Message to a Lame and Fraud Blogger: Don’t Copy IMBB!

lame blogger copyI never thought I would be writing a hate post on IMBB but I think it would be too timid to stay quiet. The blogging world needs to know how rotten and unethical a blogger can be.

A year ago, we noticed a blogger copying many posts directly from the internet and posting on her blog. This did not seem a serious issue to us as bloggers refer to many other posts for reference and some copy exactly as it is. Anyhow, the blogger had subscribed to IMBB as IMBB was fast becoming a big makeup and beauty blog. Then things started turning murky:

  • When we started IMBB, we titled it ‘Indian Makeup and Beauty Blog’/ ‘Indian Makeup Blog’ in our meta tags. There was not a single blog which was titled as such. Most bloggers were trying to imitate phoren blogs and did not feel Indian makeup products had any potential. As IMBB started becoming famous this particular blogger, one of the very first, titled her blog ‘Indian Makeup Blog.’ Even the meta tags and blog description was copied from us. Rati was aghast with this blatant copying but I reasoned out with her on the lines ‘what else can an Indian makeup blogger name her makeup blog?’ I was still playing the reasonable IITian then. I did not think that any blogger worth her salt would get down to such copying. But I was wrong.
  • Rati’s idea about posting reader’s question as ‘Ask IMBB’ was copied.
  • Soon, the blogger started paying others for writing as we had been doing. No issues so far. But we saw that some of the topics we were covering started appearing on that blog also. “What is the difference between a sunblock and a Sunscreen” was one that I could remember right now. Anyhow, I let it be. IMBB was growing and I really wanted no part of the nuisance. The blogger also tried poaching writers from IMBB. We had to introduce a ‘competitor clause’ in our writers’ terms and conditions because of her.
  • Then one day we put up our subscribers count. Our subscribers count you can see in the sidebar. They are all genuine subscribers and represent the high traffic at IMBB. Our subscribers count stood at 2189 then (I still remember the figure). The subscriber count of this fraud blogger stood at 282. The next day her subscriber count was showing 303 subscribers. Whoa! a jump of 31 subscribers overnight! This was impossible for a small blog of that size. When we investigated, she had put up an image of subscribers count in place of the real chicklet. So everyday she was going to put up a new subscribers count image in order to display bloated subscribers. We took the screenshot of this fakeness and wrote a mail to her asking her to remove it or we would expose her. We sent the mail to many of our friends and ask them also to keep the screenshot as a proof. The subscribers image was promptly removed but there are is still a way of faking subscribers which no one can detect. The way has been covered HERE. Anyhow, not my problem still as I was more concerned on the traffic on IMBB and not with stupid stunts some cheap blogger was pulling.
  • She even started doing giveaways IMBB style, giving points for submitting posts. Her giveaway rules were markedly similar to our original 500 posts giveaway.
  • Then the blogger started posting hate comments against Rati with 2- 3 other bloggers. We cooly blocked all these haters from coming to IMBB. If you want to spread hate, spread it on your own blog.
  • Then we got to know that the blogger was putting up fraud reviews of the products she didn’t even have. Her modus operandi- she would pick up images from the net from some blog Indians weren’t visiting, read some reviews on the net, and then write a review as if she has used the product herself. A blogger caught her at this and got so pissed she started a blog to tell people about her. You can see her blog HERE. Sadly, we should have exposed this blogger earlier on IMBB; she changed the pics in all the reviews that the blogger caught her at once she found out about the blog. But many IMBB readers are living proof that they have gone and seen those fake reviews with stolen images. One of the blogger, from whose blog she had copied images to write a fake review, even came and asked her to remove the images.
  • Then came copying of smilies. IMBBians loved the smilies on IMBB and often praised them. The lame ass blogger couldn’t stand it, foudn the plugin and used it. We changed the plugin and put some animated smilies on IMBB. everyone loved them more. Now the sneaky blogger has changed the plugin again and started putting animated smilies. Wow, if you had brains, you would have done it before us.
  • She copied the way we put up our Adsense widgets. It’s good to know somebody trusts our Adsense placements more than she trusts hers. Blah!
  • Rati’s polls and my surveys were recently copied in one go as her polls. Wow! the height of plagiarism.
  • We started Sunday Bazaar a few weeks ago. The idea rocked. And suddenly the blogger discovered about organizing blog sales. The cheeks of it. Why couldn’t someone think of something on her own?

There are many other small things that she is contantly copying from IMBB such as Rati’s style of posting eye makeup pic in the beginning in her eye makeup tutorial (yes we did that first too) but I think I have already said enough. I am writing this post to tell this fraud and lame blogger some things:

  • Don’t copy others’ ideas. It’s not cool. Use your own brain.
  • If you copy others’ ideas give credit to them. Don’t spread hate comments about them.
  • Rati is much bigger and better blogger than the likes of you. She invents and does things on her own. You will take ten years to grow like that. Umm… maybe fifteen.
  • Two can play the same game. If you want to continue this, we’d show you IMBB style how to copy. When we start copying, you wouldn’t have a place to run.
  • Last but not the least, you are going to end up in one big legal tangle if you continue with your fraudulent ways.

And you are not going to get a link from here. Your blog is not going to get the benefit of IMBB’s traffic.

You started as a lame blogger, and despite our advice about blogging ethically, you are still a lame blogger. But your lameness is not our issue. Just DON’T COPY IMBB IDEAS. We really work hard at them.

Further we invite all the friends of IMBB to tell other bloggers about this fraud personality. Don’t trust her reviews because she is known to fake them. Don’t trust her subscribers count because she is known to fake them too.

Trust her to teach all the unethical and unprofessional ways you can run a blog.

Further Update

The lame blogger has made a ‘counterpost’ trying to put blame on IMBB for copying. I see no justification given for fake reviews or fake subscribers count or copying our ideas. The blogger tries to justify herself by saying we also copy. Let me see the ‘accusations’ she has hurled at IMBB, one by one. πŸ™‚

Stealing Domain Name: First, someone who has stolen domain name similar to ‘wisegeek’ because it was big, and copied articles from there, should not be accusing someone of this anyway. Second, we have already told our IMBB readers how we registered ‘’ first and then discovered ‘’ was available. Third, having a domain does not bring success to a blog. It is the content and the hard work that matters. Sadly, our blogger knows neither. She copies others’ content and hard work. Oh by the way, there is a blog with domain also. I believe you would also call it a copy. πŸ™‚

EBook: Your idea? Lol, sorry to disappoint you but we have been selling and sending Ebooks on for the last 5 years. Rati’s GMAT blog offered ‘the ultimate guide to GMAT’ ebook for free to subscribers, since 2006. By the way, YOU are registered on YOU are the one who picked up the idea. We certainly don’t need to pick on YOUR brains to do it on out own.

Adsense Placement: Right. Please point me to one blog which specifically tells you ‘put one adsense block over posts, one adsense banner in the header, and one adsense skyscraper in the right sidebar.’ And then please point me to a blog which tells you to put one link unit in the header. Please show me the blog, I would really like to get tips from that. There are a lot of general tips blog on the internet. But you didn’t need to learn from them. All you had to do was take a theme similar to that of IMBB and then place the ads similar to that on IMBB.

Ask IMBB: Well please check the dates on the first ‘Ask IMBB’ and the first ‘Readers Queries’ on your blog. Any four years old can figure who copied whom. πŸ™‚

Not Our Copyright: Yep, smilies are not our copyright, but you couldn’t think of that on your own, could you? In fact, what is one idea that you have NOT copied? Please share with us.

Legal Issues: Don’t be so cocksure about legal tangles lady. You might think there are not internet laws so you can get away with it but there are loads of intellectual property laws and good trade practices laws which will surely catch you if you don’t stop your fradulent activities.

And now I have given you enough of my time. πŸ™‚

Image Source


476 thoughts on “Message to a Lame and Fraud Blogger: Don’t Copy IMBB!

    1. Since anyway this topic is out and openly being discussed, there are a lot of other bloggers, newer bloggers, who have found that this person has been “inspired” by their posts and reviews. It would be their first post and to see that the post has been copied or imitated or whatever is quite frustrating. I know I shouldn’t speak for others but I thought it’s okay to this time πŸ˜€

    2. I really don’t think these means achieve the ends even Radhika. You may gain others’ envy by wearing stolen clothes but inside you you know that you don’t deserve it. And you are certainly not getting much leverage also.

        1. Awww…is okay…I will let you call me “Radhika” for some more days πŸ˜› πŸ˜› πŸ˜› The thing is na, I think people like this, they don’t have issues like “inside” ……no irritating noises telling ke this is not okay…so they are free to follow what makes them famous. Perhaps I am just too cynical or pessimistic, I have just seen wayy too many people like this. It’s the few abnormal ones like you that make me feel things work out all right sometimes…

  1. You know guys,I think you should feel proud and happy,somebody follows you so much that they copy everything you do…just like those background girls in Mean Girls :shying: :shying: :shying: :shying:

    1. Ritika, blogger community is a friendly community. Even if they copy they give credits and there’s a lot of friendliness. this plagiarism is with malintent and the blogger spreads hate comments about IMBB with other lamers.

    2. yeah ritika.. have been living with taht thought only for the past one year. every other day something was getting stolen.. from description to blog design to smileys , forum. ask imbb and what not. that’s too much to be happy about. πŸ™

      1. Yeah I completely understand your feeling..there is always a limit to everything
        But we know which is the original Indian Makeup Blog :)) and now the readers know guys have worked so hard for all this and if she thinks copying things can make her come even half way where you guys are then she is just so wrong

  2. excellent Sanjeev Bhaiya.. u should have done this way earlier, she should be happy that u have not taken her name here :yikes: … der se sahi m glad u finally replied them !! huh!!

    1. I have not taken the name or written post earlier Deeptima because it would be to her benefit only if she gets exposure on IMBB… but today I had enough.

      1. tht’s true.. i used to get so angry when ever i used to hear abt her cheap acts.. dont wanna say anything here.. coz i kn u and Rati di never wanted to write about this on IMBB !! i always admired you guys for being so cool, but am sure this time it must have been something serious tht made u write this.

        LOVE U BOTH AND IMBB !! :heart:

          1. hahaha.. but tht was not enough… i also thought of doing a tutorial on youtube saying ” How not to do makeup~ inspired by ____ ” or ” Funny Makeup looks ” lol

  3. OMG…. i didnt know this at all….i just started reading makeup blogs….i was reading that blog too and found it funny how it recently started a forum and blog sale jus like IMBB. But i wasn’t aware of this long standing history.

    Its a shame really….copying and faking reviews….many of us buy products after reading these reviews…

    Thank u Sanjeev….for making us aware.

      1. :lol2: :lol2:

        i bet its not gonna be included in any course πŸ˜‰

        I am actually feeling cheated right now because i constantly follow some 5 blogs and hers was one. :((

        anyways hope she “gets well soon” :waiting: :waiting: :waiting:


  4. Sanjeev and Rati, I can totally understand your emotion… a lot of hard work goes behind IMBB and someone is just simply copying :spank: :spank: :spank:
    This is really bad, these concepts are your brain child
    but one thing i would like to tell you, the originality and sweetness of this blog (with no harsh comments and no spamming) is what made me and many others subscribe this…

    and the fake blogger is doing so because she thinks she is the only intelligent person on earth… for her… hum sab to buddu hai, will get lured by her stupid things :hunterwali: :hunterwali: :hunterwali:

    3 cheers to IMBB :yahoo: :yahoo: :yahoo:
    and for the lame blogger :daayan: :spank: :hunterwali: :ghost2:

    1. Gini, there ARE bloggers who support her you know. Sad but true… and the only reason they support her is because they are jealous of IMBB.

      1. hmm… this is like too much to take…

        anyways, dont worry, if a few blogger support her, then few thousands support you πŸ™‚
        and our support to IMBB is not out of any negative emotion, it is out of pure liking…

        and IMBB is getting bigger and bigger day by day… so you will have petty competitors…. but at the end of the day IMBB is the loveliest πŸ™‚

          1. we are always there for you… πŸ™‚
            do let us know if i can be of any help… i want to do my bit for this blog which taught me so much, gave me such nice friends πŸ™‚

        1. I would really like to the names of the supporters also…so that i dont read their blogs too…rotten minds they must be having.

  5. Smileys are the first thing I noticed that were copied a while back. Even though I am not a fan of these animated smileys , it was an unique IMBB thing to begin with. I thought of commenting asking why she copied , but just let it go.Well , this is just SICK what she is doing.

    1. J, you should have voiced it here on IMBB and supported us. We would have taken it up then only. Things wouldn’t have gone so far πŸ™

      1. I just didnt want to be a part of this whole blogger community and the drama associated with it! But honestly I have read her blog when she was an amateur and there was no quality to it. I never visited her site much. About six months back , I visted her site it was completely changed , all jazzed up etc. And then I noticed the smileys! I was like WOW ,that is cheap trying to copy. But you know anybody can use these smileys , no? Maybe if she credited you guys about the idea , it would have been better. But copying the sunday bazaar into a blog sale ? That is PATHETIC.

        You know ,honestly I don’t like many of the new changes on IMBB…but that is just my opinion. I can only applaud at the heights you guys have grown! and keep growing. I am regular visitor and I like Rati :-* So , I’ll be here even though I do not participate much.

        1. Thank you J πŸ™‚

          Yes anyone could put those smileys, but we searched for them and put them here. And when she copied them, I went ahead and changed the smileys to animated ones. Now she is trying to copy that too. This is one such incident amongst many. She has no brain of herself, the moment she sees someone doing something good, she copies. That is a bad attitude. And from there the bad attitude grows further- things you cannot copy such as product reviews (because you don’t have the products) or subscribers, you start faking them. And you don’t feel any remorse about them because you have got used to this fakeness.

          She also copied our blog layout etc…that’s why her blog started looking better. Because her blog started looking like IMBB.

          1. errr , sanjeev..I was trying to be anonymous.mind taking my name out..even though you know who I am ?:)

  6. omg…such people exist….ofcourse they do… not sure how long they can exist though :sick: :sick: :sick:
    Plagiarism !!! agree rads…ethics are wht u have in you…..

    1. Priya,

      Believe me they exist. And they exist because there are some bad people to support them and good people don’t speak about them.

  7. really it sucks to knw this kindah persons exist.. stealing and cheating.. hell with the blog and her copying knacks.. i sucks really.. :zombiekiller: :zombiekiller: :zombiekiller:

  8. Itss really bad to read this, that such things also happen, log itna niche gir sakte hein, still cant believe, commendable work Rati and Sanjeev :thumbsup: :thumbsup: :thumbsup:

  9. OMGGG Im totally sharing this… So lame yaa… a few days back when I was on vacation I tried to open IMBB on my cell and it went to a different link where there was some IMBB bashing in the comments… and when I replied to one of the comments stating that lets start the bashing ON IMBB so she would know how many supporters we have, I was blocked from the site maybe– that time I thought she might be some frustrated b logger and then JOMO told us about some gal and the whole Ilamasqua thing… but this is outrageous yaa!!!! we are a family here and if she thinks she can mess around with 200 people here, she is nuts!!!

    1. IMBB bashing is quite prevalent among bloggers who cannot work hard on their own blogs and then spend time in posting hate comments. πŸ™‚

      1. my physics teacher used to tell, some scientists invented a lot many stuffs… others couldnt invent anything… so they used to spend their life by proving others inventions to be wrong…
        he used to call them “villan scientists”

        it is kind of same case here

  10. sanjeev to be honest even i too started reading that fake blog.. never thought she is a copy cat.. kind of pissed off really.. i dont understand how people are so staunch and brave enough to do such an act in public..

    it irks me.. pls do some serious things to stop this being continued..

    1. Hi Gowri, we are talking to our lawyer about this. Let’s see… but more importantly, fellow bloggers should know that she is a fraud.

  11. From here I am seeing all related to site, I regret I have seen few reviews from there, but mujhe khatka laga tha, because I have one blusher which was not good, i would rate same 2.5, but they had rated 4.5 and suggested evrybody to buy, I regret I ever visited their site ! :((

    1. Tapaswini, sorry I removed the link because i dont wnat to give any publicity to her from here.

      you talking about reviews.. i wrote a a review once.. and she had already reviewed that product earlier. what i saw within half and hour of posting my review was that she had completely modified her review. all the pros that i had listed , she had modified all those as cons in her review. I was feeling sad for her readers.

      1. Rati, once I had been to that site, I saw many of our fellow IMBBians chit chating with her, so I saw this is just like IMBB and followed few reviews, Thanks a lot for being an eye opener !

        1. yeah she sort of made her blog look like really! it’s not your fault that you thought that her blog was “just like IMBB”

          1. My mood is really off reading this article, I dont know what to say,I followed many reviews, and many reviews I found contradictory to my experience, so I stopped visiting the site, thinking may be these products are good but doesnt suit me, due to my skin type or some thing or due to my lack of make up skills !! I am so angry and sad ! :devil: :pissedoff: :pissedoff:

            1. That is true in many cases, Tapaswini…what suits one person need not suit another…so I never judge..but in this case, I felt a bit strongly because I dont like people taking photos without permission. And I know what that feels like πŸ™ I guess Rati and Sanjeev feel the same way about their’s just with ideas it’s harder to prove your point na :((

              1. When everything else is not real, I don’t know if the reviews were real user-tested reviews…one starts to doubt naa 😐

                1. This blog sale thing is sooo cheap na, Its totally copy paste as she is selling her products and that too few, she has kept shipping free so that everybody would be attracted to her site !! :yuck: :yuck: :yuck: :hunterwali: :hunterwali: :hunterwali: :spank: :spank: :spank:

                    1. Me saw now only, even I had left following the site long ago, after reading this article, visited her blog !

                    2. In a way I am happy I only follow blogs I totally respect now. Earlier I used to get so worked up about all this…heheee still do..but at least is less now πŸ˜€

    2. hehehehe Tapas-you had the same event as mine!!!!!-I reviewed a fab india body scrub here on IMBB and said I hated it-but I found it being raved in that blog-I thought-am I dat idiot that I cant judge whether such a simple thing is good or not!!! I myself felt I have wronged the readers who read the post on IMBB-fir pata chala-mamla kya hai :whistle: :whistle: :whistle: :whistle:

      1. Yesss I had read review of your scrub there and she rated so high, but I had doubts regarding hers as her facts and experience were not convincing enough !

  12. This is outrageous!!!! i have been reading that blog on and off and never realized all this has been happening.. infact i saw her blog mentioned in june’s cosmo and thought to myself is she really tht much of a biggie?
    Good that you spoke up!! fight for your rights.. :yes:

  13. It is understood if you take a picture from net or something- sometimes even I take help of pics from google for some articles but we at least credit those people for ideas or pics… I dont know how to react to her!!! πŸ™

  14. chor chor maro maro :spank: :spank: :hunterwali: :hunterwali:

    seriously disgusting mentality :yuck: :yuck: :yuck:
    IMBB has its own position and status :mirror: :waytogo: :waytogo: :waytogo: and what competitor???euu that kachra blog is nothing in front of our IMBB…

    IMBB ROCKS!!! :dance: :dance:

  15. Seriously, quite a shock. I am novice at blogging, and in recent times had been following few blogs and one of them was this blog. So stupid of me……. :pan:
    Ethics is a total reflection of the kinda human being you are, one has to gain respect and not fake it.
    Will take time to absorb the news :ghost2:

  16. I had stumbled upon that blog about the same time I found IMBB, I remember thinking that the layouts were very similar, thought “daal me kuch kala hai”. Around that time I thought it looked silly and it didnt have any good posts, so I didnt follow it. Recently when I was checking it out I noticed it was much better, had good posts and good pictures and everything, but now thanks to this post I know “ki puri daal hi kali hai”. I’m so glad you wrote this post Sanjeev, people do need to know how shady some bloggers can be!

  17. I had pointed out one nail design done here (I think by Jinal here…that geometric one) which was copied by that blog and noticed the other ‘copying’ too but still was not sure if I can talk out this issue with you people, earlier also (I think on Rads blog) it was discussed but we were not naming names so again I just let it go..moreover there are many other (genuine?) bloggers and some IMBB bloggers too who were in support.. which makes me wonder..why?

    1. Rajeshwari – I remember the discussion πŸ˜› πŸ˜› I remember the nail art too that looked very similar to Jinal’s πŸ˜€ πŸ˜€

      I guess everyone thinks they are making a mistake judging her that way…think that she made a mistake what… everyone makes mistakes kinds. I got irritated when she copied another blog I read…it was a post with 9 photos of a celebrity and which is the best hairstyle. The only changes that she had made was Preity Zinta instead of say an Angelina Jolie, and insteading of number the photos she had used alphabets. And very cheekily written, why did i use alphabets, because I felt so!!!

      I just didn’t feel like telling her though that it’s wrong to do it…maybe others are also like me and not sure if it’s right to put things out in public that way.

  18. Yaar, if you guys were noticing these copying issues why didn’t anyone say something earlier? Someone should have spoken in our support πŸ™

    We have been trying loads of stuff at IMBB; you all see how many ideas we try all the time.- surveys, polls, contests, what would you pay for this, sunday bazaar etc. some work and some don’t. And those which work are copied by others! that is a shame.

    1. Because people don’t want to join gangs?! And we do not know who is right/wrong. So why butt in when we don’t know the actual story. But this posts put a lot of things in perspective.

      1. That’s true, Sanjeev. Most people don’t want to create ugly scenes in public. Everyone just sits quiet. And as J said, nobody knows who is right. Now that you have put your side of the story out, at least people can make the decision on their own. πŸ™‚

        1. I second that…..Its good that you have put up this post….
          By putting up your side of the story you have not only shown where IMBB stands and where she stands…but also alerted various passive readers like me.

          I would really like to see what she does…or rather where she hides…after reading this post and comments.

          1. What she does is up to her. She can continue writing hate posts and comments against IMBB. All I want is that she stops copying our ideas.

        1. The latest and funniest copy was the blog sale-but I thought lets go ahead with all the positive feelings and love-that mini blog can never come up to the scale of IMBB.. :stars: :stars: :stars: :stars: :stars:

  19. Hello Rati and Sanjeev and all the IMBB contributors,

    Like many others, I am new to this blog.. I was searching for a review on a product when I found this blog.. I started reading and then I got hooked πŸ™‚ … I did not bother to check any other site for review since then.. πŸ™‚

    What you guys have done here is commendable. Keep up the good work guys. What this blog has achieved is a proof all your hard work and enthusiasm :waytogo:

  20. :thumbsup: :thumbsup: This is not about some gangs and all, it is right to raise your voice against injustice, against plagiarism, and you have enough substantial proof, I checked she has removed all the articles that you showed in the link of another blogger who exposed her !

  21. Absolutely , Like I said, this post really puts things in perspective and I do believe your ideas have been copied. Which is totally uncool. Like I said some of the new things I dislike here, is just MY opinion , you do not have to anything bout it. I completely admire the way you guys have grown. Really , it is not easy to start something from scratch and build such a big website. Kudos!

    Why use “gangs” , coz I noticed the pattern where a bunch of people who were such regular visitors on IMBB and completely disappeared from here and started thrashing IMBB on other blogs. So , really for a casual onlooker , how are we supposed to know what the heck is going on?!

    I love that you are letting me voice my opinions , coz some bloggers just cannot handle honest opinions. Why do you blog if you cannot answer valid honest questions?!

    But , anyway like I said I support you guys in this issue that Ideas should not be stolen. Even if you are inspired , take permission , credit the sources. ’nuff said.

    1. Hehee J…is so true you know everything you have written. I happily came up with an easy explanation that everyone online is fake (not really logical cos I am part of the online crowd too) 😐 For a while, I didn’t even read blogs…and even now, there are very few blogs I check.

      And I got what you meant by gangs πŸ˜€ I say IMBB gang all the time :hihi: :hihi: :hihi:

      Waise Sanjeev, I didn’t like that you have taken off some of the older smileys to put pigtail smileys…I demand immediate removal…and send them to me πŸ˜›

      1. Castor, ek to I gave way to the fairer sex and put girlie smileys for them… you want me to replace them with some mustache smilies? O:)

        1. Yeshhhhhhhhhhhh…..moooostashhhhhh shmiliesss..I want one named Jomol :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: You sleep now….get some brain rest….think nice pretttttyyyy moooshhhhstassshy shmiley for Jomolayyy…

  22. i am sooo happy, this issue is finally addressed and how !!! :thumbsup:
    love you rati and sanjeev , and no matter whether i visit once every 10 mins or once a month, IMMB is and will always be my mostest favouritest place to be :)) i miss the madness sooo much .. πŸ˜₯ πŸ˜₯ πŸ˜₯ :haanji:

    and lame blogger – :phoolan: :phoolan: :phoolan: :phoolan: :finger

    1. Nainaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa :love: :love: :love: :love: how are you…so long no seeeeee πŸ˜₯

  23. Hats off Sanjeev ji !!! This post was due as everyone must know what is going around!!!! There are many readers (like me) who buy stuff reading reviews and the most obnoxious thing that can happen is reading fake reviews and then getting duped!!!!!! Superb write up!!! :yahoo: :yahoo: :yahoo: :yahoo:

    1. :thumbsup: Anuradha you like her site at facebook na?? unlike that re, fake people they are!

        1. are I came to know about all this chicanery only recently ..but sachme previously I used to check that blog a lot..and I almost thought my own review was stupid after reading their post on fabindia body scrub!!!! and trust me it was utter funny to see how IMBB features are getting transported to there-from smileys to similar posts and latest attraction-Blog sale πŸ˜€ πŸ˜€ πŸ˜€ πŸ˜€

          1. Yesss thats very funny and very funny thing is that only she is selling her products and no one else is willing to ! πŸ˜€

            1. Oh she was testing the waters there.. If her products got sold she would have invited others and tried to imitate Sunday Bazaar.. πŸ™‚

  24. So disgusted to know about this. Though I am not that regular to IMBB due to personal obligations I want to let you guys know that my loyalty lies here. Its all out in the open now! Tension not πŸ™‚

  25. ohh now after reading this article I could relate to how things have been copied from here to the other blog.. shame on them.. plagiarism is a serious offence! quite disgusting.. You guys are doing a good job and keep up the good work :waytogo:

  26. I stand by Rati and Sanjeev and hats off to them for working so hard to create this wonderful IMBB website and for keeping it so positive and friendly and making us always feel so welcome here. :waytogo:

  27. OMG I think i had once visited this website …. when i had googled for a product review….but i did not realise any of this… 😯 😯 Its really disgusting people can go to such an extent… only if she had used her brains for something original…What a loser! :no:

    But Rati, Sanjeev, IMBB will always be THE BEST makeup blog ever no matter what…. :waytogo: :waytogo: :waytogo: :waytogo:

    1. thank you aditi. actually no one would have realized it except the regular readers. it was getting too much for us so we decided to take the stand finally after going through it for almost an year now. thanks for you support. really appreciate it. πŸ™‚

  28. I am associated with the site and wasn’t aware of the plagiarism issues. I mean I saw the recent smileys and sale stuff but since I wasn’t aware of the earlier stuff, I thought ok she is just getting ideas from IMBB. Thanks to this article I am disassociating myself from that site. And wishing you luck in resolving this issue πŸ™‚

    1. Maha, we have kept quiet for very long now. And we were also aware that you were associated but it really didnt make a difference because you know I always take everyone as an individual. It’s totally your choice where you go, what you do…. but really thank you so much, Maha. Appreciate it. πŸ™‚

      1. I was actually introduced to that site first and had poasted a qeury. Since they had helped me out, I chose to remain more faithful to that site by sending my reviews in spite of having an option of making money here for reviews when I was jobless. I even extended a friendly hand to her when she said that she was having haters coz I thought bloggers generally have haters. But I was never aware so many things were going on and I was so naive. Now I feel worse for being so naive and clueless. Thanks to this article now I made the right choice πŸ™‚

        1. Sorry I was too frank abt the making money thing but then I was jobless and this idea sure did pass my mind.

        2. Maha, it is actually she who is a hater. I can point to several of her comments on some of her friend blogs where she is spitting venom against Rati. We had got used to her hate comments and didn’t care about it anyway. Even on facebook she was once making fun of someone who took part in IMBB’s most fashionable contest. The person got so hurt that she wanted to quit taking part. On the contrary, we have been stopping all IMBBians from posting any hate comments on IMBB.

          But copying ideas is a different matter. We think of something good and the lady blatantly copies it. And she pretends that it was her idea or a blog reader’s idea. And what she cannot copy she fakes.

          1. Thats terrible. Since I wasn’t associated with too many blogs, I wasn’t aware of the hate comments nor the FB issue. And making fun of someone or spitting venom is definitely not what a genuine blogger would do. If she has taken up blogging as a profession (or even if not), she should do it the ethical way.

            And you know, all the issues that NSW had pointed out, they were reviews by othe rreaders. So I trusted her when she said that she couldnt do anything when others send reviews like this. Now what really akes me fume is that she had played with the trust the very few ppl had on her.

            1. I am sure no reader would take so much pains to photoshop a pic… it was easy to change author’s name once NSW became known to her. They were her own reviews πŸ™‚ I still remember the fraud MAC review that she did and whose pics the original blogger came and got removed πŸ™‚

              1. If only you had put up this article earlier Sanjeev ji πŸ™‚ You chose to remain silent for way too long!

                1. Maha, I operate three companies, one of which is IMBB. I go by my business ethics which says I do not comment or do anything to harm anyone else’s venture unless he/ she is harming ours. What she does on her blog, what she says about Rati is not hurting IMBB and is not something for which I should write a post. People who are haters are unhappy persons and it is better to stay away from them. It is the copying of ideas one after another which prompted this post. This is not ethical or professional and I’m very mad right now. Writing a post is the least I want to do.

                  1. I get it πŸ™‚ Good luck with the future actions πŸ™‚ Hope she doesn’t do anything unethical any more πŸ™‚

  29. There is competition everywhere in this world but as far as its healthy its good. It is disgusting to see what heights one can go to gain popularity/success – which has backfired in this case. In this case, her actions speak enough of her blogsphere ethics.
    I wish you had brought up this issues earlier – may be you guys wouldn’t have had to go through all that you went through. It was quite surprising to see a hate note from such a friendly community here which you guys have built up with a lot of REAL hard work over the past year.
    Nevertheless, I pray all the issues are sorted out soon. But Rati Di & Sanjeev ji – IMBB will still always be best makeup blog :). What is original will always be original :).It takes a lot of effort to create a warm,positive,friendly family atmosphere in this virtual blog world. Totally respect you guys for that. :jaiho:
    Wishing you all the good luck.

    1. Ayedee, when the fake subscribers incident had happened, we had told her that being a good blogger and working hard at her blog would bring her much more success than these stunts. We thought she would learn from that. But I didn’t know that some people can never be honest and straight.

  30. At times even I was redirected to some blog that was similar to IMBB. But the difference is so obvious in the content being posted that I looked in the address bar and found it’s not IMBB
    Good that you posted this Sanjeev ji :jog:

  31. I just visited the links given…n OMG!! what cheating!!
    one could toil and do photoshop all these and dont utilise the same imaginative “powers” to produce something on their own??!!! :shocked: :shocked:

  32. OMG…. i cant believe… m feelin so guilty rati nd sanjeev,i ws followin her blog too…nd i took part in one of her sales too,my goodluck i missed on dat product…
    such a shame she is…i m new to bloggin nd all,so keep on findin new beauty blogs everyday,u know wat juz yesterday only i ws thinkin ,k watever new blog i join ,i find some fellow imbbians everywhere,but her’s ws d only blog where i did nt find any single imbbian till date…i gave it a thought but then i felt must be blogger rivalry or somethin…
    nd i ws thinking bout her dat she must be super jealous of rati n her popularity,(i mean women nature nature tendency type),but now i know dat she actually is yaar…wen she started d sale it clicked me,but i thought it ws mere coincidence,but i ws wrong!!
    u know wat,one thing i noticed,in every article there r only 3-4 same ppl commenting n discussin things hehehe :toothygrin: :toothygrin: :toothygrin:
    lekin copycat jaani,ab tera pardafaash ho chuka hai,tune imbb k article khaae hai,ab gaali(goli) kha hehehahaha :spank: :spank: :spank: :phoolan: :phoolan: :phoolan: :phoolan: :hunterwali: :hunterwali: :hunterwali:

      1. thoda mood fresh karna tha bus aapka… i succeed.. i know wat it feels wen sum1 does such things..its ok,chill…u know u r best,so u r !!! :waytogo: :waytogo: :waytogo:
        we all stand by u,n support u!! wenevr u need any help,we will always be wid u rati nd sanjeev..we r a happy proud IMBB FAMILY!!!!

  33. yeah…I am happy that mine are mostly on German one copies…Germans can’t read english!! πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜†

    1. Cali, don’t be so sure. She can steal a pic from a Deutsch blog and write a review on german products also. Sie kann irgendetwas machen πŸ™‚

  34. I remember getting that feedburner fraud mail and I was aghast to see the cheapness… After that I read some of her posts, but found them too lame or rather built up. Being a blogger and freelance writer since years, I can easily spot the difference between original and made up one.
    But what disgusted me most was blatant copying and then trying to defame IMBB through cheap Facebook messages and bitching in comments..That really put me off so much..I felt like reporting the blog to some cybercrime forum. There are various official websites that expose all these plagiarized blogs to vast number of people.
    But you guys rock!! I mean even in this angry post there was so much professionalism!! Hats off to both of you and IMBB!! :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho:

    1. Cali, she is not alone in those cheap facebook tactics. She is supported by other bloggers as you know. And if these bloggers and her were spending less time on facebook and more time on their own blogs they would have been as big as IMBB today.

      1. You are right….She starts and others join..I felt like reporting them abuse and spam!! πŸ˜› Even might have clicked on that button sometime back…. πŸ˜› πŸ˜›

    2. thanks cali.. you know I left facebook mainly because of her. Everytime i would be friends with someone on facebook, she would send a friend request to the same person. I I didnt realize it until someone told me. i’d like some page, instantly she would also like that. I mean not a big thing but these things kept building up and i really got irritated. finally left facebook. now dont feel like going back also.

      1. oops left FB coz of her. OMG!!!!!!!! she is really disgusting …….female anu mailik kya ?:) ?:)

      2. Awwww….. Tight hugs Rati..I know it is quite difficult to ignore such things…but I’d love to see you back on facebook…and I toh frankly go and report abuse to any such thing on FB he he he…because of that my own blog has been reported as spam now on FB and I can’t post links there!! 😐 so er.. won’t suggest you to do that..

        But we can have nice friendly chitchat there na!! πŸ˜€ Me toh share loads of madness there..hee hee hee…

      3. This is heights.. feeling like bashing her lik anything :bash: :bash: :bash: :bash: :bash: :bash: :bash: :bash: :bash: :bash: :bash: :bash:

  35. OMG….really dont know what to say! But u r right…i remember seeing the site of that fake blogger and many features were similar to those of our IMBB….im talking of the times when i was actually looking for such a beauty blog where i could write and subscribe to follow the posts….but originality counts…..thankfully i chose this one over the fake one! i wonder where the ethics and moralities are gone!

    1. just hoping that a post named ‘Message to IMBB: Don’t Copy my lame and fraud blog!’ doesnt appear today itself…copying without application of brains can be really hilarious at times.. πŸ˜†

        1. Oh My God! :duel: :duel: :duel: :duel: :duel: :duel:
          I really want to batter her for this! :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank:

  36. I have been following IMBB from quite sometime….and the one thing that I felt from Day 1 is its like a family:) Rati and Sanjeev- you guys rock!!! I know about Tathagat(through Kumar Abhishek) and TG too:) I can understand the hardwork that you guys have put in to give this wonderful blog a meaning ..I am addicted..Every morning, I check my emails and keeping reading posts…..imagine office mai i am doing this ;)….Thank God..i never saw that blog and never even wish to…just wanna say…you guys rock!!! You put in a lot of hard and smart work for IMBB….aise kaise koi bhi copy kar lega…huh!! she is a loser…..

  37. OMG enough is enough ………….i m not really aware about this….. :thanks: for this post :balle: even i was reading her …….and also felt the stolen idea from IMBB………but fake reviews and spread hate against Rati and IMBB is really not done :spank: ……..thanks a lot Sanjeev Ji to tell us about this through this post……..

  38. My god, early morning and these stupid “not so wise” people around :yuck: :yuck: :pan: :pan: :pan: :pan: …… how can they be so audacious to do all this in public??? :shocked: :shocked: We all stand by you Rati n Sanjeev ji, IMBB was and is by far the best make up blog. I feel so pissed off at the moment, can truly understand what all u must be going thru…..after all IMBB is your baby, u have nurtured it and brought it to this level. Huh!!!! i just hope “SHE” learns her lessons from this or she is in trouble…..BIG TROUBLE :hunterwali: :hunterwali: :hunterwali: :hunterwali:

    1. i read the post several times to find out who this “lame blogger “was but got no clue… i know. actually i only read IMBB and mehak’s peaches and blush blogs. ur blog is like an encyclopeadia (sp) of beauty so why go anywhere else

      1. aani, same case with me too… even i don’t read blogs other than IMBB …except for Cali and Rads blog…..don’t know who this person is…

  39. I am feeling bad since last night following a fraud blog :(… First step in morning is to totally disassociate myself with wise ppl πŸ™‚
    You guys totally rock, and should not bother about her actions… as any genuine person with this info will never go to the other blog.
    I wish I knew this earlier.

  40. alo aloo ladkiyon and the Ladka,,,,usko bolo MUJHKO COPY KAREEE!!huh!!!!
    get my clone?koi niii piece ikloti mein! :lol2: :lol2:

  41. oh, I haven’t seen the other blog… .. but plagiarism in any form is terrible! If you can’t come up with original ideas, then at least give credit .. how difficult is that?… I have a food blog myself, (have been too busy to update it regularly though :yikes: ) but would find images, and entire recipes copied blatantly..
    You know the problem Rati and Sanjeev is that there are not really well defined cyber laws for all this in India yet. So it’s much like a grey area, so these copy cats get away! But maybe a good legal eagle might know how to circumvent this?

    1. Teena, if your content has been copied word to word…copy-paste kinds…you can get it removed. You don’t even need a lawyer if is done by another blogger. Most times they remove just with a mail. More difficult to get removed if it’s by a newspaper or some such company. And there are laws for it in India. And no, I am no legal eagle πŸ™‚

      1. Thanks Radhika.. in my case, the images were removed after an email….but I made sure to watermark my images after that. As for the content rip-off, it was more of an aggregator site, you have those fraud ones made just for traffic na, one of those… the site itself does not exist anymore… so I guess, many other people complained about it too.
        But, if I get into any further trouble, I know who to consult now πŸ™‚ ( though as i said, haven’t been updating my blog recently).
        You have a lovely blog yourself πŸ™‚ I enjoy reading your posts.

        1. Thanks, Teena…I just learned all this with a bit of reading since I have had this headache myself. It’s quite amazing how much blogs are taken for granted!

  42. OH MY GOD!!! :shout: :shout: this is too bad!!i have read her blog once or twice,but i never found it as good as your blog, :smug: :smug: ur blog is so original and so full of warmth, :teddy: :teddy: :teddy: believe me however she tries to copy and paste and go all relieved with her blog,she cant place the love and warmth in her blog, :nonono: :nonono: :nonono: since she has never loved her blog herself….She has just loved Rati’s blog and so cant even think of writing on her own.She is cheating others and most importantly herself.. :waiting: :waiting: :spank: :spank: The only message that i wud like to give her is plz love yourself,your creations and hv confidence in yourself,even if u want to take sum refence from others do it khullam khulla….Rati has been very open and frank with her readers,we love her a lot,and we trust her reviews.You be original ,sumday or the other you will get to taste success!!

  43. I am a silent follower of this blog and i must say its a grt and fun place to be …. i hav visited this blog few times but didn’t find it worthwhile at all… IMBB rocks and Rati and Sanjeev u both guys are doing an excellent job … I m proud today that i follow a blog which is so ethical and fair …. :yahoo: :yahoo: :yahoo:

    1. You know that shows that she is such a big fan of IMBB and that she reads all the posts :P. who’s more famous now weird blogger πŸ˜›

  44. kimi sachi muchi.i likey that on pianooo!!i lil play piano.not now… :stars: :stars: :stars: :stars:

  45. You know what…over years of freelance writing and writing at various communities….earlier I used to get mad about my stuffs getting copied on other blogs and websites, without giving me any credit or even asking me about it. And no wonder how much I used to bash them, they would never agree that they copied my content. Instead of removing, they used to alter the article and re-write it to make it different from my original one.

    After sometime, I stopped paying attention to it. One thing I’ve learned from all these experiences, a plagiarist never ever agrees that she/he has copied something. I don’t know what mentality they have but they always think that what they’ve written is original and written by themselves only… I’ve seen so many instances of this..and not ever a single apology from any of these plagiarist …that proves my analysis of this whole plagiarism funda!!

  46. I am relatively new to IMBB. Having been a blogger for a few years before I shut down my blog a year ago (no, no, not a beauty blog πŸ˜‰ ), I absolutely understand what you guys must be going through. It is not merely the legal issues, but also the feeling of frustration that someone else can so easily have all YOUR hardwork on THEIR silver platter.
    I admire the way you guys have handled this, and I hope it turns out well.
    Also, not on a completely different note, I normally don’t come back to a blog once I read it. I go to the older posts for about three pages, and then lose interest. However, this blog, I went back QUITE a few pages when I first found it (I won’t tell you how many, you’ll think I’m crazy :shy: ). And I love this blog! Plus, I like you guys. :toothygrin:
    Rati and Sanjeev, I admire you for your hardwork and determination. And when I read your article Sanjeev, on how you guys built all this up from scratch, I wanted to say something, but then I didn’t know you guys at all, so I didn’t. 😐
    Also, Rati is one of the nicest people I’ve communicated with online πŸ™‚ . Sure, her world won’t come to a shuddering halt if she totally ignores me or doesn’t reply to emails, and still she replied to my emails (with me asking all these questions πŸ˜‰ ) so promptly, and was so polite and sweet. And she has this HUGE blog that is doing so well (which means she is very busy and works hard for it :toothygrin: ), and she doesn’t even know me, yet she was such a darling. So guys, you have a gem here! :puchhi:
    And now I’m going to slink away :shy:

  47. I’ve visited the site a few times too….. found some similarities with IMBB but nothing more than that…. Rati n Sanjeev…. keep up with your good work as ever and people can easily make out between the fake and the original…..but it is good that you brought it out!

  48. i see ladies being so annoyed here.the thing is there would be a healthy competition(if there is if the other bloggers had their own would be idea to idea.there is no fun if you wana compete by copying.use your own brain and then please throw a challenge(if you can) :pompom: :pompom: :pompom:
    else we always have our IMBB ke smileysss :makeup: :makeup: :makeup: πŸ˜† πŸ˜† πŸ˜† :love: :love: :love:

  49. yahoooooo…………. :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :happydance: :happydance: :happydance: :happydance: :happydance:
    nothing in dis world cud have made me happier than seeing such meanies getting ridiculed…….. :jiggy1: :jiggy1: :jiggy1: :jiggy1: :jiggy1: :jiggy1: :jiggy1: :jiggy1:
    thnku sanjeeev :toothygrin: :toothygrin: :toothygrin:
    errr……do i sound real mean 😐 😐 😐
    anyways, it was some real high time u guys spoke out :thumbsup: :thumbsup: :thumbsup: :thumbsup:
    the other day , me n rauni were talking n we both felt how horrid is the Indian blogging scene…. !! instead of appreciating someone;s hard work/creativity, ppl just go out n about copying n thn criticising/ bitc**ng…. :spank: :spank: :spank:
    if u take a close look at makeup blogs which westerners have , you will find them promoting each others blogs too 😐 😐 yahan to sab ek dusre ki chopsy/besti karne mei khush rehte hain bas :pissedoff: :pissedoff: :pissedoff:

    1. waise yeh fraud blogger kaun hai?????? 😐 😐 😐 😐 😐 😐
      how wise na, kisika bhi kaam copy karo n araaam se bhole bann jao :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin:

    2. it was way too long that sanjeev and I had kept quiet nupur… she doesnt have much to justify other than just giving more lame explanations. :yawn: :yawn:

      “is it your copyright ? *blink blink* No ! it is not but you had no brains to think of that earlier. :manicure:

      1. yes rati……..
        iss kehte hain chori upar se seenazori :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin:
        abt smileys i wud say, tht i havent seen any other blog jahan pe smileys r soo rightly used than our IMBB…..sirf smileys lagane se kuch nhi hota naa :vampire: :vampire: :vampire: :vampire: :vampire:
        sanjeev, the fake blogger shud thankyou like a zillion times, as this post has given her site some traffic too…..hihihihahhhahhahhahahhhahhahaaaaaaaa :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi: :hihi:

    3. Nupur well said :waytogo: :waytogo: I think beauty bloggers are here to help out each other and their readers through their blogs not duping them!! :nonono: :nonono: :nonono:

  50. I am a silent follower of this blog and i must say its a grt and fun place to be …. i hav visited this blog few times but didn’t find it worthwhile at all… IMBB rocks and Rati and Sanjeev u both guys are doing an excellent job … I m proud today that i follow a blog which is so ethical and fair …. :yahoo: :yahoo: :yahoo:

  51. hi Sanjeev/Rati – First of all kudos for bringing this out in the open. I am sure many of us were totally clueless. What you guys do in IMBB is commendable and there can be no other. A fake is a fake is a fake. can never be the original. I am sure we loyalists of IMBB will always stand by IMBB no matter.

    I am sure easier than done but hang in there. everyone gets their due.

    about the whole copying funda, it is frustrating to say the least (we see in our daya to day work where someone else walks with the credit for the work we do) but someone up there is watching so I am sure it will all work out fine.

    lots of love and hugs to you both :-* :-*

    a kick in the rear to -you-know-who :ass2:

  52. I just went to her blog to check, and she has made a post too! :O Kind of giving back the justifications…! 😐 Lame female 😐 Rati di and Sanjeev Bhaiyya, We love you and IMBB πŸ™‚ πŸ™‚ Hugs! πŸ™‚ πŸ™‚

  53. ratiji..i was not even aware of stupid of me..plagiarism is considered a crime even in small researches.. :shout: :shout: :shout: :shout:
    don worry lady, we r all with u..hard work and effort alwez pays

  54. I too found some similarity to our IMBB but never thought that this was the background history……
    I always love IMBB for their honest reviews and creative ideas.
    Jus remember this quote Rati and Sanjeev ” No power in the universe can withhold from any one anything he/she really deserves”. β€” Swami Vivekananda

    Keep the good work going. :waytogo:

  55. I too found some similarity to our IMBB but never thought that this was the background history……
    I always love IMBB for their honest reviews and creative ideas.
    Jus remember this quote Rati and Sanjeev ” No power in the universe can withhold from any one anything he/she really deserves”. β€” Swami Vivekananda

    Keep the good work going.

  56. Sanjeev bhaiya it’s good that you have finally written about be frank just like many out here who seem to have an idea about the copycat, I too have an inkling I guess..and had started seeing too many similarities like you said between not the just the styles and idea but also the products that were chosen for reviewing..I distinctly remember tellin my mom that this particular site seemed to be lifting off review products and idea n all directly..thankfully I’m happy that I’ve stopped visiting that a way it was just repeat of stuffs after having read it on IMBB..but now my doubt seems to be real..I’m quitting it! That hoax dusn even deserve to be mentioned over here in IMBB

  57. Rati, I’m at her site now and just read the most recent post. Accusations flying here and there about IMBB. Honestly and objectively speaking IMBB is really nothing like Karen’s blog. I think if you’re set on taking legal action you should go ahead and do that.

    1. Ida I am really sorry about the whole issue but we had to take the step. and we were aware that this would also get ugly. I am quite a fan of Karen myself. I registered the name it is still registered on our name. was available so I took it. There is a big website by the name of Forget the name, she used to copy paste articles from there.

      Basically she is left with nothing to prove her points. neither about fake subscribers, nor about fake reviews. so all she can do is talk in air.

      1. I though it was really unfair of her to say that you were copying just because both blogs have ‘makeupandbeauty’ in the site name. The content, the writing style, even the vibe and feel of both blogs are completely different.

        You’re right about her talking air- if I were a blogger and was being accused of things, I’d address and clear those issues one by one. But she couldn’t clear any of them at all. All she could do was resort to personal insults.

        In the end I think now you have nothing to worry about. :)) A reader just has to take at look at this post and her ‘answer’ post over there to see which is the honorable, principles, honest site. You have my support 100%. :))

        1. very true… I just saw her post n it seems the only thing she’s good at is copying and bi***ing.. :hunterwali: :hunterwali: … and also giving some lame explanations :yawn:
          You’re doing a great job rati. I saw her blog sometime back, read a few reviews, got bored and never read her blog again…until this post.. Her reviews seem so fake.. I feel sorry for people who follow her blog. :yuck: :yuck:

  58. gosh, i swear, this totally sucks. :scream: hats off to you guys for holding off for so long before venting! This person is just so LAME. Thank Merlin we know which the original IMBB is.

  59. :clap: Very well written Sanjeev! honestly I wouldnt call this a hatred post as it shows how maturely and professionaly you have handled the situation though I think this post was due on from quite long time and you should have actioned it earlier but better late then never..personally I am very much new to beauty and makeup blogs so I really dont have any idea who this female is and i dont believe I have checked her blog also…but after this post I m hoping that she has learnt her lesson ?:)

    Plagiarism is fairly common in blogging world and I know coz I too have happened to share a similar experience where a pic of one of my cakes made by me was copied and posted on a website :pan: and I had to write an email to get it off :hunterwali:

    this blogger seems to have crossed all limits of plagiarism :hunterwali: :hunterwali: she seems to be copying each and every move of IMBB which I think if she continues will def land her into deep legal trouble as you rightly mentioned :haanji:

    @Rati..I think you should join FB again..dont let such situations not allow you to not to connect people and have her no attention :nono:

    Again hats off to both of you for handling the situation so well and to the spirit of IMBB :cheers:

  60. Rati and Sanjeev,
    IMBB is one thing thats is addicted to me after Facebook, even Facebook ko bhi piche chod diye, i just love IMBB nt because it is just like another blog but because it isn’t just like another blog.U both n esp Rati have made this blog heaven of friendliness, makeup, beauty stuff, fashion, thoughts, styles, love, nurture, care.I m just a newbie but u Know you will get many such people(e.g.see subscribers comments above) who might not know the blogger faking the images but we all know which is the real blog.Rati i just want to say initially i didn’t know anything about make up and stuff i have benefited a lot seriously when i say a lot its HUGE, and like to me many others also have been benefited.The original IMBB blog is the best and NO one can ever take its place.I really like all of you guys, see ur comments, gossip, rplys, tips, everyday.Love you IMBB :heart: :heart:
    Cheers to IMBB

  61. Gosh, my day’s just starting and I’m already getting worked up. Reading her post got me pretty mad! :reallyangry: I support IMBB all the way.

  62. I don’t know if anyone here will even recognise me since I have not commented in a while, but Rati and Sanjeev, I am so sad to see all this happening πŸ™ I remember the time when beauty bloggers from India were friends and we used to see comments from so many of them here! I don’t understand why people cannot play fair and let their work speak for themselves.

    1. Ki, we were doing our own thing.. if someone keeps copying you one after the other what do you do about it. we kept quiet for almost an year. do something and then wait for it to get copied. it was getting frustrating.

          1. :yahoo: :yahoo: :yahoo: u noe wat Rati i dnt many or a single thng abour blogging but u will get to know that ur blog readers will be always yours no matr how many fake comes.IMBB is the best..but is there a chance ke she is banned from IMBB completely so she wll not copy ideas after all ?:)

      1. See I don’t read either of the blogs a lot these days (to be frank) so I haven’t really noticed anything. But IMBB is one of the first blogs I started reading and there are a lot of new and fun things happening here which I know you think about a lot! So keep up the good work πŸ™‚ baaki I don’t want to get involved πŸ˜›

    2. Hi Ki, we who’ve followed IMBB since its bachpan do remember you..ya sad situation this is..

  63. Sanjeev and Rati:
    Just wanna tell u guys that u r the best.. And ur blog totally rocks. Even though I’m not a blogger myself, its ovious that u guys are the real deal. U know, coming and reading the posts here is a kinda stress buster for me n I’m totally addicted to this πŸ™‚ It feels like my favourite magazine or some thing πŸ™‚ Its sad that ppl like that are out there, but they never last as its real innovation that always wins.

  64. omg!!! I never knew such a thing happened on bloggerville tooo! god!
    Thank you so much for this awareness guys! πŸ™‚
    totally love ur blog and reviews πŸ™‚

  65. I know who you are talking about 😐 I saw a post on her blog too just now with a comeback to yours. Honestly, many a times I did find a lot of similarity between both your blogs. The latest one being the blog sale. It happened just right after yours, and the thought did cross to my mind if she has something against you or your blog. Read the whole article and came to know of the issue. 😐
    She claims her blog has been for 4 years, why does she still have around 700 readers while your blog has been for lesser time than that with over 6000+ readers and her blog gets mentioned on cosmopolitan :S
    Anyway, please don’t bother with such issues. You know where you stand and we all support you :puchhi:

        1. Already replied to that in the post πŸ™‚ And as Ida rightly pointed out, there’s nothing similar between Karen’s blog and ours. πŸ™‚

        2. Hehehee yaa…she referring to Karen’s blog being 4 years old! You know what’s really funny……she writes “neighborhood friend” and that post I was telling na that celebrity thing……that was Karen’s blog only I was talking about.

        3. Oh oops yes I saw now. I was mistaken!!
          But she also claims on one more point saying she doesn’t try to edit her images to fairer/whiten as Rati does to her tutorials. But, if you look at all her eye makeup tutorials, she does contrast and try to make the colors appear much more sharper and brighter than they are. So she is contradicting her point only ?:)

          1. :rotfl: actually now she doesnt have anything to prove her points na.. so she’d say whetver comes to her mind.

            I just wish she stops reading IMBB, stops copying and get her own life! I really want to see what “original” she does. :stars:

            1. Awww don’t worry Rati :puchhi: . There is always light at the end of the tunnel.

              I think maybe you can try blocking her IP address na. Then she can’t access your website from her computer at all.

              1. hihihih this is also funny insiya… you knwo she used to comment here and she use dto use comment luv and then after a while she added commentluv to her blog. infact one of her commenters told her on her blog that “your commenting system looks like IMBB” :lol2: Anyway i went there and commented on her blog and used comment luv. from teh very next day she stopped coming to IMBB so that I dont go there anymore. :lol2: :lol2: :lol2: :lol2:

  66. Oh My…..I AM TRULY SHOCKED TO KNOW THIS. This is like your baby, ur property…and this useless person is stealing from it. SHE IS A THIEF.
    I still remember on the first anniversary post here, i was feeling that Rati had actually taken care of this blog as if it was her baby and given her heart & soul into this, and ofcourse the amount of hadr work, and she does with so much enthusiasm….i am getting so emotional….

  67. rati why is she writing such nasty things….and the subsequent comments…….omg
    i dont believe for a single minute that u cus say the things she claims u said….
    and honestly when she got featured on cosmo… i was like ….what she isnt all that good .?????? maybe they just did a ramdom google search.
    ur blog is the best ……thank you for having such a great blog….for us :heart:

      1. sanjeev now she has stooped to making personal comments …….chhee chee
        ps : she has copyrighted “khi khi khi”
        ha ha ha

  68. I always used to feel this Rati & Sanjeev, that she has been copying so many ideas from IMBB. Though ideas do not have any copyright but simply copying is not ethical and professional. Regarding review ratings, even I felt it once for Lakme perfect radiance day cream, how come so much of conflict! Still on IMBB reco, I went ahead and bought it, n I loved it πŸ™‚ After reading all this, I am now not feeling like to visit her blog πŸ™ She is fooling bloggers & genuine readers as well :nababana:

  69. omg ..really very bad :spank: :spank: :spank: :spank: :spank: shame on her ……rati & sanjeev we all r with u guys..keep it up :clap: :clap: :-* :-* & this is for her :no: :no: :poop: :poop: :daayan: :daayan: …

  70. Oh My…..I AM TRULY SHOCKED TO KNOW THIS. This is like your baby, ur property…and this useless person is stealing from it. SHE IS A THIEF. AND SHE NEEDS TO BE PUNISHED.
    I still remember on the first anniversary post here, i was feeling that Rati had actually taken care of this blog as if it was her baby and given her heart & soul into this, and ofcourse the amount of hadr work, and she does with so much enthusiasm….i am getting so emotional….
    She could use her brain & time to create her own ideas, right…
    And Rati / Sanjeev, in one way we need to be proud, becuse someone like this will copy / imitate only “No.1” or toppers, and she said so by her.
    And Ms.CopyPig(i dont wanna call her cat, some cats are cute), whoever you are first check out what ur interested in doing, because you can suceed only when you have ur heart in what ur doing and we all know very well “Rati has become the best in beauty blogging because she loves what she does”.

  71. OMG wats happening… m left in shock …… I never knew even there would be blog wars….
    So cheap of that lame blogger…… but till now I have never noticed her blog don even know tat ever exists.

  72. when i was first gooling for beauty blogs, i saw few blogs & IMBB one among them…i dint like other blogs n fell in love 4 this, n never looked at other blog….
    Infact, dint finish reading archieves of IMBB only till now, where time 4 other blogs… πŸ˜›

  73. who is this girl/lady actually???? i’m not able to c any info related t her on the link provided… plzzzz i want to kno.. who the copycat :scream: :scream: :scream: :scream: :scream: … do i kno her… was she on imbb b4 coz i’m following this blog frm a yr now.. :worship: :worship: :worship: :worship:

  74. I am reading imbb for almost an year now and go by the reviews for all the products i purchase now. Never been to any other makeup blog.
    I am damn sure that there are a lot like me who are only ur followers and come daily to visit imbb. May be some of us don’t post our reviews due to lack of time πŸ™‚ but yes, we r here dailyyyyy and nowhere else.
    You have a strong following and there is no competition for you in indian makeup blog.
    God bless u both !!
    Keep up the hard work !!
    :waytogo: :waytogo: :waytogo: :waytogo:

  75. OMG!!! I’m nauseated that someone could do such a thing! I used to read that blog in the past when I first began blogging. But then I noticed that it lacked a decent quality of writing, so I stopped reading it. Also, like Mahima said above, I thought it was weird that regular IMBBians never commented there. Now I know why. Needless to say, I will stop following her site.

    Rati and Sanjeev, you guys are pioneers in the Indian Beauty Blogging scene. Please know that WE ALL KNOW IT. A lot of Indian beauty bloggers (me included) started our own blogs because we were inspired by you. Please know that WE ALL LOVE & SUPPORT YOU!

    1. ya i agree… there was grammar issues(i am no great english professor but i claim to read and write decent english) with the articles and since i have a personal dislike for wrong english,even very minor ,i get put i stopped.

      1. Oops! I didn’t mean the quality of English, but the quality of the written reviews. Some reviews were so small that I just couldn’t gauge if a product was good or not.

        And yes, as an Eng.Lit student, I did notice the quality of language used there. But I felt that since it depended on someone’s education and liking for the language, it didn’t matter much.

        1. pookhie actually you can never make out also no whether the product review of a certain product has been used by the woman or not. for all you know the product might be friend’s and she was just reviewing it based on reviews online.

          1. I kinda agree with Pookie on that one.
            Her language and reviews were pretty incomplete in more ways than one.I din think of it as a big issue as v din know abt the copying bit back then.

            And frankly,I find IMBB much uncluttered,organized and useful as compared to her blog.Her blog appears more like a spammed website to me,even after so much copying..

            Vo kehte hai na,Nakal ke liye bhi akal chahiye

      1. :haanji: :haanji: :haanji: :haanji: :haanji: :haanji: :haanji: :haanji: :haanji: :haanji: :haanji: :haanji: :haanji:

  76. You guys Rock!! :inlove:
    I’m a die -hard supporter of IMBB..Love :heart:
    Its not only about the blogs or posts..Its about the friendship, bonding and positive vibes that IMBB is about and no one can take that away!!!(esp a cheater :nonono: )
    I hope she realizes this,ends up with her petty ways and comes with something original!!
    That way she’d do good to everyone including herself…

    East or West,IMBB is the best :pompom: :pompom:
    Go IMBB!!!! :jiggy1:

  77. OMG…i was following that blog also along with IMBB from a long time…and i was also noticing that whatever new happens in IMBB..that blog also does the same…but i never thought that blog is totally copying & is fraud.

  78. hi Sanjeev…ok…one thing I wanna get cleared before I also get termed as a plagiarized blogger…I have started categorizing my blogs recently and use reader’s query as one of the categories which I have received as a request or asked opinion about….I hope that is not a problem….I did it for my own convenience rather than copying some one else and it seemed like a good idea to place the queries at one place….

    1. Hi Swati,

      err… I have said nothing about categories in the post πŸ™ by all means go ahead and do it. You know, it’s more of intent than anything else. There are a lot of bloggers doing similar things but we never thought of them copying. It’s when you see a blogger copying all the thing you are doing one after another, the intent comes into question.

  79. ok,ladies i dont know if this helps but i work with IMBB.maybe you all know how we work and like the way our blog is and ofcourc Rati and sanjeev ji but i see it all.all day long
    no one could be more honest than us.
    even if there is a product a company sends for review the first thing rati tells me is to be honest and if i dont like it i dont have to oblige to liking and pen down my opinions rightly.
    its a disgrace to blogging world and to women on the whole ,that how each other is just trying to pull the legs instead of promoting.
    to all bloggers if you cant promote please dont demote.
    come up with original ideas and have a healthy competition.
    this kinda menace will tarnish it all for all the Indian bloggers.

    please stop commenting about each others looks/husbands/work family or anything.if you have pointers please find it in the blog NOT get personal.DO NOT involve sentiments.
    I have been associated with IMBB since long and in person too rati is not someone who would make a personal remark about anyone.

    having said all that Please do not dirt it up.we all love coming to IMBB and its our get together place and no one has stopped anyone from vsiting another blog sites.

    peace lovelies!!! :star: :star: :star: :star: :star: :star: :star:

  80. this is so sad yaar.. so much for the love of beauty and passion for blogging.. its funny that with that kind of content they think they are comparable to imbb just because they have the same layout, design and smileys??
    plus its so lame they dnt have a single argument to prove that they are original and yet they are bitching about Rati and Sanjeev in their comments. and still going on to say that they have a possitive ‘bitching free’ blog..
    i hate that they copied imbb, said some mean things about Rati and Sanjeev and the fact that they are insulting our intelligence by assuming that we wnt be able to make out who is wrong..
    really saddening..

    1. aashima dont comment there… they are just making baseless personal comments . They have nothing solid to prove their point so they are just getting dirty. after reading so many comments I realized that people already knew that she was blatantly copying IMBB. I mean you cant fool everyone no?

      1. exactly..its sad that she assumed that she cud fool us..
        anyways we knw where IMBB stands..
        :heart: IMBB

  81. Hi rati,

    well i am not so often comer to this site, but i am subscribed to it through mail so when i see some topics that attract me i come to visit here, same thing is with this topic today, well i seriously do not know the history behind but i can understand some of it after reading it now.

    I just want to say, your blog is the best i ever seen, and you guys really do hard work to manage it, i can see that and feel that in your everypost. As far as smily issue and domain naming issue is concerned, i think that is ignorable to some extent, i think thats why you never mentioned those issues here before and ignored, but i totally agree with the fact of copying the reviews and product pics, thats bad, i am new blogger an di write for myself, but seriously it takes so long to and time taking effort to use products and review them, or any topic to write about it. I understand how you felt after all this drama, because it is your hardwork…. and someone else trying to get credit from it……thats bad, i support you guys for writing this post, though i don’t see the link to her blog here so i dont know which blog you are talking about..

    but anyways.. the best thing is that even after reading this post i m feeling it was written with love πŸ™‚ somewhere i can see the sweetness in it.

    I am actually proud of IMBB for making it so far, i must be a kid when IMBB started may i didnt even know about blogging world.. lol

    But much love to you guys, and sharing this post, it is very informative in all sense.

    <3 <3

  82. Rati and Sanjeev, If you fight with Pigs you will get dirty…

    The blog world is often nasty as it is awesome … just keep doing your own thing and keep your head held high … Consider it a compliment that someone wants to dupe your blog … I mean fake chanel .. louis vuitton and now IMBB

    No Im not sayign whats happening is ok… it is uncondoneable but Im just saying you guys are better than this … and all the mud slinging isn’t helping the situation at all …

    No matter what I will always love IMBB


    1. Hi Janhavi,

      We are trying to do our own thing. But sometimes it gets to you that someone is stealing all your ideas and getting credit for them. I do not care about people saying things on their blog. I would not even mention mud slinging on IMBB. But if everything you do is getting copied by a thief, you are at loss. You cannot stay silent for long. πŸ™

      Anyhow, this has been going on for a year. We have been quiet so long. I just wanted to bring the issue to light.

  83. God knows why did they say that Somreeta copied their deep cleansing with oil method, their procedure and article and content is entirely different and the one Somreeta described is totally different.I really respect both you as you didnot make a single personal comment on that bogus lady or her husband, but she has targeted both of you and all IMBBians with personal comments,seriously one can stoop to such low levels, cant believe. They said you block people who make frank comments but You I have frankly commented so many times on somany comments but you never blocked me, I do believe you entirely!I like you and respect you Rati and Sanjeev and Era and all IMBBians :puchhi:

  84. rati and sanjeev,
    i did notice how the other blog was getting bigger and better, but never for a second did i pause and notice the similarity of the posts, etc. it takes a lot of innovation to run a full-fledged website that is updated every day. i’ll be more alert in future.
    so you do plan to take legal action, as you’re in talks with your lawyer?

    1. Rima, the other blog got bigger by imitating IMBB. And no, right now, I am more interested in seeing if that other blogger stops her fraudulent activities or not. We have a legal counselor for Tathagat but right now, the only solid proof and witnesses we have is of her fake subscriber thing and fake reviews thing. And that doesn’t harm IMBB. For the rest of the things, she can lie through her teeth.

      1. what can i as a reader do? when i see such posts on blogs/websites or updates on facebook, i honestly don’t know who is being spoken about! whom should i keep visiting? it all really confuses me because i have never really paused to notice who is copying or who is making nasty comments! i just go ahead and visit everyone..! i’m pretty confused now!

  85. omg ! how low can ppl get… never knew bloggin world can b so dirty n stiinky too…m still a novice at dis n learnin each day … m glad m part of IMBB … if i never hav ny problems ..can i mail u ???

  86. i read somwhr,
    Arguing/debating etc. with a lame blogger Is like fighting with a pig. Everyone gets dirty and the pig likes it. :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin:

  87. OMG! i am a follower of her, and it always seemed really fishy, but know thats its been brought up it makes alot of sense, im a way regular reader of IMBB than her blog, so im going to unfollow her straight away not that it makes any difference of her follower counter πŸ˜›

  88. Kamaal ho gaya-wise blogger ne hate post ki bhi copy kar li πŸ˜† πŸ˜† πŸ˜† πŸ˜† πŸ˜†

  89. Not to worry, I just went to the copy cat blog (after several minutes of searching, clever of Sanjeev bhaiyya to not give the link here..she’d get traffic out of it!) and it in NO way comes even close to IMBB.

    Copy cats are a sign of success. And most of them die out before you even realize they’re there. All the best, IMBB. We love YOU. πŸ™‚ :-*

    1. Also, when Bill Gates was asked how he felt when people in poor countries used pirated Windows, he said, “I’d rather they copied windows than use anything else’.
      I’m no management guru (want to be one someday) but you’ve got a Windows here. πŸ™‚

  90. am very very sad at this πŸ™ ..i just realised which blog was being referred to after the reading the counter post to tis!!i follow u both and find both rati and her just awesome in their ownways…i just donno why all these r happening..i’m thankful to both of u for having bringing out the gal in me as i was always a nerdy nerdy gal…i just wish this thing never happened..actually i never noticed any similarities..mebbe , thre were similarities but i was seeing both the blogs with a different view so i cud never feel it..u r the 1 who inspired me to even start a blog..i even did sum reviews..but this thing now is frightening me….
    lets all share love now :heart: :heart: :heart: :heart: :heart: :heart: :heart: πŸ™ πŸ™ πŸ™ πŸ™ πŸ™ πŸ™ πŸ™ πŸ™ πŸ™

  91. I had both blogs on my Yahoo page and kept noticing that there were plenty of similar reviews turning up on both sites but I just put it down to coincidence…so THIS is the true story then! I see though, that you have risen above this whole thing by being dignified about it and letting everyone know the facts. Chin up and keep on doing what you do. [P/S:- I totally found the hair loss tips (posted several weeks ago) useful and am planning to try some of the home-made remedies myself. I am facing severe hair loss and am quite worried about it.]

  92. i hv been reading both blogs….i feel there is lots of similarity….bt i m surprised of reading these things on both the blogs…i hope everything gets fine soon….all the best

    1. Abi, I have replied to ‘her side of story’ in the post. Please have a look. Her side of story is just personal comments and a lot of rant. πŸ™‚

  93. This is sad guys…. I used to feel that the blogging community is close knit…

    I am an ardent reader of IMBB as well as the other site. Silent at times, but I read nonetheless… don’t wanna take sides here…. but I am just sad that there are rifts πŸ™

    I love IMBB because it has inspired me a lot and led me to shed a lot of makeup related inhibitions…. keep on the good work guys…

    1. i totally agree with u anks..i thot am tyhe only gal writying on both too upset on all this 😐 😐 😐

      1. Fahee, Anks, Copying is a serious issue. We had given a warning to that blogger months ago for fake subscribers. and we did not post anything then. Blogging can only be a closed-knit community when bloggers respect each other’s intellectual properties. There cannot be a closed-knit community with thieves.

        1. One of my paintings was copied on orkut… the image was used in a group without my permission or giving me credit… i understand what having your hard work copied means…. i just wish i could go back to being a happy reader….

                1. I got married… had a kid….! πŸ™‚ my hobbies took a back seat… i wish that rati’s don’t when she gets into the same situation… πŸ™‚

  94. hey i think i know that blogger..i have been following them for few days now….. :yuck:
    n yes i totally agree with u da almost every thing is copied…..
    starting from the smilies, ask IMBB, N recently the poll….. :yawn: :yawn:

    Gud u point them out here…. :thumbsup: :waytogo:

  95. ok i dont wann get involved :yuck: but i found this interesting so.. i hope this dosent go into just curious.. :)) y is rashmi whom u had a meetup with.. is also supporting her? as of i know..(since i am reading ur blog for more than a year..) ur not rude..i donno u personally stil.. i love this place.. u n sanjeev bhayya’s life really other blog has this warmth.. keep going..gud luck..

    1. Anu, I would not like to respond to personal comments. You have to ask Rashmi why she is saying what she is saying. I can only tell you that she is lying. The reason you will have to ask her. πŸ™‚

  96. hi….i m surprised reading this here n on that blog….there is lot of similarity b/w 2 blogs….anyways i can hope things get well soon….

  97. i know what u r talking abt sanjeev
    n also knew it when i read the competitor clause in the jons @imbb
    and mmmmm my blodd is boiling rite now
    im on imbbsince march 2010 and i did not feel the need to go anywhere else it cant get any better
    and with u and rati….mmm it makes it perfect
    i know each point u wrote above and had thought about them too …but ignored it
    ebook, sale ask imbb ….every idea is being copied
    m just furious rite now
    i wanna do something abt it just becuase i am a very loyal imbb reader n writer since early 2010 n i feel its time for us to do something for u n rati

  98. i knew all abt it but i did not its gonna be so obnoxious
    im just too furious
    i really wanna do something
    i donno what…
    the whole thing is just disgusting
    i read a post abt some ppl sending her gifts…
    mmmmmm i guess she fakes that too…
    but u know what ultimately truth prevails…
    n its sooooo evident in how many indians love u n ur blog
    we love u rati n will always doo

    1. Neha, leave it πŸ™‚ We brought this to everyone’s notice and now readers would be careful. Rest, you cannot cure a person if the person doesn’t want to be cured. πŸ™‚

  99. hi rati.. i am a silent follower of ur blog.. i sign in daily only to see the imbb article.. i was really an alien to makeup world whn i visited this blog some ten months before.. after seeing the genuine post, reviews,friendly environment and honest comments i started following it regularly and it really helped me with wat i need.. a very big thanks to you for putting so much hard work for keeping up the quality, assurance and trust… really loved this blog at the first site.. copying ideas is the worst thing and i can feel the hurt.. its really something which we cant take it normally.. bcaz it is the result of our hard work,passion, creativity and dedication toward the work.. i hope u would be able to put an end to this.. and dont worry as you have loads and loads of supporters at ur side… :announce:

  100. Wow!! that was one kickass article Sanjeev! It took me about 2seconds to realize which blog that was and God! I didnt realize how similar it was till i read this post! hahaa great work making even a serious warning message into a fun one! Good luck with everything πŸ™‚

  101. I’m an IMBB follower since last year when I came across this blog via google search and since then I have been hooked onto it like anything, everyday I open 3 websites only – gmail, facebook & IMBB. πŸ™‚
    I never even knew about this lame blog before this post!! And when I checked it today, i found it to be very much similar to IMBB in many ways!! Inspiration is one thing, but copying is clearly visible in this case!!
    Just want to let you know that we all love you no matter what!! :cheers:
    Hope the wise woman lives upto her name…!!! :lol2:

  102. I’m shocked… Like everyone who’s been into make up blogs, Ive visited hers too – but it never held my interest somehow. It doesnt have the charm and interactiveness of IMBB! I never felt the need to be a regular on her blog. You guys just go ahead doing the fabulous job you’re doing.. quality will win in the long run!

  103. OMGGGGGGGGGG!!!!!! the sale! me thought of it too then thought koi nahi use bhi cheeze bechni hongi!!!!thats so pathetic…..
    i loved ‘You will take ten years to grow like that. Umm… maybe fifteen’….hehehehhe

      1. actually sanjeev I feel that this is really very petty in the blogging world….both are well informing and good sites i follow IMBB more ,but have been following that site i told you that sale ke baad i did think so but maybe she took the idea from some place else…..i dont know….if there is no mud slinging it would be so heavenly…..
        please lets all be friends and blog for our passions!!!!please guys….we love our own sites ,lets continue to do that and let others be
        am soo soo sad by all this

        1. Shivani, she has been taking all her ideas from IMBB. You can see that in the kind of justification she has given- that those ideas are not our copyrights and that we also copy. We never spoke about her photoshopped fake reviews or subscribers thing earlier. But how long do we keep quiet when we see our own things being copied one after another? It’s not petty. You take days to think of something new and someone steals it within minutes the moment it starts working on IMBB. We were also not happy about writing this actually… but we needed to pass the message. She needs to stop. We tried doing it by sending her emails in the past but she didn’t stop so we had to take this step.

          And we didn’t do any personal mud slinging. It was a professional message we wanted to pass.

        2. Blog sale was just one thing that others noticed and made her copying obvious. But this has been going on for long, in things that usually a reader doesn’t notice.

  104. Such fraud people still exist.. People will always find the good one.

    In the entire blog i can find another thing.. Husband praising about his wife works and her efforts .. Rati ji ur so lucky to have such a nice hubby!! O:) Great … Hatts off to Sanjeev jii.. :preen:

    Those people who travelled in the wrong path will never reach their destination.. :waytogo:

  105. OMG… :spank: :spank: Even I noticed the similarities before :yikes: :yikes: Thumps up to u guys..ur blog is d best :yes: :yes: It is a shame for a blogger to reach such a level :nababana: :nababana:

    1. Oh someone who can fake reviews can reach any level… she was right about one thing though- there’s a world which exists beyond IMBB; I hope she pays attention to that world now and ignores IMBB completely πŸ™‚

  106. Rati has been struggling with this since her gmat blog.I am glad you did this.:)

    And i clicked on the fake site.But it hardly has any posts.Guess she removed all the posts. :woot:

    1. Alpa, the link is not of the fake site… it is the site covering the fake reviews by the site I am talking about. I have not given the link of the fake site. why give it traffic. πŸ™‚

  107. i decided i wouldn’t put up a comment on either sides .. but something came from heart i was always a very geeky kind of person and it was on some random search that i landed to both these websites. I don’t know why i have never noticed the kind of similarities maybe i thought its general in all beauty websites , the fact is both websites are catering to the needs of women and have taught tiny weeny things in many ways.
    I just hope the issue gets resolved bz we are all alert bloggers and we look at 10 different reviews before deciding to buy a product (atleast i do) so most imp thing is we concentrate on good job/reviews and everything else will settle with time.
    best of luck..

  108. Oh my God Rati.. this is the height of fraudulent…. :spank: legal issues… :shocked: I’m new to blogging world but even a graduate knows that there are various internet laws to protect your work.. and if caught there are serious charges with jail… :shocked: catering to US people…. ?:) ?:) ?:) we all are living in India right Rati…. ?:) ?:) ?:) let me tell you guys IMBB is stress buster…ever since I’ve visited IMBB.. it is on top of my bookmarked list and first site I opened when on internet….even right now I’ve just came home after giving two exams in a day one hr earlier…

    hey I’m inspired by you..I’ve just wrote my first review..plz dont kill me :shying: searching on net for info is one thing.. but copying :nonono: :nonono: even I’ve searched some info for my next post but already mentioned it in the draft :shying:

  109. sorry Rati and Sanjeev.. I’ve subscribed to that site but everytime I found a new post there in my bloglist.. I was like I’ve already read about it on IMBB..when I saw Smilies I thought they are same like that of IMBB but didn’t thought that they wre copying You as I didn’t now much about Blogging even though I’ve an account on blooger since 2008 But only IMBB inspired me enough to use that account :thanks:
    :spank: :spank: :hunterwali: :hunterwali: for that blog hey I got to use this smiley :finger :finger :finger :finger

  110. Its really sad when educated people tend to act like this,I mean This is heights of copying!!!!! No matter what IMBB is the Best!!!!One thing that I would like to tell this copy cat lady:I m sure No matter how much u tend to copy, u ll never get to Being the Best!!!!
    Rati & Sanjeev, U guys rock!!!! U guys r the Best!!!!

  111. OMG!! i cant believe this is happening :-0 i followed the link and the words she has used is more than enough to know what kind of a person she is!! i came across IMBB when i was browsing and totally fell in love with it πŸ™‚ i always check reviews here before i buy any products :-* the best thing about IMBB is the geniune reviews and the warmth.. IMBB doesnt use vulgur and cheap words like most of the blogs do! (which she is also doing).. i am a loyal IMBB’s fan and a fan of era’s articles.. honestly, it has helped me a lot in many ways.. i cant believe she is saying things about era >:( SANJEEV and RATI, you both rock πŸ™‚ and yes, yours is the BESTEST and ofcourse, SWEETEST BLOG :* dont get affected by all these.. we all love you..

  112. hi!
    I am totally with u Sanjeev sir and Rati.. hav never been to THAT blog so doesn’t know wat it is πŸ™‚ …. all i know for almost 1 and a half year is your and RAti’s hardwork and after knowing u guys personally i only know that how much time u give to the blog and the way u think thousands of time before implementing any new idea……….. :thanks: for giving us IMBB

  113. Oh so this is what you were talking about the other day Sanjeev….. u knw though u’ve not taken her name… I know exactly who is she… i just visited her blog mistakenly once… I felt… this is so IMBB.. didn’t know it was this huge… cheap is the only word for such people… :no: :no: :no:

  114. lol…….i knew someday this post will appear on ur blog…….
    cos everytime i went on tht blog i was lyk ?:) ” wasnt this in imbb too…..oh she too has strted it nw”
    so yeah u seem to have inspired her n widen her horizons :shy:
    but @ d same tym wen i saw d recipes and review on places like lonavaa etc.(tourism)…which first came on her blog than urs………
    so i think its fair………n not that all of this was invented by either of you…
    i mean blog sales,tourism, recipes,beauty posts,all this existed…..etc was there right before both of ur blogs existed…….
    btw….i love imbb….n trust ur reviews more……..cos hers dont sound trustworthy but tht kud also be cos different ppl have differnt experiences with products……….

    n wat i also read was tht u blocked frm ur
    blog not cos of her behaviour bt cos she had ppl on her blog wich hated ur blog…..
    so if thts true i find it lame
    bt pls dont block me for sayin dis……….. :suspense: :struggle: :secret2:

    1. Lol, I should block you for long comment πŸ˜›

      Since you read the comments there you must be seeing what a hate club it is. We blocked many persons whom we thought belonged to that hate club. It was highly important to us to preserve ‘friendliness’ on IMBB so we blocked people. And no, it was not lame. πŸ™‚ Also, whether we blocked someone or not is NOT related to the issue I am raising in my post.

      As for food and travel, that blogger changed from women’s magazine to ‘Indian Makeup Blog,’ (again copying IMBB) We did not do food or travel for a long time because she was doing it. But if she herself changed to a makeup blog I believe we could certainly do it then because a makeup blog wasn’t going to do it.

      And yes, everything existed before also- just that the blogger started discovering that everything right after those things started rocking on IMBB. Inspiration no? πŸ™‚

      By the way, you are quite enjoying this bloggers fight, baiting me here, why?

  115. srry incomplete sent
    n wat i also read was tht u blocked meher-peachesandblush blog owner frm ur
    blog not cos of her behaviour bt cos she had ppl on her blog wich hated ur blog…..
    so if thts true i find it lame

  116. ya enjoying but not that in a bad manner….as soon as i saw this article on imbb i was so happy n i went like finalyyyyyy cos i knew shes been copying concepts….but the thing is when i try to reach to a conclusion or thinking whos right n wrong….i say no one is….cos these things existed before n yes she particularly copied frm u cos she lacks creative tihnking n is trying f**king hard to match up to this blog n ne ambitious blogger will, spc. after looking at urs.
    u n rati r such an extraordinary team
    u have raised the bar high for indian bloggers
    u inspired me to create a blog n so manyyyyyyy…..
    wen i saw smileys on ur blog i was like wen i get time i wud like to do them too….
    wen i saw tourism reviews on hers….i thot i have too visited so many places i can do it too….

    u knw thts actually a good thing……..
    u guyz make impossible into possible, doable….
    n tht” lack of creativity ” blogger was inspired byu u…..
    but its good , u guyz posted this……..we knw u r still the best….i visit ur blog everyday n hers…….once in a while n u knw tht…….n der r many more coming n gonna copying urs……….it happens in the market too…one company launches others too copy
    or like there are dupes of eyeshadows,blushes blah blah

    but we still knw NARS blush is d best…….
    n i m not trying to harass u lol………actually i quite like u. :shame:
    i mean intelligent guyz r likeable n attractive to me neva gonna do tht….
    but i m slightly glad tht u got baited cos i thot u neva do…….
    i thot ur like the one who has answer or reply to all criticism or harsh point made by ppl
    :tongue: :tongue: :tongue:
    but i wasnt trying to rite or do ne bad okk so plsss dont block me
    i m addicted to this blog……….. πŸ˜‰ πŸ˜‰

    1. I can be easily baited by the way, you just need to know how… don’t get angry or anything with me but just try to reason with me. It is impossible for me to ignore any comment which forces me to apply logic. Comments full of passion, hate, or brute force are so easy to ignore for me. Maybe I am getting old, but I don’t feel roused by any of these. But reason is my weakness. πŸ™‚

      I think it is much more necessary to do one’s own thing. I am not interested in makeup but Rati reads lot of makeup blogs which are small but full of quality because she can feel that the blogger is enjoying herself. One such blog closed down recently. Rati was very upset all evening and then she wrote a long tearful email to the blogger to start writing again. I am sure she scared her. πŸ™‚ But my point is, we are not raising the bar, we are doing things our own way. And some other good bloggers are doing things THEIR own way. Everything else revolves around that- doing what you like and doing it good. Rest just happen. The essence of IMBB is not in posts, reviews, or sunday bazaar etc. It’s us. We are enjoying ourselves and we want others to have a great time too. It should be fun. All day today, Rati and I have been sad for writing this post, because to an extent it marred the fun at IMBB. I promised myself today that I would never write a hate post again on IMBB, no matter what.

      We are not NARS orgasm. There are many good Indian bloggers. They are also diamonds in their arena. The moment you visit their blogs you can feel the love. πŸ™‚

  117. Sanjeev, read your update and i am so happy that you gave proper reply to her accusitions πŸ™‚
    After reading her post, i feel that a legal battle should be fought…
    i mean she is so sure that she can just go away with this copying that she even mentioned that in the end of her post about the legal battle thing, which is so wrong

    @wise lady… anybody, who has not read either of the blogs, just by reading the two posts can make out who is lying and who not…

    Sanjeev, uske liey ek post likh do (free mein), bechari ye copy ko copy nehi kar pa rahi hai :lol2: :lol2: :lol2: :lol2: :lol2: :lol2:

    1. Lol Gini, woh khud hi likh legi, after all there is photoshop and there are reviews on other blogs from where she can take inspiration. πŸ™‚

      I think people have not read my updates/ replies to her post. They should. πŸ™‚

      1. Aree Sanjeev, after reading her blog post, i understood, that she even cannot take “inspiration”
        she can only Ctrl+A, then Ctrl+C then Ctrl+V…

        ab itna specific post is not present anywhere else na… isiliye, ek article khud se likha, aur itna ghatiya lika :daayan: :daayan: :daayan:

        1. err… i sound like a geek with “Ctrl+A, then Ctrl+C then Ctrl+V” comment…
          it means selecting the entire article and copy pasting…
          kya karu, software mein kam karti hoon… :nerd:

  118. Its pretty sad all this. U guys were good…in fact quite good! But honestly, I wouldn’t say pioneers in the beauty blogging scene. Yes, you have done stuff for the Indian blogging scene.. many girls who hadn’t seen any other blogs and were unaware of makeup naturally found lots of inspiration in you. You could’ve stayed on with a clean nice image without this article..and left it to readers themselves to figure out who’s copying who. Lots of your features aren’t original as well.. I follow many beauty blogs from around the world and I know. I have seen some of the old posts – nov/dec 2009 timeframe..and definitely Rati has improved, but to claim all this as your original work is preposterous. Turned out to be a classic case of being in glass house while throwing stones at others. I used to like this blog better than the other one and though I subscribed to both, I rarely read that. This was one of the better Indian blogs. But now.. this bad-mouthing leaves a bad taste..and after reading comments on the other blog, I can only sympathize with her. You should grow.. you can grow, but you should allow others to grow as matter if they are copying. If it was plaigarism, you should’ve taken it up the right way rather than using the blog to bash her. Now you only ended up exposing yourself. All readers of IMBB have surely read her part of the story, all the traffic has gone there with your link to the “Not so wise” blog (not very wise of you eh?) and now readers will decide who’s right. Earlier, readers read both blogs and were happy. Now they will choose.. and you may be the one to lose.
    I hope you take this as a lesson learnt and will try to recover the clean good image you had before. Whatever you do in life, there will always be competitors.. learning to be better than them helps rather than bad mouth them. Good luck for the future!

    1. I was two minds about approving your comment since you have not written with your own name. But you have raised such good points I had to. πŸ™‚

      I think it is mainly the perspective from which you are looking at things. I would like to share a precedence about this- We released our Number system Ebook in 2006. It is a paid book. By 2007- 2008 the book was so popular that it started appearing in torrents, and some other blogs for free. A guy in a popular forum even asked guys to send him their email addresses and he would email the book to them for free. There were two response to this again- either we ignored it and tried to become bigger hoping that as our traffic grew our book would sell, or we could ask these guys to stop it. The problem with ignoring this is that as you grow bigger, this copying virus also grows bigger, so it is always eating bigger and bigger bites of your revenue/ traffic/ readers.

      This blogger here; sure we could have let the readers decide who was copying whom. and we could grow further, keep doing the good work. It is an ideal scenario in an ideal world. But a blog doesn’t grow in chunks, it grows slowly and slowly, by doing something new or the other, by attracting more readers. For the very same reason we have been experimenting with various things; original or not. But the moment something worked on IMBB, this blogger copied it. She is not trying to do anything new. Like a hyena she waits for the lion to make his kill and then comes and feasts. And it had started affecting us. I am not talking about traffic here, I’m talking about our enthusiasm to do something new. We had started feeling “what’s the point, it would get copied also.”

      This should not happen and no matter what readers read or judge, this is WRONG. And I would raise my voice against it.

      Readers may sympathize with her, it may seem that we are using our blog to bully others, or not letting others grow. But if you want to grow, grow with ethics. I see Temptalia and Karen exhchanging links with each other. We give links to a lot of bloggers. We even have commentluv and directory to promote them. Even then a reader wants to sympathize with her, it is her choice.

      You are asking me to keep quiet and ‘keep up the good work.’ It’s my blog. If I don’t protect it, who will?

      Did you ever write a comment there asking that blogger NOT to copy?

        1. I just don’t understand these ‘Anonymous’ comments. If you have some valid point why are you hiding behind this cloak of anonymity. Is it because it is convenient to take potshots without exposing your own pretty ‘self’. If you don’t even have a name (even a fake one) why bother commenting?
          The point of Sanjeev’s post is that whatever new idea they are introducing here is being lifted off AFTER (not before) being used here. Of course nobody is claiming they are original ideas but even then you could have used that concept BEFORE, after all it was in open all the time.
          All the other party has to do is either contradict giving reasons or to accept and give credit. Instead of giving ‘sob stories’ or ‘bully stories’ simple reasoning would serve better.

              1. Don’t know about that…but you gleaned the main points of my argument very effectively. Have seen that in Reading Comprehension classes. Students who have been active readers pick up the main points of the passage without any effort. Students who are not into reading actually struggle to understand what the author is saying; and many a time get trapped by peripherals.

                1. I am into reading..I don’t know if it is because of this or because I try to be in other person’s shoes I often understand things. When I read books I want to think like the protagonist, if I can’t relate I don’t read further..

    2. @ Anonymus
      For sure everything done by IMBB was done by beauty blogs -boards, -pages, -magazines and so on before, since IMBB launched quite late when it comes to this issue. Nothing against that – but this is not the point.

      Many of the beauty blogs out there in the world wide web have similar structures, topics, layouts – but, what makes them special is the authentic point of view, the enthusiasm and the tons of work, work, work putten into it. I agree, IMBB is not perfect as well (who is?!), f. e. there were some artcles posted here which were not a show-off of knowledge at all and it was clear that the writer just collected some infos on the www without having a deeper view into the stuff she was talking about. But, still, this were rare exceptions and not the regular “business as usual” here. Furthermore I never saw Rati herself doing this or doing a review on something she did not tried out herself, means: Claiming any third-hand-experience her own. Never.

      Last but not least I would like to say something about “clear image” in general.
      Personally I prefer people speaking their mind and showing a clear, profiled position and attitude. Especially in the beauty-blog-scene there is almost nothing that boring as “everybodies darling” is. You can find boat-loads of “sober”-imaged and bloodless blogs out there wasting our time (well, if we visit them. I do not).

      1. LOL Sanjeev, this is weird as well – because it only shows for what my bad English can be good enough. πŸ˜†

        1. Lol don’t kid me, you have excellent command over English, and you twist and bend it well to say things in an amazing manner. :toothygrin:

          I have often seen that people who know many languages are actually very good with words. πŸ™‚

  119. This has been an article I have been waiting for….it was high time these ladies were exposed and shown their true place…..I think it’s not just okay to copy everything and anything that a person is doing…..copying images from Google for your article is okay, but then changing the table behind the product and then writing a review for a Lush bath bomb saying it lasted a whole month is wrong……first use the product and then write a review….good that everything has been exposed at last……..there are more lame ladies out there :yawn: :yawn: :yawn: :yawn: :yawn: :yawn: :yawn: :yawn: :yawn: :yawn: :yawn: :yawn: :yawn: :yawn:

    1. I don’t know how she did it Jomol, either she knows photoshop herself or she found someone who knows photoshop. I don’t even know which product reviews are genuine there and which are fake.

      1. She actually wanted to come to my house….thank God…I shooed her off before she could come and spoil the vaastu shaastra and the energy of my house….. 😐

        1. Missed you too Rati….she did a special course in photoshopping it seems….and she deleted that post when I distributed the copies of not-so-wise blog….go check wheter those posts are showing up…if you are not guilty of lifting…why did you delete those posts female ????

          1. yeah if your posts were genuine why did you have to delete them. you know I had enough bad day yesterday. I can only hope she does her own thing now and let me be. We put 10-15 days in thinking of doing something new on imbb and then wait for it to get copied after a few days. It really got frustrating

  120. I would also like to ask this lame blogger what “venus-william-naked-underwear-causing stir” is doing on her exclusive blog about food, recipes, makeup, etc………. :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo:

  121. OMG…what englissssssssssssssssh…….I sware spell checker will die of exhaustion if their posts are put to scrutiny…what grammar….ha ha ha :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: :headbang: I wonder who their inglisss teacher was???

  122. My God….Dolly Bindra has such guts to post horrible horny eye makeup pictures….. and scare us all……and sware and scare us with her inglish……I scare my neighborhood ke kids with that buzurg mahila’s…..tutorials and pictures…..if I disclose what those 10 and 12 year old kids comment upon seeing your pics…..that buzurg mahila will die…. :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: not of old age but of shame

        1. Sanjeevji….main wrong time par chutti par gayi…

          in fact, sanjeevji…you should have brought up this post much before… we all had evidence…but before this post….this lame blogger’s alternate not-so-wise blog had been distributed to many people…… stop throwing up your arms and feet in the leg. :waaa: :waaa: :waaa: :waaa: :waaa: :waaa: :waaa: :waaa: :waaa: ….harm has already been done

  123. Hi Shivaniiiiiiiiii….I missed a lot in these daysssssssssssssss…..


    Nobody can look worse than you….whenever I feel down and ugly….I look at your pictures and feel better that at least someone is more uglier than me………in fact, I am thinking of hanging your pic on our building for nazaar bachao kavach :woot: :woot: :woot: :woot: :woot: :woot: :woot: :woot: :woot: :woot:

    1. you know Jomol she was saying that i asked her not to blog coz she has a kid.. someone can stoop to that level of lying.. i really regret that I ever went to meet such people..

      1. Arrey, she is a liar Rati…you know na how she called me up….and howled and screamed and cried and tried to emotionally blackmail me….my mom got scared because her howling was audible out of the phone too…..she is such a chaloo lady…this buzurg mahila and her the lame blogger are the types of chaloo females who lay their traps on yahoo messenger and oRKUT to find baits….I don’t want to elaborate more……I can write more murky truths about you females…..don’t provoke me…..

      2. :stars: :stars: :stars: after reading this post yesterrday i googled n found some other makeup sites n there are so many similarities….looks/ tuts, blog sales, reviews….though im not sure who posted first n all…but i had a feeling that few others out there are also copying…

        and Rati, FUI, she said that u said she is getting old(not kid), ….n she commented as if ur going to stay young 4ever.

        I dint like her taking out “IIT” & what is husband doing among women…kind of things ….and she says i never did hate posts or whatever….

        Jomol, :tremble: :tremble: :tremble:

        1. veda they dont have anything to prove their points na so just making personal remarks.

          all i can do is laugh at these statements. i have so many lovely women in their 30s and 40s and even 50s writing on imbb… why would i even say that.

          anyway I really didnt read the crap after morning there and asked everyone not to tell me also about what they were saying about me. I just know that they have nothing else to say other than making personal remarks about me. they can continue doing so. I dont even care or bother to read. πŸ™‚

  124. Oh and one more thing, I don’t think she has written the counter post herself on her blog……it seems to be in better English….this female and her fat chamchis cannot even write one single sentence in English without grammatical mistakes…..she paid someone to write a counter post…..charan sparsh….premature greying se pareshaan mataji :finger :finger :finger :finger :finger :finger :finger :finger :finger :finger :finger

    1. We felt the same. She either got the post written completely or took someone’s help in English. But whoever wrote the post evaded all the issues slickly. Perhaps the person though offence was the best defence. πŸ™‚

      1. Can’t help but appreciate her and the buzurg mahila’s guts…..copy and then show no shame……BTW, if she or her old chamchis are writing a counter=-counter post….please do tell us why you deleted the Lush’s this particular post which got deleted mysteriously later…… :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo:

  125. Just want to thank all the people who supported us yesterday. We didn’t want to spoil anyone’s day but had to take a step to protect ourselves. :((

    1. Its not about spoiling our days or moods….its about standing together or supporting friends in times of need….and that too when we know u r genuine…
      infact you have enlightened many of us about “unethical blogging” :shy:

    2. u kno rati.. i was so shocked yesterday after reading all tht…I was actuallly scared to even cum n c IMBB..i mean there was so much bad bad feeling around tht i was trying to keeo away & my mind off frm there…but felt better till evening only… such things actually disturbs the mind.. i just follow IMBB coz it had helped in in many ways & so i started writing but such things shud not be done.. copying n all… i even read the comments other pple were giving on tht blog.. they use very cheap language .. 1 tht is not acceptable at all…& I think there’s no end to it so just stop stretching this further & v shud cum back to the chilled environment v hav on IMBB… :yes: :yes:

  126. Weird. Really weird.
    There is nothing someone can do about this – because there is as well nothing, IMBB does, which was not done by ohter beauty blogs even before IMBB launched (reviews, polls, giveaways, product sales and so on, all this was done before all over the world. Also the pink-hair-stuff-smileys were used on several beautyboards before IMBB added them. And so on and on). The special thing about IMBB is not a specific combination of those things; the special thing about IMBB is the enthusiasm and open-minded aura of you guys. :teddy:

    So, at least I would not give a single dust on it, dear. Being copied means: Being good :toothygrin:

    1. You are very right Tatjana. But it’s an uncomfortable feeling when someone is breathing down your neck. Whatever new you decide to do, someone is copying in your footsteps. It had become suffocating actually. Hence the post. In the beginning you feel flattered with imitation, then you start to wonder, then you get downright irritated. And we had come to the point where we were downright mad.

      1. I can imagine the feeling, the beauty blog I was running till 2007 was copied several times. But, on the ohter side, if you f. e. look at brands which are fake-copied all over the globe:
        Yo do not find no-name-brands and low-quality-brands being copied anywhere – but high-end, luxury and high quality brands.

        So: There is no bigger compliment you can get from some people :dumb:
        Kind of certification, so to say πŸ˜€

        1. Agreed. But those brands also don’t let these copying matters go unheeded do they? Not a rhetorical question, I really want to know what these brands do. Should you let the copycat be and always expect to push yourself forward, grow further, and all that? Shouldn’t you curtail these activities?

          1. Sanjeev..let me tell you example from our company…You know what company I am working in..Chinese people made an exact replica of our company’s most expensive car and published in the market at one third of the price. Obviously there were many legal hassles etc etc..but the point is, people still trust our brand and still want to buy the original one and not copy cats.

            The vision is to see yourself 5 years ahead. Let people copy, we know our worth and we know where we stand. None of the copycats can ever take your place no matter what. Just have faith and keep doing the good work!! πŸ™‚

          2. I agree with everything cali said.
            Furthermore; from an international point of view:
            Being copied often pushes you more forward than you can imagine.
            No kidding.
            ThatΒ΄s the reason why Versace, Gucci and so many famous brands “allow” being copied by the same manufacturies in Italy the originals are sewn at. Again: No kidding. They know it – and donΒ΄t do anything against it; because it raised the popularity of the brands.

            At least, it is your decision if you want to do more againt it than this post or not. I am sure the IMBB community will support you at any step you may choose. I will.

            1. Take for example the patented safety system that you can find in almost every car ( the automatic safety balloon at the time of accident impact to save the person from getting crashed in front seat) was from our company..and now everyone uses it. We can’t stop everyone..what we can do is evolve and push our limits and move further..People with original ideas always get the cream…the copy cats can only get the left overs.. πŸ™‚

            2. Hi Tatjana,

              Hmmm… well, I am not writing another post like this again; I have said this in my earlier comments. It destroys the bonhomie at IMBB. πŸ™

              Thank you Cali and Tatjana, I am feeling very quiet now. I am letting this rest and putting my head back into work. πŸ™‚

    2. I think the question is about the intention also. You create a blog layout like IMBB, put ads the same way, name it Indian Makeup Blog ala IMBB, put the smileys also the same way… basically, you are trying to cash in on IMBB’s success. A reader here said blog was getting better and bigger; it is so because it is trying to imitate the look and feel of IMBB. It’s like Bing copying Google’s search results in order to beat Google.

      1. I still do not know if I should take it for serious; this does not mean that I donΒ΄t understand. I really got the point and understand your feelings. Guess if I would have been “in your shoes” I would have written such a post earlier as well.

        On the other side: There is a big difference between f. e. copying Manolo BlahnikΒ΄s shoes perfectly or by just taking a cheap peace of rubbish and put the brandΒ΄s name on it – LOL. And there is no doubt what people prefer πŸ˜€

        1. Manolo Blahnik at copy prices is what I would prefer…payable in copied forged notes …in an ideal world that should be possible πŸ˜€ πŸ˜€ πŸ˜€

          1. Castor, I see a business opportunity here. How much are you willing to pay for a Manolo Blahnik shoe? (with real money ofcourse) O:) O:)

            1. 😐 😐 😐 I buy goood Bata shoes…thank you very much 😐 Pay Rs. 100 – lasts a and best.

  127. lame duck blogger auntyji…one important koshen…..”is venus wiliam ka naked underwear passion for you” :victory2: :victory2: :victory2: :victory2: :victory2: :victory2: :victory2: :victory2:

  128. I had written a post about “topless women”….but I think IMBB should PAY you to write for “naked underwears of men and women” post :victory2: :victory2: :victory2: :victory2: :victory2: :victory2:

    1. Jomol leave it. I have kept quiet for very long and I am going to be quiet now also. I am not at fault and i dont need to clarify anything. πŸ™‚

      and for you *tight hugs*

  129. GM jomol… :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo:
    its a fresh new start today so dont waste ur energy on these fooollllsss.. :specs: :specs: :specs:

  130. Hiiiiiiiiiiiiii NIds, Caliiiiiiiiiiiiiiiiiiii, Veda :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo:

    1. where were u lost lady frm all these days… 2nd honeymoon or wht.. :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :tongue: :tongue: :tongue: :tongue: :tongue:

          1. Caliiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii….missed you all…..but mein tho shoping se pareshan thi na…..I went to Somnath the day before yesterday…its beautiful O:) O:) O:) O:)

            1. Me want to see you shopping stuffs get ready for :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank:

        1. Rads…..I am in a hot place called Rajkot….but you tho are in exotic weather of San Jose………wyhat are you doing :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin: :tongue: :tongue: :tongue: :tongue:

            1. Radsssssssssssssssssssssss :yuck: :yuck: :yuck: :yuck: :yuck: :yuck: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: :spank: I am doing lots of shopping…buying clothes….I got a pair of Marie Claire shoes, got one Asus mobile free free free………got Art deco and Rimmel nail polishes………and lots of other things, I have collected….I have to go back to hyderabad and see what all I have sneaked away from my sister’s place :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo:

              1. I use my 3-4 months old Avon nail polish 😐 Sit quietly 😐 No shopping for 1 month for me 😐 You show off shoes…me sitting here with just socks 😐

                1. why only socks…where are your other clothing…. 😐 😐 😐 😐 😐 😐 😐 😐 why you sitting just with socks and nothing else :yuck: :yuck: :yuck: :yuck: :yuck: :yuck:

                    1. Datttttttttttteeeeeeeeee felllowwww….but me love yellowwww πŸ˜€ πŸ˜€ It’s such a bright cheery colour…:D πŸ˜€

                      Anywayssss…dont listen to Jomol..She eeeeevil :yikes:

              2. u got asus mobile with MC shoes :shout: :shout: :shout: :shout: :shout: show show Marie claire shoessss…

                1. Priyaaaaaaaaaaaa…..Asus ka mobile I got freee free from my sister…Marie Claire I got from Bata….I will get back to hyderabad and show you asap after that :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo:

  131. Nahin Nids…I am in Rajkot till 5th July……doing lots of shopping :woot: :woot: :woot: how are you and your baboosh….. :puchhi: :puchhi: :puchhi: :puchhi:

    1. i n my baabuu is super fine today… now i want to c the same humor/silly jokes back on IMBB… :pompom: :pompom: :pompom: :pompom: :pompom:

      1. Hey Nids….. me too miss all the fun…..will come back soon and we will be back the same way……….. :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo:

  132. Hi Rati,

    I have been reading your blog for the past one year(from Aug 2010), but never gave comments…

    I always buy products after reading reviews in your blog, infact this website is in my FAVORITES list too…

    After reading the post yesterday, i went to her blog and read all those comments… She just blamed you like anything and then she commented that she never blame anyone, in a single post she speaks in Two ways…

    Anyways all the best for you, keep doing your job.. May god bless you…


    1. Thank you for this information.
      Because I already decided not to search for this blog – I amnot going to raise the traffic there.

  133. Priyaa……I think Rati and Sanjeev did the right thing by exposing this lame blogger potty mouth and her INdianbhains chamchis……at least now they will think twice before copying blatantly…… the M guy has to seriously put his brain to use because IIT guy has exposed his dimwit partner :yuck: :yuck: :yuck: :yuck: :yuck: :yuck: :yuck: :yuck: :yuck: :yuck:

    1. :drunk: :drunk: :drunk: :drunk: :drunk: u reme when u were saying abt her last when we chatted…now i know !!!!!
      i agree….you need to expose / talk about it and hopefully the other party will take note of the gist of the POINTS rather than talking personal ….but we cant change everyone and to each his own….
      I have never ever visited her website…bec am not a beauty blog searcher…am stuck to imbb and limited few others bec of the warmth i get and share and all the friends i have been able to have…

      1. Priya….good you don’t go to her blog…..its full of shit….read her earlier posts…..what originality she has ….I am a paid writer of IMBB and I am paid for the articles I write and not copy….and I am proud of that :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo:

  134. I don’t know why the lame blogger is not attending to the alternate not-so-wise blog…..she has no answers and nothing to defend because she is guilty :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo:

  135. Priyanka and swati….I know you are fake people…..if you have guts….message me on FB and get my phone number or gimme your phone number and then we will talk :toothygrin: :toothygrin: :toothygrin: :toothygrin: :toothygrin:

  136. What are you damnit lame blogger………what are you doing researching about Venus William’s naked underwear and lifting someone else’s lush review…… and your chamchis are leaking scumbags

    1. Haan Sim….abh main thoda shaant ho rahin hoon…thanks to you and Priya :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi:

      1. jomol………..i heard u went to ur 3rd or 4th honeymoon and got lots of shopping things haan!!!!! :spank: :spank: :spank:

  137. Itna time lame blogger tune padai likhayi main lagaya hota tho….at least tera English grammar tho teek rehta re…….. :violinbash: :violinbash: :violinbash: :violinbash: :violinbash: :violinbash:

    1. jomol lambi lambi saas lo aur thanda paani piyooooo ………gussa shant ho gayega :methinks: :haanji:

  138. You know, I am thinking of writing to that cosmopolitan’s writer about why they are supporting wrong people and fake achievements, I would want to know an answer…..I will write to them with evidence soon….. O:)

    1. Jomol,

      You know you cant stoop to their level. They are not going to stop. their only weapon is personal remarks because they don’t have anything to defend with on the point Sanjeev has given.

      So leave it.. :puchhi:

      1. they’ll have 1000 comments making personal remarks but not a single point on fake subscribers or fake reviews. and you know aarohan has loads of blessings from all of us. Their tiny air of negative energy cannot do anything. Don’t worry Jomol, everyone loves you here. :heart:

  139. Jomol, they are trying to divert readers’ attention away from the fact they are a cheap imitation of IMBB by engaging the reader in trashy talks.

    It’s not worth it yaar. we have made our point. Let readers decide who is saying the right things. If you do the same, what would be the difference between us and them? Aapki apni dignity hai. Don’t lose it. They don’t have any integrity. They will create hundred fake IDs to say things against you. Who would you fight?

    1. ok jomol how you know all dis 😐 did she mention it anytime in her posts or something ?:)

    1. sacchi Cali….I would love to listen to that……thank you so much :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :heart: :heart: :heart: :heart: :heart: :heart: :heart:

      1. he he he… send you the file πŸ˜› but its huge one….so don’t spank me… and the quality is also not very good…lots of noise…but me sending anyways!! πŸ˜›

  140. Thank you so much Cali……you are a lovely person and its a blessing to know people like you :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: :yahoo:

  141. It would be wise if you moderated Jomol’s comments instead of mine! She single-handedly is damaging your reputation very very badly. Calling someone ugly like this is just not done.. and I think you know that. Sometime back u yourself had a post on inferiority complex et al.. calling someone fat, ugly etc.. just reeks of low-class. I know this comment is unlikely to get posted and will be moderated away, but my hope is it at least reaches u, cos I don’t care if others read it or not.. you must.

    1. She was angry because she was targeted by the other blogger…but atleast she had the guts to give vent to her anger under her own name unlike some people..

      1. Thanks RAjeshwari for clearing the air from my side :puchhi: :puchhi: :puchhi: :puchhi: I dont want to add more on a perfectly well explained answer O:) O:) O:) O:)

  142. so much effort…lame blogger has to first comment from a fake id, and then revert to her own id to pacify the fake id’s comment….ha so much work….drink Glucon D in between 😐

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