neha. I loooooove reading your reviews and your lip swatches are everything! <3

    Impatiently waiting for more reviews! 😛

  2. I totally love your lippie reviews! Lip swatches are a treat to look at 🙂 Both colors are lively 🙂

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