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I have a confession. I am a makeup addict. There, I said it. Feels good to just admit that :). Ever since my childhood I have had a fascination towards makeup. I used to often sneak around my older sister’s makeup. I used to love wearing her Lakme Liquid eyeliner back in school. But all along I have had it under control. I am never an impulsive buyer. So while I used to indulge once in a while, I never spent too much money on makeup. And then, I moved to the US and got introduced to the world of beauty blogs and the rows and rows of makeup in every other drugstore! And I could just stand in sephora for hours, like a kid in a candy store! Honestly, when I read all these beauty bloggers rave about products and to say I get tempted SO much is an understatement. It just never seems to stop. I buy one product and I already have 10 new products on my wish list. Honestly, I get disgusted with myself at times for being so materialistic and for never having a satisfaction with the makeup I already (BTW , I only have a very limited collection and I like it that way). But, I am proud to say that I have it under control and I am sure you can too. Here’s how I deal with my makeup craziness.
1) Set a limited amount of budget.
It’s the easiest way to bring some sanity among this craziness. I know everybody knows about setting a budget. But what I do is this – I have a limited budget for my monthly expenses. I take out cash for the same amount and keep it with me. I make sure I do all my monthly expenses/makeup purchases out of that cash that I have. So, every month I know exactly how much I spend. When you actually dish out cash for your cosmetic expenses, you start to feel the actual value and worth for the product. It’s easy to get lost with your credit cards/debit cards. You do not actually feel the money leaving you. It’s all virtual. I feel a lot responsible ever since I started spending from my limited cash budget. Of course when I do go over my budget, I can always take out more money if I need it. But honestly I have never felt the need. Money saved in one month is additional money for the next month .:)
2) You don’t have to buy every product mentioned on beauty blogs
Whoever started this thing – makeup and beauty blogs? 🙂 I was so blissfully unaware of so many products before. But now, there are just too many products out there 🙂 ! But, I also have discovered SO many amazing products, thanks such wonderful blogs out there. So, the trick is to read these blogs purely for pleasure. Just because a blogger raves about a product, you do not have to go and buy it. Tempted? Take a deep breath 🙂 Evaluate what you like about the product? Why do you feel the need to have that product? If it is a lipstick that you are craving, find out how many lipsticks you have currently. How many of those do you find yourself using often? How many lipsticks have you bought in the recent six months? These kinds of questions will open up your mind and you will probably find yourself in position where you no longer crave lipsticks at all for a while.
3) Think, not twice but thrice.
Always, think thrice before buying a makeup item. Even it is not very expensive. Every small item will amount to good money in total. Case in point – I have so many lip balms/eye pencils lying around with me. But, I only use 2 or 3 of them on a regular basis. What is the point in buying these items and letting them sleep in your closet? You could have saved that money for something else. If I had probably saved all my silly little miscellaneous purchases, I could have easily bought so many expensive makeup items that I lust for quite often. Here is where my limited cash budget comes handy. Every little purchase makes me realize the value of purchase coz that purchase is decreasing my monthly cash availability. That way I keep a check on myself.
4) Do you want it or do you need it?
There are certain items that we NEED. And then there are items that we just “WANT”. For Example, you face wash is a need item. So is your shampoo, body wash, moisturizers and your regular eye liner/kajal etc. If you run out of any of these, go ahead and get it without guilt. But then there are these cosmetic items that tempt us every now and then. Just One lip stick, Just One eye shadow, Just One lip gloss, Just One mascara later you have already spent way too much. This is in addition to your monthly “need” items. So, without realizing it we buy so many such products. Often times I have noticed that the joy I had while purchasing the product almost becomes nil once I get it home and start using it. It then disappears into the dark corner of my dresser drawer. So categorize your purchases into “want” and “need”. Believe me it makes my life a whole lot easier.
5) How often do you see yourself using the product?
Here is what I mean. I am not an eye shadow person at all. On a daily basis, I just can’t get myself to wear eye shadows. But thanks to these beauty blogs & YouTube I gave into my eye shadow temptation and got a couple of MAC eye shadows, an urban decay palette and other miscellaneous drug store ones. They are all just lying around without being used much at all. Once in a blue moon, I get the mood to wear eye shadow. I have no clue why I bought a palette!
So evaluate your beauty regimen, and find out products that you use more and ones that you don’t. That’ll give you an idea when you are tempted to make an impulsive purchase.
6) Do you have a similar product in your makeup arsenal?
Take a second and think about the products that you already own. Is the new item that you are lusting after similar to anything you already have? For example, all my lipsticks are pink/red toned. I do not have a single brown lipstick. The next time I see a brown lipstick I will go ahead and get it as it has been brewing in my head a lot over the past couple months. If it is a completely new/unique product nothing like anything in your collection, go ahead and indulge.
7) Do not fall into the BOGO trap in the drugstores
This is for people in the US. CVS, Walgreens, Rite aid etc – all these stores keeping throwing buy one get 50% off or very rarely buy one get one free. Do not fall for those unless you actually want to get 2 or more items. I have actually done the math. All cosmetic items are priced higher in the drug stores when you compare it to Walmart or Target (Walmart being the cheapest of all, mostly). So essentially what these offers do is that 1) They tempt you, 2) They force you to buy more than you need, 3) Make you spend more money. Most people happily think that they got a good deal. But if they had walked into the nearest Walmart and bought just that one item they need, it would work cheaper because you buy only one item and also it works out to be the same if you had got it on a buy one get free offer. So, my point is that do not fall into every buy one get one offer. Do your math and if you are convinced, then buy it.
8) Be an informed customer
Just because somebody on the internet raves about a product, it does not necessarily mean that it will work for you. This is wear beauty blogs turn to be a real blessing. Just a couple of years back, we would just go the stores and get cosmetics based on our own judgment. But now, we have so many experienced makeup junkies who tear upon a product and talk about every possible aspect of the product. Not only that we are just a click away from finding a swatch of almost any makeup product. Take advantage of this and do your research. These days I almost never get any makeup product without reading a couple of reviews and I gotta it is working amazingly well. I have been quite happy with almost all of my recent purchases.
9) Perform Makeup Detox once in a while
Just like detoxing your body by flushing out toxins, every once in while it’s good to detoxify your makeup collection. Raid out your makeup vanity and check for all the expiry dates. Are there some products that you have never used in the recent past? Consider giving them away to friends or others who might find some use out of it. Have a blog? Do a blog sale for products that don’t work for you, but may work for others. Doing this detox routine every six months or so, not only will give you a chance to save yourself from putting expired products on your face ,it will also give you an idea of what you need when you do your next makeup shopping.
10) Know your limitation
Makeup craziness comes to women of all ages. Thank god, I was not aware of these “makeup” blogs when I was in college or in school. I would have gone bonkers with the sheer amount of products that these blogs review. When you are studying, you are on a limited budget with limited pocket money. Don’t beat yourself up just because you cannot afford high end products. Believe me; it’s good to get decently priced brands and experiment and play with them rather than going high end. Save the Chanel, MAC, Lancôme etc for when you can actually afford them. Understand your monetary limitation and shop according to that.
I would like to conclude by mentioning a couple of my favorite beauty blogs.
IMBB: It goes without saying that IMBB is one of my favourites..I stalk this blog every few hours to see if there are any new articles…Need I say more? I am just proud to say I am a part of it and should thank Rati for giving this great opportunity . 🙂
Beauty Addict: Besides the fact that the blog dates back to 2005 , a time when I didn’t even know people blogged about beauty & makeup , this is one blog that gives a lot of confidence that the author knows what she is talking about. Kristen talks about high-end to drugstore brands and her reviews are nothing short of perfect. They are Concise & effective and drive the point right through you.
Makeupandbeautyblog: LOVE this blog. Again, Karen reviews products from all walks of life. Love her humor and her “Tabs” related posts. The sheer amount of effort and work she puts into her blog shows how seriously she takes her blog. She gained my trust, when she raves about something; I trust that there must be something great about the product. She conducts giveaways like no other and can I also a take a moment to appreciate her promptness when it comes to giveaway. I had a left a random comment on one of here giveaway and she promptly emailed me to get my details. Within a week, the prize arrived at my doorstep. How awesome is that?
Finally!! I hope I made sense with this article. Makeup addiction doesn’t have to drill a deep hole in your wallet if you plan accordingly . :)If you guys have any other tips that you follow with respect to managing your makeup addiction, please share it in the comments section. Would love to hear from you guys . 🙂