Finally, we have another ‘hot-selling’ brand in India. Partially, of course, and with jacked-up prices. But does this really stop us from impulse buys? Since Huda Beauty was launched in India I had to buy something from the collection. I could not get the heart to put in so much money on eyeshadow palettes; on top of it they were reviewed on IMBB already, so my motivation to spend on them kind of died very early. Another very famous product is their eyelashes. Well, that is not my cup of tea yet. So, skip. I was now left with liquid lipsticks. I picked up the one in Video Star (God knows what fell upon me that I just ordered one for a change!) and have put myself on a lipstick buying ban for 6 months. This one is from Rati’s not-so-preferred list, but I had already bought it before her review was out. Please don’t blame me that I still bought it even when not advised by IMBB.
Introducing Huda Beauty’s latest lip beautifier: the Liquid Matte, an unrivaled take on the liquid lipstick. The tried and true comfort-wear formula is infused with an exclusive complex to help maintain the lips’ hydration. The lightweight formula glides on a thin coat of color that intensifies as it sets to a matte, transfer-free finish with amazing staying power.
My Experience with Huda Beauty Liquid Matte Lipstick Video Star:
One of the most different packagings I have seen for a lipstick is the Huda Beauty packaging. It comes covered in a plastic slide-on sheet, which has lips printed over it. The entire look of the packaging is like Huda is holding the tube in between her lips. The same lips image is seen when you slide out the plastic sheet and tube can be taken out from the socket where it remains fixed.
The lipstick, I felt, was more liquidy when compared to other liquid mattes I have tried and this worried me as it may give less coverage or streaky application. The smell reminded me of MAC lipsticks – so vanilla like. The wand is long and has a regular doe foot applicator. The tube has a black screw cap and a frosted bottom, which more or less shows you the exact color from outside.
The application is smooth and does not settle into the fine lines. It makes the lips appear smoother. Two coats and perfect smooth lips! One thing I noticed is the color deepens after drying – not too much that the shade changes completely but slightly.
The shade is bright neon pink and Rati is right that there are many pink shades around and this is nothing new or different. This reminded me of Anastasia Beverly Hills Rio. It is the only neon-ish kind of lipstick I have. Rio has more purple undertones while Video Star has reddish undertones.
I will call it a warm pink and it does make your teeth appear yellowish, so make sure to apply a whitening treatment to get the full glow on your face. It brightens up the face the moment it’s applied. It works best with slight makeup and NOT bare face.
The application sure seems streaky when it is wet, but settles opaque, uniform and smooth when dried. Huda Beauty lipsticks have a sticky feel to them after application. Once you eat/drink a bit that stickiness is gone. It mildly transfers initially but again after a while everything is sets in place.
Pros of Huda Beauty Liquid Matte Lipstick Video Star:
Beautiful neon shade
Makes lips appear smoother
Amidst so many cool toned pinks this one is warm toned
Does not settle into the fine lines
Does not cling to dry parts
Cons of Huda Beauty Liquid Matte Lipstick Video Star:
Expensive (almost the price of Insta-sellers when these were not launched in India)
Nothing out of the world
IMBB Rating: 3.5/5
Would I Recommend Huda Beauty Liquid Matte Lipstick Video Star?
I am not disappointed with the product at all. I love the color and the finish. But when it comes to recommendation, it depends on your needs and wants. Do you want to shell out this much amount for a bright pink lipstick? Are you desperate to try the Huda Beauty range of lipsticks? I have listed the points and it’s up to you to make a decision.
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