Eyelid type: oily
From matte lips to matte eyeliner, the ‘matte’ trend has taken the beauty world by storm. I will be talking about a matte eyeliner today from Maybelline New York which is in sketch pen form. Today’s review is on ‘Maybelline New York Hyper Impact Liner’. Keep reading this to know my conclusion on it.
Price: INR 550
Stepping up the matte trend from lips to eyes, Maybelline New York introduces the Hyper Matte Liquid Liner. This first-ever matte finish liquid eyeliner comes in a dip-in brush format and gives the most intense, 24-hour long stay lines. The slim brush has an elongated, well-rounded applicator for ease and comfort in application and gives the perfect amount of product for precise lining. The liner is smudge-proof, water-proof and also heat-proof. Now get ready for an explosion of the purest, blackest, matte-est matte in 20 seconds flat!
My Experience with Maybelline Hyper Impact Liner Black:
Starting off with the packaging, Maybelline New York Hyper Impact Liner comes in sleek black and white stylish packaging where the liner looks bulging at the middle and flattened at the ends. The entire packaging looks very attractive! This packaging has an innovative zebra type of zig-zag pattern at the middle where the cap comes in a plain white colour and the liner body has a mix of black and white in it. This type of creative packaging surely renders extra value to the product.
Most of the pen liners have felt tips which make them so easy to use, but this one has a dip-in brush tip! It actually works like a sketch pen and is super easy to use. When you are in a hurry and don’t want to create a mess with liquid liners, this type of sketch pen liners come in handy in creating flawless looks. No significant product details are mentioned on the eyeliner’s body other than the brand name. I love the packaging, and yes, it is lightweight and travel-friendly as well. So, no significant cons as such.
The colour of this liner is dark jet black which I absolutely adore. It has a perfect matte finish when swatched. The colour description doesn’t need much detail because black is a universally flattering colour and goes with every skin tone. You can wear for any occasion and at any time of the day. Being a college student, this is an added benefit to me as I mostly wear black liners to college and avoid something very colourful. So, this is really helpful and easy to work it. I am really happy with this liner.
The pigmentation of this eye pencil is very rich and is intensely pigmented. Only a single swipe is sufficient to get the true colour payoff. You might want to draw multiple lines if you want to create a more intensified and broader eyeliner look. The colour intensity that you would obtain in a single swipe or in a multiple swipes is the same. The colour shows up well on the eyes. I really love this type of pigment-packed eye pencils where you just put in little effort and you are done with your eye makeup look.
Texture and Finish:
The texture of this eyeliner is very soft, smooth and it sets to a beautiful subtle matte finish which looks really gorgeous. It takes just a few seconds to settle completely which means it actually saves a lot of time. The tip of the brush is very comfortable to work with and does not hurt the eyes. The finish lacks any glossiness. It glides on smoothly like a dream without any pulling or tugging.
The formulation is effortless and even amateurs can handle this liner like a pro. You actually don’t need good makeup skills to ace this liner because you can control the product flow of the line you draw. Since this eyeliner has no hint of visible glitter or shimmer, so you can wear it easily at any time of the day. This eyeliner can be applied on the upper lash line, waterline and the lower lash line effortlessly. The strokes are neat and precise.
This eye pencil is perfectly smudge-proof and transfer-proof as the formulation is matte. Once it sets to a matte finish, it doesn’t move or budge from its place. If you have very oily eyelids, then it will start getting messy and will look little faded after a few hours. This is definitely not a significant con. It is waterproof as well.
I can use this liner in different ways. I can create a simple line on my upper lash line or I can even go for a winged liner look. Its precision is so perfect that I can even ace the winged liner look so easily. Whether you draw a thick or thin line, this is highly versatile. The best part is you don’t have to dip a brush like you do in conventional liquid liners and then wait for it to dry. It sets really fast and the job becomes mess-free. I just love it!!!
The staying power of this eyeliner is insane. It stays throughout the day if you have primed lids and you avoid touching your eyes. More specifically, I can say you will have about 7-8 hours of wear time and it does not crease, budge or transfer during this time. If you have oily lids, it might look faded at the end of the day, but still, it is easy to reapply it.
It is also pretty easy to draw lines on the water-line with this line because my sensitive eyes are prone to getting watery. Those who have oily lids, it is advisable to prime your lids with a loose powder or an eye primer for oil absorption and increased the longevity of the liner. This liner comes off easily with any makeup remover. I used the Garnier micellar Water for removing this liner.
I feel this is a super duper eyeliner at a super duper price. Maybelline has always offered good products in terms of quality and price. This time also I am impressed with the performance of this liner and have no big complaints. I surely advise the readers to go ahead and buy it if you are on a lookout for a quick and easy-to-use felt tip liner. It’s truly matte and will be a good deal for matte lovers.
Pros of Maybelline Hyper Impact Liner Black:
• Travel-friendly packaging.
• Beautiful jet black colour.
• Has a perfect matte finish to it.
• Black and white packaging.
• Good pigmentation.
• Feels lightweight.
• Does not sting the eyes.
• Brush tip is perfect for drawing lines.
• Gives perfect winged liner looks.
• Suits all skin tones.
• Very affordable.
• Smooth and creamy texture.
• Can be used to create different types of looks.
• Transfer-proof, smudge-proof and water-proof.
• Very easy to work with.
• Good for beginners.
• Staying power is very good.
• Removal of this eyeliner is pretty easy.
Cons of Maybelline Hyper Impact Liner Black:
• Colour looks faded at the end of the day if you have oily lids.
IMBB Rating: 4.9/5
Would I Repurchase Maybelline Hyper Impact Liner Black?
Yes! Yes! Yes!
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