L’Oreal Paris Fuchsia Amnesia Infallible Pro-Matte Gloss Review

Hello all,

Today, I am reviewing the shade “Fuchsia Amnesia” from the newly-launched L’Oréal Infallible Pro-matte gloss range. Liquid matte lipsticks seem to be the newest trend in drugstore lipsticks and I had picked up a few shades from this range a while ago. So, read on to find out more about this product.

L’Oreal Paris Fuchsia Amnesia Infallible Pro-Matte Gloss

$8, prices vary from store to store.

Product Description:
A Pro-Matte Revolution: Introducing Infallible Pro-Matte Gloss, our first whipped matte gloss. Intense high pigment shades create lasting matte color. Lush velvety texture feels soft for all day comfort. With the pro-sculpt applicator, shape and add dimension to lips.


My Experience with L’Oreal Paris Fuchsia Amnesia Infallible Pro-Matte Gloss:

Packaging: This gloss comes in a transparent curvy rectangular tube with a black cap. The packaging is simple yet looks pretty. The cap is a screw-on type and hence there is no danger of it coming off loose. The name of the gloss appears on a sticker on the cap.

Lip gloss tube

The applicator sponge is doe shaped with a small hole in the middle. I don’t know the significance of the hole but the sponge is pretty effective in its job. It picks up a good amount of the product and applies the gloss easily and precisely.

Lip gloss applicator

Shade/Pigmentation:  “Fuchsia Amnesia” is a bright Barbie pink shade. This is not a shade which will look good on all and will look better on lighter skin tones. The gloss is strongly pigmented and one swipe is enough to cover the lips. There is no clumping of the gloss if you layer it on.

Lip gloss packaging

Texture/Finish:  L’Oréal calls this a gloss but its texture is more like a liquid lipstick. It is quite creamy and applies very smoothly. I love the velvety soft texture of the gloss on the lips.  The finish is a semi-matte one with some amount of sheen. The gloss does set a bit after a while but it does not dry down to a fully dry matte finish.

Hand swatch


The gloss feels pretty comfortable on the lips and does not feel drying. However, this particular shade did settle a bit into lip lines. There was no feathering even though this is a bright shade.

Fuchsia lip swatch

Lasting Power:  Since this gloss is not truly matte, it does transfer. It lasts on me for around 4-5 hours depending on what I am snacking/drinking.

Fuchsia lips

Pros of L’Oreal Paris Fuchsia Amnesia Infallible Pro-Matte Gloss:

  • Bright pink shade.
  • Creamy velvety texture which glides smoothly on the lips.
  • Lovely semi-matte shade.
  • Strong pigmentation.
  • No clumping if I layer on.
  • Does not feel drying on the lips.
  • Pretty affordable.

Cons of L’Oreal Paris Fuchsia Amnesia Infallible Pro-Matte Gloss:

  • Average staying power.
  • Settles slightly into lip lines.
  • This particular shade will not suit all skin tones.

IMBB Rating:

Would I Recommend/Repurchase L’Oreal Paris Fuchsia Amnesia Infallible Pro-Matte Gloss?
Although I love the formula, I won’t recommend this particular shade to all. I will not repurchase the exact same shade.

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