Diana of London Intense Black Drama Kajal Eyeliner Review

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Skin-tone: Fair to medium

Hello beauties,

Diana of London has always been a really good brand for me because most of the stuff has worked great for me. I picked up a kajal long back to try how this brand worked as this was my first eye makeup product from them. Scroll down to see how it worked for me.

Diana of London Intense Black Drama Kajal Eyeliner

Price: Rs 450/-
Product Description by Diana of London:
Water-proof, Long lasting, Smudge free
• The rich black waterproof eyeliner glides on a smooth and won’t smudge or smear. It gives a rich, deep and consistent color with a finish that will softly glide to give easy and precise application.
• Paraben free, D5 free
• Ophthalmologically tested


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Diana of London Intense Black Drama Kajal Eyeliner name

Directions: Trace a fine line of eye liner around the contour of your eye and also draw a fine line at the base of the upper and lower lashes for more definition. For a more intense look, thicken the liner and smudge.

My Experience with Diana of London Intense Black Drama Kajal Eyeliner:

Packaging: The Diana of London kajal comes in a deep coral packaging with the name written over it. The kajal is a retractable one which helps to avoid all sorts of fuss related to sharpening of a kajal. It is a very handy one which can be easily carried around in the bag. The bullet is hard but it can break if I apply a lot of pressure or twist it up more than needed. Hence I twist up only a little to avoid any breakage. It is affordable at 450 bucks but if you compare it to other drugstore kajals available, then this might turn out to be a bit expensive.

Diana of London Intense Black Drama Kajal Eyeliner tip

Shade, pigmentation and feel on the eyes: The shade available for this kajal is just one and it is called the “Intense Black”. The shade is an intense black colour and the colour pay-off is really good. I get the ‘intense black’ in 2 swipes. This is one kajal that shows the colour on its own and does not have to be rubbed under my eyes or over the eyelids. But on my waterline I need 3-4 swipes to build the colour. The kajal did not irritate my eyes and I need to be extra careful since I wear contact lenses but I did not face any issue with it.

Diana of London Intense Black Drama Kajal Eyeliner packaging

Staying power: The kajal stays for a very average time of 2-3 hours on my waterline and for 5-6 hours on my lash line and over the eyelids. It does not smudge or budge that easily and does not come off with water too. But it does lose a bit of intensity and colour from the corners of my eyes. It comes off easily with a makeup remover but only after 2-3 swipes and it involves a bit of tugging and pulling as well. The kajal is pretty average; it does everything that a kajal should but I think I have used better kajals earlier!

Diana of London Intense Black Drama Kajal Eyeliner swatch

Pros of Diana of London Intense Black Drama Kajal Eyeliner:

• Retractable packaging.
• Handy.
• Affordable.
• Intense black colour.
• Great pigmentation.
• Doesn’t smudge or budge.
• Stays for 5-6 hours.
• Does not irritate my eyes.
• They don’t test on animals.

Diana of London Intense Black Drama Kajal Eyeliner EOTD

Cons of Diana of London Intense Black Drama Kajal Eyeliner:

• Limited availability in India.
• Cheaper alternatives available.
• It can break easily.

IMBB Rating: 4/5
Will I Repurchase/Recommend Diana of London Intense Black Drama Kajal Eyeliner?
No I think I would still stick to Lotus Colorkick kajal because this worked well but the Lotus one costs lesser and stays a little longer than this one.
Conclusion: Would love to try more stuff from them!

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Sugar Twist and Shout Fadeproof Kajal – Black Velvet
Faces Magneteyes Kajal

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Diana of London Intense Black Drama Kajal Eyeliner Review Overall rating: 4 out of 5 based on 1 reviews.

Works well!

★★★★☆
4 5 1
The kajal stays for a very average time of 2-3 hours on my waterline and for 5-6 hours on my lash line and over the eyelids. It does not smudge or budge that easily and does not come off with water too. But it does lose a bit of intensity and colour from the corners of my eyes. It comes off easily with a makeup remover! Average and have used better!
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