Almay One Coat Nourishing Mascara

Almay One Coat Nourishing Mascara

Hello Everyone!

Today, I’ll be reviewing the best mascara I’ve used till now, the Almay one coat nourishing mascara in the shade Black Brown. Read on to know why I found it so good.

Almay One Coat Nourishing Mascara

Product Being Reviewed:
Almay one coat nourishing mascara (thickening) in the shade 403 – Black Brown.

$ 5.99 for a bottle of 11.8 ml.

Shelf Life:
6 months from the date of manufacture.

Aqua, pentaerythrityl tetrastearate, beeswax, PVP, glyceryl stearate, ozokerite, polybutene, oleic acid, carnauba wax, isopropanolamine, sorbitan sesquioleate, aloe leaf juice, tocopheryl acetate, magnesium ascorbic phosphate, panthenol, quarternium-22, simethicone, quarternium-15, methylparaben, ethylparaben, propylparaben, imidazolidinyl urea. May contain: Iron oxide, ultramarine blue, titanium diozide, carmine, chromium hydroxide green, chromium oxide greens.

Almay Mascara

Directions For Use:
Never use if your eye is injured, irritated or infected. Consult an eye doctor immediately in case of injury. Always handle and apply in a careful and sanitary manner. Do not add anything to the mascara or share with others.

Product Description:

  • Builds 100% thicker lashes in one clump-free application.
  • No smudging or flaking.
  • Conditions the lashes with aloe and vitamin B5.
  • Hypoallergenic.
  • Good for contact lens wearers.

It comes in a sturdy white bottle with a silver cap. The packaging is classy and also makes for convenient usage.

Almay Mascara


Blackish brown.


Very mild.

Staying Power:

Close to 4 hours after which it flakes a bit.

Almay Mascara

My Experience with Almay One Coat Nourishing Mascara:

Last month when my friend had gone to the U.S. for a family vacation, I had given her a long list of products to get for me from there. Unfortunately, as luck would have it, she fell ill there and therefore could not get any of the products I had wanted, but still as a sweet gesture, she gave me some of the products which she had bought for herself on the day they landed there.

I have never used or even heard of anything from this brand, so I searched for it on Google first and came to know that it is owned by Revlon and the products are quite famous there. In fact, I quite liked the range of products on the official website of Almay.

Almay Mascara

Coming back to the mascara, I was a bit wary of using it since I do not own any make up remover and the pack specifically mentions to remove this using Almay eye makeup remover. Since my skin is sensitive and my eyes are super sensitive, I don’t use any makeup remover nor any waterproof mascaras, but I knew I would end up using it as I cannot keep a new product or gift in packed condition on the shelf for long, I get that urge to use it and see how it is and end up using it! So, when I was taking pictures for this review, I applied this mascara to my lashes and wow, it truly is volumising and thickening. My lashes were luking denser and thicker after just one application. Also, there was absolutely zero clumping. And it doesn’t smudge either. The applicator makes for easy application and the shape is such that even the corner lashes are covered. I also liked the staying power of the mascara. After 4 hours, I could see that the mascara was flaking. So, two days back, when I had to go out for a party, I first applied Vaseline on my lashes, waited for sometime and then applied the mascara and it did not flake this time.

While I was washing my face, I noticed that there was no effect of the water on the mascara. I tried removing it with olive oil and voila, it removes pretty easily with the oil, so there’s no need for any eye makeup remover. I also like that it doesn’t have any particular smell and whatever smell I get on opening the lid is also very mild.

Let me sum up the pros and cons of the product for you:

Pros of Almay One Coat Nourishing Mascara:

  • It is enriched with aloe vera juice and vitamin B5.
  • The entire ingredients list is present.
  • It does give lashes a dense look.
  • It lives up to its claim of clump-free application.
  • The packaging is convenient for usage.
  • The applicator makes for easy application and covers all the lashes.
  • It is hypoallergic.
  • It is safe for contact lens users.
  • It does not smudge.
  • It is waterproof.
  • It can be removed using olive oil.
  • It has a very mild fragrance.
  • I like the staying power.
  • It doesn’t dry out my lashes.
  • The price for that much of quantity is good.

Cons of Almay One Coat Nourishing Mascara:

  • It contains parabens.
  • I wish it had a longer shelf life.
  • It flakes after 4 hours, but that can be sorted out by applying Vaseline on the lashes before applying mascara.
  • Availability in India is an issue.

Will I Buy Almay One Coat Nourishing Mascara Again?

Yes, I will. I shall request anyone from my extended family or friends who go to the US to bring this for me. I love this!

Will I Recommend Almay One Coat Nourishing Mascara?

Yes, I do. I’m totally impressed with the product and would definitely like you to try and see for yourself and I’m sure you’ll be impressed too!


3.5/5 (-1 for short shelf life, -0.5 for containing parabens, -0.5 for flaking off).

Do comment and let me know how you found my post.

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13 thoughts on “Almay One Coat Nourishing Mascara

  1. noorie i have also heard a lot about this brand but never got a chance to try it. The vaseline tip is very nice . Glad that it finally worked. :)) I wish the packaging would have been a bit cuter. This one is super simple.

    1. Thanks Rati di!
      The tip was given to me by a friend when I was dealing with maybelline lash stiletto mascara, that one flakes too much!
      I agree with you, the packaging could have been better.

  2. I love Almay’s eye products. I have this mascara in black and that is the only one I use on a regular basis. The Almay eye makeup remover pads are also awesome.

    1. This was the first time I came across this brand but I liked most of the products that I saw on the official website of almay. Have you used any other product from this brand? Like blusher or compact?

  3. Nice review Noorie.. :waytogo: :waytogo: .
    never heard of this Brand :worship: :worship:
    .. I am gonna try the vaseline trick 😉

    1. Thank u Poo!
      Ya, even I got to know of the brand only when my friend got me this mascara.
      Yeah, try it, m sure u wont be disappointed.

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