Kiko Milano Standout Volume Waterproof Mascara Review

Eye Lashes: Short and weighed-down

Hey everyone,

This is the last product from my recent Kiko Milano haul. My Maybelline Lash Sensational Mascara was drying up and was beyond its shelf life. I was thinking to restock it but for some reason, Maybelline products are very expensive here. So, I decided to pick up this standout volume waterproof mascara from Kiko Milano. Read on to know how this product fared out for me.

Kiko Milano Standout Volume Waterproof Mascara Review

Product Description:
Water-resistant rich volume-enhancing effect mascara.The creamy and buildable texture doesn’t create clumps or leave residues underneath the eyes. It is easy to apply and provides a volume-enhancing effect in no time, for a 360° lash effect and a thicker, longer, more curled appearance.The mascara is tested for water resistance, for volume-enhancing effect lashes.The fibre brush has large reservoirs and ensures an instant volume-enhancing effect in just a few coats. The soft and long red-coloured fibres have a half-moon shape that combs through and lengthens the lashes. Thanks to this concave shape, the mascara gradually coats the lashes, which take on a thick, multiplied appearance with an exaggerated volume-enhancing effect.*
The formula is enriched with jojoba oil with its well-known nourishing properties**.
Available in one intense black shade.
*The soft and long red-coloured fibres, which comb through and lengthen the lashes thanks to their concave half-moon shape, capture the mascara and gradually release it. The lashes take on a thick, multiplied appearance, with an exaggerated volume-enhancing effect
** the formula is enriched with jojoba oil with its well-known nourishing properties and a special spherical powder for a volume-enhancing effect.

Kiko Milano Standout Volume Waterproof Mascara Ingredients

GBP 9.90 for 11.5 ml

My Experience with Kiko Milano Standout Volume Waterproof Mascara:

Packaging: The product comes in a standard black cardboard box which contains information about the product including the ingredients list. The product itself is enclosed in a stunning black metallic cylinder. The name of the brand is inscribed in white letters and the name of the product is written in blue. Despite being a metallic cylinder, it is quite lightweight and has an ergonomic handle. Overall, the packaging is travel-friendly. I love the stunning black metallic packaging. It gives a very modern feel.

Kiko Milano Standout Volume Waterproof Mascara Packaging

Wand: The mascara has a very unique wand. Like mentioned in the product description, it has undulations or a concave shape. Thanks to this shape, the mascara can be build up for the ‘standout volume’ effect. I love the effect this wand creates, it lengthens the eyelashes a lot. It allows for a gradual build-up of the mascara. I comb my lashes, curl them and then start applying this mascara from the bottom of my lash line to the tips. In this way, I ensure that my lashes don’t weigh down. In terms of the volume effect, I think the Maybelline Lash Sensational mascara performs better. This mascara gives a decent volume but nothing that is extraordinary. But what makes this mascara better than the Maybelline one is that it has a creamy formula which doesn’t clump. I have observed that if I do the coatings fast enough, then there’s no clumping! How amazing is that. My only complaint with the wand is its tip. Normally, I use the tip of the wand to reach the inner corner of my eyelashes but for some reason, the tip of this mascara accumulates a lot of the product making coating the inner corner a bit difficult. But, this is easily solved by wiping off the excess on the tube before application.

Kiko Milano Standout Volume Waterproof Mascara Wand

Lasting Power: In terms of lasting power, this mascara is amazing. It doesn’t chip or fade away even after 8 hours. It stays the same way throughout the day. This makes it a very good mascara for regular use. You don’t need to worry about touch-ups with this one. The formula is indeed water-proof, doesn’t budge when I wash my face with the product on. I remove this mascara with micellar water or my absolute favourite Bobbi Brown Cleansing Oil.

Kiko Milano Standout Volume Waterproof Mascara Eye Swatch

In the EOTD that I have attached for this mascara, I didn’t make the coatings fast enough, so that’s why you see a bit of clumping.

Overall, I like this product for its packaging, it’s lengthening effect, lasting power, non-clumpiness and water-resistant formula. It could have performed a bit better in the volume department.

Pros of Kiko Milano Standout Volume Waterproof Mascara:

  • Sleek modern metallic packaging, lightweight and ergonomic handle.
  • Waterproof.
  • Creamy formula is easy to handle and prevents clumping.
  • Lengthens the eye lashes considerably.
  • Provides a decent volume.
  • Doesn’t start chipping and falling apart.
  • Stays intact throughout 8 hours.

Cons of Kiko Milano Standout Volume Waterproof Mascara:

  • Tip of the wand accumulates product, making it difficult to line the inner eyelashes.
  • Volume effect on the eyelashes could have been better.

IMBB Rating: 4.2/5
Would I Recommend and Repurchase Kiko Milano Standout Volume Waterproof Mascara?
Yes to both. This is a good regular-wear mascara.

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