Sugar Cosmetics Suede Secret Matte Lipcolour 05 Poplin Plum Review



Skin type: dry and occasionally acne prone
Skin tone: fair with neutral undertones

Greetings beauties,

Today’s review is about a unique, statement lippie from the ‘Sugar Cosmetics Suede Secret Matte Lipcolour’ range, which is particularly meant for you if you want to try a bold look. It’s in the shade ’05 Poplin Plum’. Let’s see if it is worthy of buying or not.

Sugar Suede Secret Matte Lipcolour 05 Poplin Plum Packaging

Price: INR 799
Product Description:
Swipe on Poplin Plum for all the good-girl-gone-bad vibes. Let the world see your confidence with each wear of this blackened plum shade.

Plunge head first into high-pigmented matte fantasy with the SUGAR Suede Secret Matte Lipcolour! With a formula so lightweight that you’ll forget you’re wearing it and a finish so plush that it never feels dry even when it dries – your search for the ‘holy grail’ liquid lipstick is pretty much done.

Work this #MadeInItaly beauty to take matte to the max with a punch of opaque colour in every swipe. Dries quickly to a smooth matte finish without leaving your lips parched – this is your secret weapon to hack a luxurious pout! The SUGAR Suede Secret Matte Lipcolour boasts of a 12-hour stay and comes in a spectrum of highly-pigmented shades that complement a slew of complexions – make it your goal to own every one of them!

Sugar Suede Secret Matte Lipcolour 05 Poplin Plum Ingredients

My Experience with Sugar Cosmetics Suede Secret Matte Lipcolour 05 Poplin Plum:

The packaging of this product is very much like their ‘Smudge Me Not Liquid Lipstick‘ range. Just, in this case, it is sleeker. This liquid lipstick comes in a quirky cardboard packaging having the signature Sugar graphics and prints on it. The graphical design looks very attractive and colourful and renders a good value packaging wise.

Sugar Suede Secret Matte Lipcolour 05 Poplin Plum Review

The liquid lipstick comes housed inside this cardboard box. The lipstick comes in a squarely shaped, frosted plastic tube and you can see the product from the outside. This enables quick shade identification and also helps to know how much product is left in the tube. The tube of the lipstick has a regular screw-on black cap on it that closes properly in place. There are no chances of unwanted leakage of the product. The shade name is mentioned at the base of the tube and also on the outer cardboard box.

The applicator of the lipstick comes attached with the black cap. The shape of the applicator is just perfect for liquid lipstick application. It is doe-foot shaped and helps to cover the lips perfectly without any unevenness. Overall, I find the packaging sturdy and quite attractive.

Sugar Suede Secret Matte Lipcolour 05 Poplin Plum Details

The shade ’05 Poplin Plum’ is a very dark blackened plum shade. It will look stunning on all skin tones. But this will complement medium to dusky skin tones better. On my fair skin tone, it looks quite vampy. So, this is not the kind of shade I would like to wear on a daily basis. It is perfect to build up your confidence as it gives you the feel of being a ‘boss lady’. It is an amazing shade for parties and weddings. I love this shade a lot and it just instantly glams up my face.

Sugar Suede Secret Matte Lipcolour 05 Poplin Plum with Wand

Pigmentation and Finish:
This lipstick is intensely pigmented and only 1-2 swipes are needed for a full opaque coverage on the lips. There is no significant shimmer or sheen in this lipstick. The colour payoff is really nice. On my lips, I apply two coats to even out the edges and give an even look. It hides lip pigmentation smartly. If your lips are heavily pigmented, you might need multiple swipes for fuller coverage. Fragrance wise, it has a mild candy-like fragrance which is never too bothering. The fragrance lingers for sometime after which it gradually fades away.

Texture and Quality:
The texture is smooth, very creamy and the product – when applied – spreads evenly without any tugging or pulling. It has a medium-thick, mousse type of texture and the formulation is superb. The lipstick sets to a completely matte finish. But the matte finish is not drying, it is velvety matte. If you are tired of those overly drying matte lipsticks for which you have to use a lip balm underneath every time before application, then it’s high time that you give this range a try. Matte plus lip nourishment both come hand in hand with this lipstick.

It takes about 1-2 minutes to dry down completely, so this is not a quick drying lipstick. Avoid touching your lips during this time to prevent transferring to objects. This lipstick is easy to work with and gives a flawless finish upon application. It does not feel patchy or sticky on the lips. Also, the formula is lightweight and feels quite comfortable. I know this lipstick is a bit on the higher end with respect to the price point, but keeping the quality and the finish it delivers, the price is totally worth it.

Sugar Suede Secret Matte Lipcolour 05 Poplin Plum Applicator

The formulation is buildable and adjusts well to layering. It does not crumble and does not enhance the fine lines of the lips. This lip colour is smudge proof and water-proof. Once it dries down completely, it is completely transfer-proof as well. This lipstick does not dry out your lips. Still, if you are looking for that extra nourishment, you can prep and moisturise your lips for a healthier look. But I don’t think this step is mandatory. This lipstick is perfect for those who want matte effect but at the same time need the creaminess on the lips.

Staying Power:
The staying power is not very long; usually, it stays for about 5-6 hours on my lips without food or drinks. The brand claims it’s staying power to be 12 hours, which I think is not true. It can survive normal meals, but with oily meals, the formula breaks down from the centre of the lips and looks faded. In that case, you would need complete reapplication. But this is not an issue for me since you reapply this lipstick effortlessly.

Sugar Suede Secret Matte Lipcolour 05 Poplin Plum Swatch

Staying power wise, I expected its longevity to be more. This has disappointed me a little bit. Coming to the removal process, it is possible to remove this lipstick with a normal water-based remover or wet wipe. The removal process is quite easy compared to the Smudge Me Not liquid lipsticks.

Sugar Suede Secret Matte Lipcolour 05 Poplin Plum lip Swatch

I am quite impressed with the quality of this lipstick. I feel that investing in this range was a good decision even though this range has a few loopholes. But I can ignore them and I would definitely love to try out some more shades. I am in love with the shade ‘Poplin Plum’ and it is a perfect statement shade right up your alley. I highly recommend this shade if you are more into dark bold lip shades.

Sugar Suede Secret Matte Lipcolour 05 Poplin Plum on Lips

Pros of Sugar Cosmetics Suede Secret Matte Lipcolour 05 Poplin Plum:

• Travel-friendly packaging.
• Attractive Sugar graphics on the cardboard box.
• A beautiful and dark blackened plum shade – perfect for a statement look.
• Transparent tube that helps in seeing the colour of the lipstick.
• Has a mild candy-like fragrance.
• Transfer-proof, smudge-proof and water-proof.
• Heavily pigmented.
• Hides lip pigmentation.
• Smooth buttery mousse-like texture.
• Does not dry out the lips.
• Provides decent hydration.
• Survives normal meals.
• Budget-friendly.
• Smooth and even application.
• Ultra-matte finish.
• Does not get sticky or patchy.
• Glides effortlessly.
• Does not settle into fine lines of the lips.
• Removal is very easy.

Cons of Sugar Cosmetics Suede Secret Matte Lipcolour 05 Poplin Plum:

• Takes time to dry out completely.
• Will suit medium to dusky tones more.
• Looks quite vampy on fair skin tones.
• Cannot survive oily meals.

IMBB Rating: 4.5/5
Would I Repurchase/Recommend Sugar Cosmetics Suede Secret Matte Lipcolour 05 Poplin Plum?

Sugar Cosmetics Suede Secret Matte Lipcolour 04 Crepe Coral
Sugar Suede Secret Matte Lipcolour 03 Velvet Violet
Sugar Cosmetics Suede Secret Matte Lipcolour 07 Tweed Taupe
Sugar Cosmetics Suede Secret Matte Lipcolour 08 Brocade Burgundy
Sugar Cosmetics Suede Secret Matte Lipcolour 06 Taffeta Terracotta
YSL Rouge Volupté Shine Oil-in-Stick #48 Smoking Plum
Bobbi Brown Eyeshadow Saddle, Toast, Velvet Plum
Bath and Body Works Plum Moscato and Almond Harvest Fine Fragrance Mist
Colorbar Kissproof Lipstick Plum Shot
Sugar 04 Plum Yum Smudge Me Not Liquid Lipstick


Leave a Reply

Your email address will not be published. Required fields are marked *