ELF Purple Custom Eye Shadow Review

Hi Lovely Readers!!!

This post is about the fifth Elf Custom Eye Shadow that I had purchased in bulk. I have one more purple shade in my vanity (one in Sleek palette), nevertheless I purchased this one because it has less glitter and is a little more subtle. I bought these off of ELF website and I got a good deal on these. Also, since they are not available in most stores, I was super excited to buy a bunch of these. Read further to know about ELF Purple Custom Eye Shadow.

ELF Purple Custom Eye Shadow

Product Description:
Create your Personal Look with this Pigment-Rich Eye shadow. Safe Gentle Formula. Instantly beautiful, healthy-looking eyes designed, formulated and tested by our professional team of makeup artists. Become your own makeup artist.


ELF Purple Custom Eye Shadow 2


My Take on ELF Purple Custom Eye Shadow:

The usual packaging of a refill shadow pan. The shadow in a circular, 2mm deep pan that can be added to an empty palette to make custom palette. Nothing further to add, except that I liked the way it was packed before it was shipped. It kept the pan and shadow safe.

ELF Purple Custom Eye Shadow 3

It is a powder eye shadow set in cake form, but is very smooth and easy to apply. It has next to no shimmer and gives a matt powdery finish. It is smooth and does not feel gritty. I thought, it might behave like a cheap powder shadow, but it is very smooth and very easy to apply and blend.

ELF Purple Custom Eye Shadow 4

The shade is purple with a tinge of wine color. It is a very versatile shade and would look pretty on all type of skin tones. Since, it is a dark shade, hence I used heavy duty concealer underneath my eyes to further enhance the look. This particular shade is good for accentuating crease to give more depth to eyes or just to apply on the lids to go with more of traditional wears.

ELF Purple Custom Eye Shadow

It has a very good pigmentation. I gently swiped my finger tips on the shadows to take a picture and was delightfully amazed to see the color my finger tips picked up. Two swipes are enough to get an intense eye look.

ELF Purple Custom Eye Shadow 5

Wear time:
After 5-6 hours, it starts to crease. One can increase the wear time, if one uses primer or white eye shadow underneath.

ELF Purple Custom Eye Shadow 6ELF Purple Custom Eye Shadow 7

This is a very good product for the money paid. I bought nearly nine shadow pans to make my own custom palette. Elf site also sells empty palettes, in which one can add the pans of their desired color. But, I bought a better and cheaper one. They might be dirt cheap but all the shades in this range have a good review online and also lot of blogs that I follow regularly.

Pros of ELF Purple Custom Eye Shadow:

  • Standard aluminum pan, is perfect for making custom eye shadow palette.
  • Will look pretty on Indian skin tone, but one has to use a concealer to hide dark circles.
  • Available in 11 different shades.
  • No shimmer and has matt finish.
  • No fragrance.
  • Good pigmentation and easy to build.
  • Stays on for decent amount of time.
  • Shades are good and cover the entire spectrum.
  • Affordable and in less than 10 bucks one can make an entire custom palette.

Cons of ELF Purple Custom Eye Shadow:

  • Not available in stores and have to order it online.
  • Bit too powdery and has fallout.

Would I Repurchase ELF Purple Custom Eye Shadow?
No, because it will last me big time. But, I am planning to buy all the colors from this range, since they perform so well and are so smooth on my pocket. All those who love to experiment with new makeup, can customize it to suit their preferences and skin type and should give these shadow pans a fair try.

IMBB rating:

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3 thoughts on “ELF Purple Custom Eye Shadow Review

  1. This is my most fav eyeshadow shade for brown eyes. It complements my skin tone very well and makes the eyes pop without creating too much drama.

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