The most favourite part of my makeup routine is Mascara. I may not have an iota of makeup with me, but you will never find me without a mascara in my bag. Mascara is a product, no matter whichever brand, always comes in a size which will easily fit into any bag. It instantly opens my eyes and gives me a wide awake look. Though I do have some favourite mascaras, I do like to dabble and experiment with it. Also, since a mascara should not be used for a long time, it gives me a valid reason to throw out an old one and purchase a new one. Today, I am going to review a mascara for you which I have started using recently..It comes in two colors, Black and Brown Black. I am using; and reviewing the color 01-Black for you.
About the product: This beauty award winner dramatically thickens lashes as it separates and defines. Smudge-proof formula lasts all day.
Ingredients: Water, Glyceryl stearate, Ammonium Acrylates Copolymer, DisteardimoniumHectorite, Propylene Glycol, Stearic acid, CoperniciaCerifera(Carnauba) Wax, Triethanolamine, Synthetic Wax, Acrylates Copolymer, Polyvinyl Alcohol, Lecithin, Propylene Carbonate, Oleic Acid, Glycerin, Sodium Laureth-12 Sulfate, Panthenol, Alcohol Denat., Xanthun Gum, Trisodium EDTA, Benzyl Alcohol, Simethicone, Ethylparaben, Methylparaben, Phenoxyethanol, Propylparaben
Application and Uses: For thicker lashes, start at the base of the lashes and hold the mascara wand in horizontal position, working from side to side as you work your way up to the end of the lashes.
Price:19 USD for 10.25 ml of product
Shelf life: Upto 6 months from opening the packaging
My Experience Elizabeth Arden Beautiful Color Maximum Volume Mascara:
It comes in a golden color box packaging. The mascara comes in a black metallic tube, very plain looking, just like any other mascara. When choosing a mascara, I usually look at the wand first. I am really liking the Japanese Mascara, which have small wands, very fine, numerous and small bristles, which are really easy to use and define the eyes beautifully.
The Wand of this mascara has very, many small size bristles, which can really go to the inner corner of the eyes, grab all the eye lashes between them and apply the mascara well. It applies very smoothly and softly, without poking into your eyes. It really is a superb brush (one of the best I have used), and is also very light weight.
The formula is smudge proof, though not water proof. Although during one of my watering of eyes session, I remember…it did not smudge or give me racoon eyes look. However, it is easily washable, and gets removed easily using an eye makeup remover (How I hate those mascaras which I have to rub and rub, and still it won’t budge from eyelashes.). The formula does not get clumped at all.
One coat of the mascara do not makes the lashes very thickened, instead they look normal, just more enhanced, lengthened and well separated. It is very good for day time office look, since it will not look abnormal, but will definitely define the eyelashes. One coat will make your eye lashes more defined, while adding another coat on top (while the first one hasn’t dried completely) will help in thickening the lashes. But even after two coats, it is not a mega volumiser.
Pros of Elizabeth Arden Beautiful Color Maximum Volume Mascara
• More amount of product compared to other brands
• Decent size of packaging
• Wand quality is very good
• Defines and Separates Eyelashes very well
• Formula very light weight
• Good Lengthening
• No Clumps
• Smudge proof
• Does not irritate my eyes
• Does not give me Racoon eyes (though it is not water proof)
• Gets removed easily with a makeup remover
• Gives a very natural, and more defined look to the eyes.
• Limited Availability in India
• Not water proof (but may call it water resistant since it does not get washed with my tears)
• Does not give mega-thickness to the lashes, despite how many coats are applied (contrary to claims)
Yes, to everyone.This is a very good all round mascara in terms of quality, and quantity. The formula is light weight, non smudging and non clumping, while the brush is one of the best I have used till now.
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