L’Oreal Color Riche Anti-Age Serum Lipstick – Freshly Mauve Review


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L’Oreal Color Riche Anti-Age Serum Lipstick – Freshly Mauve Review

Hello everyone,

Hope you all are doing great! Today, I am reviewing a lip product from the L’Oreal ‘Color Riche Anti-Age Serum range.  The shade is “Freshly Mauve” and the shade number is S201.

L’Oreal Color Riche Anti-Age Serum Lipstick Freshly Mauve

Product Details:

An Anti-Age Serum at the heart of a lipstick!

  • New L’Oréal Paris Color Riche Anti-Age Serum is our first lipstick specifically enhanced with a powerful anti-age serum. The serum contains Collagen and Pro-xylane, key anti-ageing ingredients that hydrate and re-densify the lips with every application. Your lips look re-plumped with immediate definition and brilliant color.
  • Like all Color Riche lipcolors, Color Riche Anti-Age Serum also contains a unique combination of Omega 3 and Vitamin E which prevents lips from drying out as well as rebuilding their protective barrier. Available in 15 luxurious shades.

L’Oreal Color Riche Anti-Age Serum Lipstick Freshly Mauve


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Price:

CAD $10.99 (price varies across stores).

My Experience with L’Oreal Color Riche Anti-Age Serum Lipstick – Freshly Mauve:

I was really excited when I found the L’Oreal Anti-Age Serum lipstick range in the stores here.  As usual, I was unable to buy just one color! I bought 3 of these. The first one is “Ardent Sunset,” which I have reviewed earlier.  “Freshly Mauve” is one of the other shades I had purchased.

Packaging:

The lipstick comes in a gold and red packaging, with a golden cap which has a transparent top. This makes it easy to see the color without having to open the tube. The shade name and number are printed on a sticker at the bottom of the tube, the color of the sticker being the same as the lipstick color.The cap fits tightly enough to carry it in your bag.

Color:

A beautiful pinkish mauve color which would look gorgeous on cooler skin tones. I do not like it so much on my medium warm-toned skin.

L’Oreal Color Riche Anti-Age Serum Lipstick Freshly Mauve

Finish:

This lipstick has a satin finish with some shine. It does not accentuate any dry spots or patches on the lips. Lips look slightly plumper with this.

Pigmentation:

The pigmentation is quite good considering that this is not a very dark shade. One swipe results in an almost opaque color. But since I have pigmented lips, I usually go for two or three swipes on my lips.

L’Oreal Color Riche Anti-Age Serum Lipstick Freshly Mauve

Fragrance:

This lipstick has a vanilla fragrance. The smell does not last for long after application.

Texture:

The texture of this lipstick is quite creamy and hydrating, but it does not feel heavy or greasy on the lips. This lipstick has a hydrating core with an anti-aging serum. It also contains Omega 3 and Vitamin E, which moisturizes the lips effectively and keeps them moisturized as long as it lasts on your lips.

Longevity:

I was disappointed with the lasting power of this lipstick. It lasts for about 3 hours, without eating. It transfers quite a bit as it is very creamy and will not be able to survive a meal.

The lipstick formula claims to contain powerful active ingredients that combine to restore density and firmness to the lips.  I do not feel that this lipstick has done anything to improve the condition of my lips. Lips do look fuller when you apply this, but that is only until the lipstick lasts on your lips. It does nothing different than the regular L’Oreal Color Riche lipsticks.

L’Oreal Color Riche Anti-Age Serum Lipstick Freshly Mauve

Pros of L’Oreal Color Riche Anti-Age Serum Lipstick – Freshly Mauve:

  • A beautiful pinkish mauve color which would suit cooler skin tones better.
  • Hydrating core with anti-age serum.
  • Creamy and moisturizing.
  • Good pigmentation.
  • Travel friendly and color coded packaging.
  • Lips appear plumper on application.
  • Does not accentuate dry spots on the lips.

Cons of L’Oreal Color Riche Anti-Age Serum Lipstick – Freshly Mauve:

  • Lasting power is very average.
  • Transfers quite a bit due to the creaminess.
  • Anti-aging claim is not justified. No permanent improvement can be noticed.

IMBB Rating:

3.5/5

Would I Recommend L’Oreal Color Riche Anti-Age Serum Lipstick – Freshly Mauve?

Try it only if you really like this color. It is moisturizing, yes, but it does not live up to its anti-aging claims.

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16 thoughts on “L’Oreal Color Riche Anti-Age Serum Lipstick – Freshly Mauve Review

  1. Many lipsticks and lipbalms are now coming up with this new concept of moisturising core in the centre…. Attractive color, though suited for cooler skin tones…well reviewed *clap* *clap*

  2. Very well-reviewed Padmashree 🙂 🙂 …Although I personally find the moisturizing core concept a little gimmicky. Very pretty colour though… *pompom* *pompom*

  3. I dont know about the anti ageing claims…but this is a very subtle and truly beautiful and warm mauve *drool* *drool*

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