For quite some time we have been feeling that the reviews on IMBB should not be one-sided, i.e. the views on a product should not be of a single person only. Although we know most of the writers writing on IMBB personally and we can vouch for them that the views expressed by them are completely honest and coming from their personal experiences, we would like to safeguard against any personal bias or possible manipulation in future as more and more writers are joining IMBB. Not only that, we would like this platform to be a representation of each one of us.
Keeping that in mind, we have integrated a ‘Rating’ facility at the bottom of each post. You can rate a product according to four parameters- quality, price, packaging and availability. In each of the parameters, you can rate the product on a scale of 1 to 5. We have kept the weightage of each parameter different. Quality, being the most important, has a weightage of 4, price has a weightage of 3, packaging has a weightage of 2, and availability has a weightage of 1. So a good rating on Quality is more important than a good rating on packaging.
Suppose someone gives 3 on quality, 2 on price, 4 on packaging and 2 on availability. The overall rating of the product will be 3 x .4 + 2 x .3 + 4 x .2 + 2 x .1 = 2.8 out of 5.
As the rating is locked on to IPs, you can rate on a particular product only once. This prevents many IMBB haters, mischief mongers, product owners, competitors, and even review writers themselves from manipulating the rating too much. But it’s still not foolproof. What can make it foolproof is the action taken by you guys- since a large amount of genuine ratings offset any manipulation, you are requested to rate on every product review that you read on IMBB. Please shed your laziness and do rate on a product if you can. This will really help others who genuinely want to know about a product.
(Added Later): The rating is meant for people who have used the product. If you haven’t used the product but still want to rate on it, then technically the only parameter which you would have no knowledge about is quality. Then give some ‘perceived rating’ on quality and submit. If you do not rate on quality it would take zero on quality from your side which would also be incorrect. So give some perceived rating or an average rating.