Marc Jacobs Lollipop Highliner Gel Eye Crayon Eyeliner Review

Hello everyone,

As you all know, I love bright bold colors and I love experimenting with unique colors. When I came across this product from Marc Jacobs, the beautiful color just captivated me and I had to have it! This review will be on the Marc Jacobs Highliner Gel Eye Crayon Eyeliner in the shade “Lollipop.”
Marc Jacobs Lollipop Highliner Gel Eye Crayon Eyeliner

Product Description:
A gel pot eyeliner in a crayon that seamlessly glides on intense color and waterproof wear.

What it does:  Highliner Gel Eye Crayon Eyeliner gives you the luxury of a gel eyeliner with the ease of a pencil. Make a bold statement with this extreme-wear, waterproof eyeliner that glides on effortlessly to deliver instant color payoff. Exclusive to Marc Jacobs Beauty, the super-malleable formula offers versatility of application. Use it to create flawless, precise lines, or smudge immediately after lining for an instant smoky eye. Formulated with innovative gel ingredients and conditioning vitamin E and rosehip seed oil, its intense color comes in an array of richly pigmented shades, including Blacquer, the blackest, shiniest black. Highliner was inspired by the idea of a woman getting ready to go out at night, sitting in the lobby of a chic hotel, and sweeping on her eyeliner for an instantly irresistible look.  It is formulated without parabens, sulfates, and phthalates.  Highliner Gel Eye Cream Crayon Eyeliner is an Allure Best of Beauty winner. It contains a built-in sharpener at its base.


Product details

My Experience with Marc Jacobs Lollipop Highliner Gel Eye Crayon Eyeliner:

Packaging:  Marc Jacobs’s products have such simplistic, sleek, practical packaging. The outer body of the eyeliner is a reflective metal tube. The shade of the eyeliner is clearly shown on the tube which makes it very easy to spot your shade among other similar eyeliners you might have in your collection. The eyeliner is retractable, but it also has a sharpener at the end, which is quite handy if your tip is worn down.
Pink highliner

rati beauty ad

Texture/Pigmentation/Shade:  This eyeliner applies super smooth and does not tug, which is great when you are working on the delicate eye area. It has great pigmentation and shows up with good intensity in 1-2 swipes. The shade “Lollipop” is a beautiful fuchsia pink shade with a lot of silver shimmer throughout. The shimmers don’t make this an ideal product to put on the waterline, but as an eyeliner and eyeshadow, it works beautifully.  A lot of people might be intimidated with pink eyeliner, but I assure if paired with the right makeup, it gives a gorgeous pop of color and looks very summery and perfect for girly girls. I mostly use this as a pop of color on my lower lash line to complement a neutral eye makeup, but I have used this shade as well as another shade “Orange Crush” from this same range to create a two-toned eyeliner look (see EOTD). The shimmer is not chunky and does not feel harsh on the skin. It gives a beautiful depth and dimension to the color.
Marc Jacobs liner

Staying Power:  This eyeliner is truly long wearing. It sets quickly and does not budge or fade for 8 hours which is basically the whole day. The shimmers stay put and do not travel all over the face. The eyeliner gets easily removed with an eye makeup remover.
Pink eyeliner

Overall, I am truly impressed with this product. Marc Jacobs did an amazing job with this eyeliner. I am in love with shade and I would absolutely recommend this. This eyeliner comes in a huge range of neutral as well colorful shades, and I would love to pick up more from this range.

In the EOTD, I have used the shade “Lollipop” and “Orange Crush” to create a two-toned eyeliner look. Also, I have used this to create a pop of color on the lower lash line to an otherwise neutral eye look created using the Viseart Sultry muse eye palette (review coming soon).
Marc Jacobs lollipop eyeliner

Pretty eye makeup

Pros of Marc Jacobs Lollipop Highliner Gel Eye Crayon Eyeliner:

  • Sleek packaging.
  • Beautiful unique shade.
  • Great pigmentation.
  • Creamy smooth application, does not tug.
  • Shimmers give the shade a multi-dimensional look.
  • Retractable and also has a built-in sharpener.
  • Long wearing.
  • Does not smudge or fade for a good 7-8 hours.
  • Easy to remove with an eye makeup remover.

Cons of Marc Jacobs Lollipop Highliner Gel Eye Crayon Eyeliner:

  • The shimmers do not make this ideal for using on waterline.
  • Expensive.


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