No7 Smoky Powder Eyeliner Brown Review

Hey, there!

Boots pharmacy is my go-to store here in the UAE for my skin care products. I have tried a lot of brands that they hold – Soap and Glory, Ted Baker, Botanics, No7 and their own Boots labeled products. This time, I picked up some makeup products from their No7 brand. Today’s review is about “No7 Smoky Powder Eyeliner” in the shade Brown.

No7 Smoky Powder Eyeliner Brown Review

Price: 8 GBP or 648 INR
Product Description:
No7 Smoky Powder Eyeliner is very versatile & much easier to use than a liquid liner.

Boron Nitride, Silica, Dimethicone, Polyethylene, Pentylene glycol,Pumice, Kaolin, Phenoxyethanol, Dimethiconol. Ethylhexylglycerin, Dehydroacetic acid, Coperniciacerifera (Carnauba) wax, [+/- (Maycontain) Mica, CI 77491 (Iron oxides), CI 77492 (Iron oxides), CI 77499 (Iron oxides), CI 77891 (Titanium dioxide).]

Shelf Life: 6 months after opening

My Experience with No7 Smoky Powder Eyeliner Brown:

No7 Smoky Powder Eyeliner Brown Review Tube

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The No7 Smoky Powder Eyeliner comes in three shades – brown, black and sparkly black. I thought of trying the brown shade first. The packaging of this eyeshadow resembles that of an eyeliner. In fact, the product is named an eyeliner, however, in essence, it is an eyeshadow powder. I found this product to be very interesting. The packaging is all brown with silver printing – color-coded with the shade. I like its sturdy packaging. The packaging is quite compact and travel-friendly.

No7 Smoky Powder Eyeliner Brown Review Close up

The unique feature of this product is its wand applicator. It resembles the wand applicator that comes with a liquid lipstick or gloss, however, it is a bit flatter and modified for eyeshadow application. At first, this applicator did not seem very useful to me since I love using my eyeshadow brushes to apply eye makeup. But this wand applicator is a dual purpose one. You can use the tip of the wand to apply the product as an eyeliner. It gives the look of a smudged eyeliner. However, if you use the wand along its length and place it flat on the eyelid, it will give the same look as we apply eyeshadow with a brush all over the lid. I found this aspect very versatile!

No7 Smoky Powder Eyeliner Brown Review Details

The shade is a deep brown or rather a brownish/black shade. It is not a warm brown shade, rather a cool brown one. I found this shade very pretty. It’s like the basic eyeshadow shade for a natural eye contour makeup look. It is all matte hence, can be used for the day looks as well as brown smoky looks for the evenings.

No7 Smoky Powder Eyeliner Brown Review open

The texture of the powder is not very creamy as such. The eyeshadow powder is smooth and blends well on the eyelid with the wand applicator. The powder does not feel chalky either. However, the eyeshadow powder, while the application, gives a lot of fallout. You need to be careful while using this since the powder tends to fall and spread. I make sure to tap off the excess multiple times and then use it.

No7 Smoky Powder Eyeliner Brown Review Wand

Look at the swatches in the pic below. The one on the top is swatched by using the wand flat while the one below is swatched by using the rounded tip of the wand applicator for a defined look.

No7 Smoky Powder Eyeliner Brown Review Hand Swatch

This color shows well on the eyelids. It gives a deep brown smoky look which looks beautiful on the eyes. For this price, this eyeshadow is a good deal and this color is a pretty shade to have which suits Asian skin tones well.

No7 Smoky Powder Eyeliner Brown Review Eye Swatch

No7 Smoky Powder Eyeliner Brown Review Eye swatch one

You can use this shade for the day look as well as evening/party makeup. Most of all, it’s so convenient since you need not carry your eyeshadow brushes.

Pros of No7 Smoky Powder Eyeliner Brown:

• Matte shade
• Deep cool toned-brown shade
• Highly pigmented
• Hypo-allergenic
• Smooth texture
• Blendable
• Affordable
• Compact packaging
• Useful brush applicator
• Dual purpose brush
• Travel-friendly

Cons of No7 Smoky Powder Eyeliner Brown:

• Fall out
• Needs good blending

IMBB Rating:
Would I Repurchase/Recommend No7 Smoky Powder Eyeliner Brown?
Yes, I like it and would want to try the black shade now.

Until next time guys! Hope you enjoyed reading!

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