Dove Nourishing Oil Care Mask Review

Dove Nourishing Oil Care Mask Review

Dove nourishing oil hair mask

I have been a strict oil-shampoo-conditioner person, but with my hair getting damaged by dust and pollution, I have had to figure out more ways to strengthen my tresses. The new Dove damage therapy sounded like something that could help. The latest offering of the Dove Damage Therapy range is the Nourishing Oil Care Shampoo, Conditioner, Mask and Serum. They come with Vita Oils. The advertisement promises to nourish the hair with every wash and provide smooth and silky hair. As usual, falling for the pretty hair in the advertisement, I bought the nourishing oil shampoo and the repair mask. Here is my review for the weekly repair mask.


The mask comes in a triangular bulky 200 ml box. The golden shiny appearance of the entire range is new and attractive. The box has a twist-open cap.

Hair mask

Product Claim:

Deep inside nourishment and repair for 99% smoother hair based on a lab test in comparison with a non-conditioning shampoo. The vita oils are supposedly a blend of coconut, almond and sunflower oils and are absorbed rapidly. They nourish the hair without leaving it greasy.




As a part of the weekly hair care regime, the mask is supposed to be applied on clean hair. Instructions say a palmful needs to be used. The mask needs to be massaged into the hair concentrating on the middle and the ends. To be washed off after leaving it on for five minutes.


It is priced at Rs. 300 for a 200 ml jar.

My Take on Dove Nourishing Oil Care Mask:

The product is a yellowish cream that comes in a wide-mouthed jar. I was expecting a wonderfully smelling cream. The smell of this mask somewhat reminded me of Vicco turmeric.  Applying it evenly all through the hair was my goal. I rinsed my hair with Garnier Shampoo. I gave the conditioner a skip. I deliberately did not use it along with the Dove shampoo in order to gauge its effect on my hair.  Having waist length hair, I needed a lot of the cream to cover my entire hair length and the tips effectively. It tended to slip a lot out of my hands as I was applying it.


Once done, I waited five minutes before rinsing it off again. Rinsing it took a while since I was unsure about the extent to which it needed to be rinsed. I let the hair dry naturally. Once done, it detangled easily and also the hair had a smooth feel to it. I did not however notice the bounce or the shine that was depicted in the advertisement. Also, the tips of my hair went limp in two days. It was maybe due to overuse of the mask at the tips.

I am using it once a week now. I can’t certainly say how it is different or more effective than my conditioner. I am getting the same result as with the conditioner.

Pros of the Dove Nourishing Oil Care Mask:

  • Creamy texture, lasting conditioning.
  • It has oil in it, leaves the hair healthy, yet non-greasy.
  • It lends a lot of smoothness to the hair texture and makes it more manageable.

Cons of the Dove Nourishing Oil Care Mask:

  • The jar is big, not convenient to carry it around while travelling.
  • Usage from the jar is difficult, it would have been much better if it came in a tube.
  • The smell could have been more pleasing.
  • Either the mask or any other product in the range should have contained ingredients to fight dandruff.  Now, one has to use other products in parallel to fight dandruff.
  • A palmful to cover one’s hair is a lot, the jar would not last more than a month then.

Since, I have already bought it, I am going to continue using it. I still have to use an anti-dandruff shampoo ( I use Garnier) alternately along with the Dove Oil shampoo and mask. The mask gives deep conditioning to my hair and keeps it soft for two days. For those two days, me and my hair are happy. By then, it is time for the next wash!

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30 thoughts on “Dove Nourishing Oil Care Mask Review

    1. Nice review Aparna!

      @Gayathri …New hair care blog??/… :happydance: :happydance: :waytogo:
      Can I plz gt the web address?? 🙂 :jiggy1:

    2. Thanks Gayathri!

      Saw your blog just now. All the very best! :waytogo:
      I was told that regular trimming is essential in order to get rid of split ends and promote hair growth. So i do that religiously.

    3. Hi Gayathri, IMBB’s comments section is for friends and for inputs on the review. Please refrain from using it as a promotional platform. Uske liye facebook hai na. 🙂

      1. ‘promotional platform’ ?? 🙁 🙁 I am very much hurt!!

        I am a single person who wants to ‘share’ a new thing and is pretty excited abt it.
        I am sorry if that bothers you.. Your blog and therefore, I understand that its Your Rule..

      2. And trust me, its going to be nothing as solid and as stable like imbb..
        the blog itself is an aim for 100 days.. :(:(
        Anyways, i am going to stop talking abt it ..

        Rest assured, Will not comment anything about my excitement here..!
        Your Blog , Your Rule. 🙂

  1. i do like my hair mask to provide shine and volume to my hair. I mean why would you take an extra step anyway. I loved the pretty packaging. Infact the entire new packaging by dove looks quite nice. :))

    1. Thanks Rati! And you wash off the mask like how you wash the conditioner itself? Its a little thicker than the conditioner.. That’s why i was not sure when to stop! I saw it smoothening, but no volume :struggle:

  2. I have used the new dove vita oil conditioner n found it to be quite good and am planning on getting the hair mask.Nice review

  3. Nice review Aparna.. I dont have a happy experience with hair masks so far..
    after seeing Rati’s post on Loccitane products, I am tempted to give them a try, but everything else is just so-so for me.. :methinks:

  4. I have started feeling that these masques/masks from Dove and L’oreal are just thicker kind of conditioners for which they charge more money and nothing else :waiting:

    Btw, nice review, Aparna.

  5. My head is aching badly!!! :headache: :headache: :headache: :headache: :headache: :headache: :headache: :headache: :headache: :headache: :headache: :headache: :headache: :headache: :headache: :headache: :headache: Someone suggest some nice hair oil to fix hedaches!!! 😥

    1. Hair oil ki toh pata nahi…but did you take paracetomol or crocin or something like that?
      Aur koi zandu balm/amrutanjan types try kiya kya? That’s your best call. :haanji:
      And drink some water. It helps. Dehydration also causes head aches.And a cold pack/towel or ice pack gives relief for a while. :specs:
      Koi aur problem ai toh mujhse puch lo…doctor ki beti hone ke faide bahut hai. :dumb:

      1. aww..actually weather and offce ka tension playing havoc with my head..yeah..have taken the medicine..didn’t want to take..but no other choice!! 😥

        :thanks: Pragnya!! 🙂

  6. er…I mean :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang:

  7. Nice review aparna.. i was thinking of buying some hair mask from dove.. but now i will avoid hair mask.. i am pretty happy with the conditioners for the moisturising job.. :preen: :preen:

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