Jordana USA Easyliner for Eyes – Coffee Bean

rati beauty diet plans

Jordana USA Easyliner for Eyes – Coffee Bean

Hola beauties.

How have you all been? What plans do you have for the weekend? My weekend has started from May 1st, thanks to a queue of holidays lined up 😛 I watched 2 states – it was so dragging. *jalwa* Did not like it much *scared* Did you guys like it? I was just waiting to get out of the theatre *hihi* And now I have soo much work to do *cry* My semester is ending and it’s filled with seminar, project report etc *cry* But one thing I can’t live without is writing for IMBB *hihi*


So here I have today another product from Jordana USA. It is the Jordana USA Easyliner for Eyes in Coffee Bean. I picked this up along with some other eye liners which I am going to review soon. So let’s see how this one fared for me:

Product Name: Jordana USA Easyliner for Eyes- Coffee Bean

Price: $ 1.99 for 0.28g

rati beauty diet plans

Product Description by Jordana:

• Retractable-No sharpening required.
• Silky Smooth Soft Glide Formula; Doesn’t tug delicate eye area
• Excellent Color Coverage
• All-Day Wear.
• Convenient and easy to use.
• Made in USA.


Hydrogenated Palm Kernel Glycerides, Caprylic/Capric Triglyceride, Microcrystalline Wax (Cera Microcristallina), Hydrogenated Cottonseed Oil, Ceresin, Hydrogenated Palm Gylcerides, Methylparaben, Propylparaben, BHT. +/- May contain: Iron Oxides (CI 77491,CI 77492,CI 77499), Titanium Dioxide (CI 77891), Ultramarines (CI 77007), Mica (CI 77019), Ferric Ferrocyanide (CI 77510), Aluminum Powder (CI 77000), Bismuth Oxychloride (CI 77163), Blue 1 Lake (CI 42090), Carmine (CI 75470), Chromium Hydroxide Green (CI 77289), Chromium Oxide Greens (CI 77288), Manganese Violet (CI 77742), Yellow 5 Lake (CI 19140), Zinc Oxide (CI 77947).

My experience with Jordana USA Easyliner for Eyes – Coffee Bean:

Just like my last post on the purple eyeliner from Jordana, I bought this color because I don’t own a brown shade 😛 I quite like experimenting these days *happy dance*


The packaging is an easy one with a brown color body and a light brown cap which closes with a click. This is a retractable eye pencil so there is no place for “wastage while sharpening” 😛 Life is so easy with a retractable pencil, hain nah? *hihi* It is very travel friendly.


Now about the color- It is a dark brown shade just like the color of a coffee bean. The name completely justifies the shade 😛 It is a matte shade with no shimmer. It is richly pigmented and glides on smoothly without any tugging. The color when applied looks almost black indoors but outdoors the actual color can be seen.  For ladies who stick to black eyeliners and want to start experimenting with new shades, you can start off with this. 😀 Staying power is just average. I apply it in the morning and it stays for almost 5-6 hours but as the day goes by the color starts fading lightly. For reference, I have oily lids. So for people with dry lids, it may stay longer. One thing I hate about this eyeliner is that it smudges real bad. *scared* Even after hours of application, you just rub your eyes and you end up with panda eyes *scared* Major con! The color pay-off is really good. In the hand swatch below I have just applied one stroke 😀 For the EOTD, I have done two strokes. Now that’s a plus for me.  On the whole, I have mixed feelings about this as well 😛 On one side, the pigmentation is great. On the other side, not smudge-proof *nababana*


Pros of Jordana USA Easyliner for Eyes- Coffee Bean:

• Easy and travel friendly packaging.
• Retractable 😀
• Pigmentation is great.
• Glides on smoothly.
• Doesn’t tug.


Cons of Jordana USA Easyliner for Eyes-Coffee Bean:

• Not smudge-proof.
• Average staying power.

Will I repurchase/recommend Jordana USA Easyliner for Eyes-Coffee Bean?

No, I won’t repurchase this shade again. I will try the other shades from this range 😀

Yes, I will recommend trying this for the ones who want to start experimenting with other colors than just black. 😛 It is a beautiful brown shade and if you love different colors, do give them a try.

IMBB Rating: 3.5/5

Jordana Eyeliner Pencil – Emerald
Jordana Eye Primer Eyeshadow Base
Jordana Eye Pencil in Spring Flower
Jordana Easy Liner For Eyes Sea Green
Jordana Easyliner For Eyes
Chambor Dazzle Eye Liner Pencil – Black Dazzle
Bourjois Khol & Contour Eyeliner Pencil
Maybelline Khol Express Eyeliner Pencil – Glam Black
Coffee, Vanilla & Sugar Body Scrub: DIY
Is Coffee Good for Weight Loss?
Diana of London Perfect Stay Lip Liner in Coffee Review


25 thoughts on “Jordana USA Easyliner for Eyes – Coffee Bean

  1. I thoroughly enjoyed 2 states!! Sad you didn’t like it.
    I love the pigmentation of this brown pencil!!

    1. I was clearly seated there for all the beautiful songs 😀 And of course, the last scene was nice 😛 yeah, the pigmentation is great Abinaya *happy dance*

  2. enjoyed 2 states def a one time watch 😀 btw i loved the shade from where did u buy it ? I am looking for a similar shade since ages 😀

  3. Princey, i liked this shade more than the purple one. you possess very god writing as well. lovely swatches and wonderful clicks.

    1. Yeah the pigmentation of this one is great Sumera 🙂 Awwww *thankyou* so much *puchhi*

  4. This a pretty brown…but there r better options like Lakme eyeconic, Colorbar I glide and Lakme Absolute which are smudge and water proof, with the price margin being slightly higher.. *happy dance* *happy dance* nice review *clap*

    1. P.S. Sad u dint like 2 states..I loved it, but maybe coz i loved the novel..although i too thought that they had editeed out many crucial scenes, which were there in the trailers..but maybe dint feel the difference coz i already knew the story, and everyone acted their parts brilliantly 🙂

      1. I have loved Chetan Bhagat’s novels. I feel this movie did not do justice to the book *nababana* You know that feeling when you watch 3 idiots and you feel it was portrayed so beautifully and did complete justice to the novel? THAT was missing 😛

        1. hahah..ya i get it…but 3 idiots had a totally revamped screenplay..just the basics and some scenes wer was better than the novel..although i liked 2 states, was just a it disappointed that they had edited out too many scenes..inspite of the fact that this was a simple love story which could have easily fit in three hours..there was no need fr leaving out so many things..but i must say i loved everyone’s performances..they were all brilliant 😀 😀
          N plus ye movie parents ko dikhani bahot zaruri hai…iv to already made my mother read the novel n number of times. It is safe wen u want to drop the bomb of love marriage in coming future *hihi* *hihi*

          1. Ohhhh yes *hihi* Mine is going to be a love marriage and I seriously have to make her read the novel *hihi* *thankyou* , for the idea rofl

    2. Yes Kadambari 😀 These have only good pigmentation *hihi* Colorbar I-Glide I don’t like *nababana* I got one free on offer of purchase more than 1.2k from Colorbar, I was so happy you know. It smudges *scared* I will try Lakme Eyeconic range *happydance* *thankyou*

      1. Try Lakme Absolute and Eyeconic, while eyeconic is more on the matte side, absolute is very creamy…and both of them don’t budge fr hours *happy dance* *happy dance*

  5. Wow I loved the shade of this eyeliner and awesome pigmentation, looks lovely on u Princy *hihi* . By the way I liked 2 States, its a good movie.

  6. Hey lovely swatches princy.. specially ur long eyelashes…touchwood…I always wear brown eyeliners only..Good pick..nice review

Leave a Reply

Your email address will not be published. Required fields are marked *