About Us

Started in 2009 as just a makeup blog, makeupandbeauty.com (a.k.a. IMBB) has today grown into an international makeup, beauty and fashion community. Running three powerful blogs successfully- in India, Dubai and Philippines- makeupandbeauty.com is already the biggest women’s blog on the internet with more than 700 writers writing on it. The founders- Rati and Sanjeev (read more about them HERE)- and other team members make it a very stylish, ambitious and beauty crazy team. Here are our team members:

Rati Tehri Singh (Owner and Cofounder)

Cofounder of www.totalgadha.com, Rati started www.makeupandbeauty.com to share her love for cosmetics with her other friends. Soon, many other writers found their heart in IMBB and joined Rati. Today she covers many fashion and beauty brands and works with them. Her recent addition to the blog, her fashion lookbook, is quite a hit among IMBB readers. You may also read her fashion and lifestyle blog Faux Pas HERE

Sanjeev Singh (Owner and cofounder)

A mechanical engineering graduate from IIT Delhi, Sanjeev founded www.totalgadha.com along with Rati, then cofounded TathaGat, India’s most prestigious B School test prep program with an annual turnover of 50 million, www.makeupandbeauty.com, and Trigya School of Finance and Management. Managing all his four companies successfully, Sanjeev wants to make www.makeupandbeauty.com the centre of fashion and beauty scene in India.

Jomol James (Chief Editor)

Despite a Bachelor of Sciences degree in Microbiology, Genetics, and Chemistry, Jomol was not destined to work with microbes. She joined IMBB as a blogger and soon become famous amongst the readers for her wit, humour and detailed articles. Joining www.makeupandbeauty.com was a natural step. Basically from the backwaters of Kerala, but Hyderabad is where her home and heart is. And she loves IMBB. In her own words “Right now, I am at the best phase in my life both professionally and personally because I have a very naughty son and a happy family to look after and I am passionate about my work at IMBB. My job gives me immense satisfaction and I get up every morning without any Monday or Sunday Blues and neither do I get that very rampant β€œThank God It’s Friday” feelings on Friday!” IMBB is like a second home to me where I interact with so many lovely people on a daily basis and I do not even miss a single day on IMBB. I have gained so much here on IMBB in terms of getting more enlightened about makeup, making friends, and oh yes, being happy surrounded by so many lovely souls. My dream is to take IMBB to the highest possible height and to continue working here because this is where my passion and heart is”

Shikha Sharma (Editor)

Shikha, who calls herself the biggest non risk taker, took the biggest risk of her career when she left her much settled career in the apparels industry. And today, she says it was really worth it. A nature lover and a fan of all things art, she likes to experience life – one day at a time! With an immense desire to see the world and read unlimited books, she takes inspiration from amazing people like her own bosses – Rati and Sanjeev, who wake up each day just to work hard on their dreams. Also, IMBB has got her hooked on to makeup and fitness, she confesses.

207 thoughts on “About Us

  1. hi rati!

    like you, i too am a diehard makeup lover. i have been searching the net for good reviews about makeup products that are easily available in india but was so far disappointed. thankfully i stumbled upon your blog today through a quick google search. i havent read all your posts but the one about colorbar makeup brushes caught my eye as it mentioned select citywalk. i am a frequent visitor to that mall and personally feel that it is THE place to go to in delhi as far as makeup is concerned. i live in dwarka and its great to know that theres someone out here in my city who not only shares my passion for makeup but takes the time and effort to blog about it. i will be truly happy if you get in touch with me or reply.
    you can contact me further through my blog whose link has been posted.

    rima kaur

  2. Hi Rima,

    Welcome to my blog. I am so glad you liked it and thankful to Google as well who directed you here. πŸ˜›

    I know I love Select City Walk. I am yet to explore so much of it. Although I feel the Shopper’s Stop in Metropolitian stores all outdated stuff. I am so glad all these international brands are coming up with their stores in India. We don’t feel too outdated now. πŸ˜€

    Stay around and do let me know if you are looking for any specific product review. πŸ™‚

  3. hehe .. we can finally C yu .. !!
    U look really cute .. reminds me one of my lovable frnd :))
    seems like yu have pretty good cut .. wd love to see more on hair care tips and ol … I envy Long hair πŸ˜›

  4. Oh! I didn’t know you had never seen my about section. πŸ˜›

    I don ‘t have very long hair, they are a little past the shoulders. But thanks to my mom, I have pretty good hair.lol!

    Thank you for the compliments. Mwwwaah!

  5. i will surely let you know about any queries and i am thankful for your prompt reply. i too extend my help to you if you are looking for any feedback on products i might have used. i will surely be a regular visitor! πŸ˜€

  6. Hi Rati

    I’m looking to get some advice about make up products in India as my mum will be visiting Dehli and I’m really keen to get some Indian holy grail products. Are there any particular brands you would recommend for blush and lip products. I’m also looking for a soft black khol so I’m going to ask for the Himalya one you recommended. Any must have products that you think I need as someone who doesn’t have access to them abroad? Thanks Priyanka xoxo

  7. HI Priyanka,

    I suggest go for Lotus Kajal, it is even better than Himalaya Kajal, I am using it these days and I simply love it. You can look at getting Himalaya’s neem face wash, it’s great.Apart from that you can ask your mom to take a look at Colorbar Products. I love their blushes (especially the trace gold blush and peachy rose), nail paints, and lipsticks. For mum, you can ask her to buy 1-2 tubes of Lakme Sindhoor. πŸ˜› She would love it. Lakme cheek and lip tint has some of the great reviews around but I have not used it personally. It is claimed to be one of the most natural looking blushe around.

    We have Revlon, Maybelline, Body Shop, Bourjois, Max Factor, Cliniqe, Lancome , Mac etc. here. You tell me if you don’t have any of these brands there. I can suggest you products from these brands.

    Regarding Skin Care, Fab India has some awesome products. Their facials sprays are something to die for. Their moisturizing creams (day/ night) and soaps are also great.

  8. Hi Rati,

    I was surfing the net for some advise on good eye-liners and found most blogs on makeup and beauty by non-indians or NRIs with reviews abt products we usually dont get here in India….After a lot of surfing I finally came upon your blog and was so glad to see reviews about products easily available here, will surely go through ur entire blog….I currently use Revlon eyeliner on a daily basis on my waterline. Though it does not smudge, it wears off very easily and after a couple of hours it doesnt even seem like I had applied one…..Can you advise on some good eyeliner which does not smudge, does not wear off and is long-lasting…


  9. Hi HD,

    You are exactly saying what I used to say a few months back. I used to surf for Indian makeup blogs and used to get diverted on blogs written by Indians who are staying in some different part of the world. I am so glad you found my blog useful.

    For a long lasting and a smudge proof eye liner, I have only one name- colorbar. I get irritated by these liners at times because they don’t smudge. πŸ˜› But I love them a lot. They stay on endlessly and are a great for long day wears. πŸ™‚

  10. Wooow…after endless surfing on trying to figure out the best eye pencil, I don’t believe I actually have got some serious good advise. I had even checked w my friends all of whom use different brands of eye pencils but everyone faced the same problem…thanks so much for ur advise

  11. Hi HD- I am talking about the I Define Eye pencils : http://colorbarcosmetics.com/Products/I-Define-Eye-Pencil__EP.aspx

    The truffle colour is the most gorgeous shade of brown I have found yet and midnight black is the blackest black among a lot of liners around. Do buy is sharpener, its for Rs 99 but an excellent thing to have. I have the sharpener for almost an year now and the blade is as sharp as ever and it sharpens my pencils without braking them. there is also a tiny stick behind the sharpener, which is used to clean the surface of blade. πŸ™‚

  12. Thanks Rati….will buy soon….I already have the sharper w a tiny stick which again is am using from arnd 2 years and its still as good…so will begin w the eye pencil

  13. hey I bght the colorbar eye pencil yest πŸ˜‰ I had to decide between Lakme Glide On, Colorbar and Maybelline…Maybelline unstoppable was the retractable type and I prefer the pencil types which need to be sharpened..also the store didnt hv the tester for Maybelline…Lakme was good too…but the color was mettalic black…which was more like dark grey and I wanted something in black as this was my basic eyeliner…so bght colorbar ;)…also wanted to checkout Colorbar tracegold blush and concealer as I have dark circles but both were out of stock so will check those out in my next visit

  14. i also checked the lakme eye artist liner and liked it but not too sure whr n how I can use it…hv u used that?? I normally use eye pencil on my waterline and lakme liquid eyeliner on my upper lashline…I can never apply eyeliner properly on my lower lashline…can you give some tips πŸ˜‰

  15. I told you Colorbar’s liner is the blackest of black I have found yet. I also like the pencils that can be sharpened. I am a bacteria freak. πŸ˜› Lakme’s nine to five liners are good but I won’t re buy them because they are retractable types.

    I really like lakme eye artist and I use it only on my upper lash line. It’s a liquid liner in pen form so doesn’t make sense to use such a liquid thing in your waterline. I generally use kajal in my lower lashline and in very rare occasions eyeliner pencils. I just make sure that the eye pencils are medically tested and are safe to use inside the eye. I will do a teeny weeny tutorial for you for application on lower lash line. It’s very easy. πŸ™‚

  16. Thanks Rati….I hope colorbar pencil would be fine to be used on waterline as thats wht I have bght this for πŸ˜‰ Have used the Revlon pencil until now and other than wearing away issue I dint face any problem medically with it…yeah even the SA told me that the Lakme eyeartist if for upper and lower lashline, not waterline….but i liked the final outcome….though its a liquid pencil…it looks very different from the normal liquid eyeliners after its set…Thanks soo much for ur advise once again and I will be a regular visitor here for sure now πŸ˜‰

  17. I have used Colorbar’s pencil on my water line a few times and I have had no issues with it. But different people react to stuff differently so you might give it a try. πŸ™‚

    Yes, Lakme’s eye artist gives this glossy finish, which I quite like.

    I am glad you liked my recommendations. Thanks a lot. πŸ™‚

  18. yes..have applied that today..no probs as yet and lets wait for the day to end to see how its stayed…btw which kajal do u use for waterline? eagerly waiting for the eyeliner tutorial….can you also include the tutorial on how you use the eye artist…Thanks again!


  19. let me see. πŸ™‚ I have been using Kajals since the time I was born. These days it’s Lotus Kajal. πŸ˜€ I am quite liking it. Himlaya’s Kajal is also good.

  20. Hey Rati….I used a new product today which I recently bght so thght of sharing it with you…it may help you or some of your readers…..On my recent trip to a’bad I bght the Khadi Pudina Cream Cleanser and must say it really is good….I have been using Neutrogena cleanser until now and that has been good too other than the most common complaint ppl have with cleansers i.e eyes getting stung…though my eyes did get stung w the Khadi cleanser too it was much much much less compared to the Neutrogena one..it removed almost 98% of my makeup including colorbar eyepencil, just a wee bit left when u wipe the area arnd the eye with a cloth….the fragrance is Pudina which I liked too and my skin is very soft after using this cleanser…I also bght a scrub from Khadi and now cant wait to try that even….the price is also very reasonable…Rs. 95 for 210ml……and has all the ingredients listed w quantity per 1 kg….

  21. OH great! I have used quite a few Khadi products such as face wash, oils, neem pack and shampoos but have not seen the pudina cleanser here, I might look out for it the next time I hit the store. πŸ™‚ Pudina sounds nice- fresh and minty. Thanks for sharing. Yes, the prices are quite reasonable for the quantity that they provide. I used Neutrogena’s eye cream but didn’t like it. Now I am quite skeptical about buying something else from the brand.

    And by the way you also have to give me an update on your liner. How did it perform during the day? πŸ™‚

  22. yes i rem…i think i’ll use it for some more days before giving u an update…during ofc days I dont hv to do alot of travelling so the liner tends to stay..the actual test would be when I am out for long hrs travelling in auto/train…if you want I can send u pics of the khadi product so tht its easier for you to spot..lemme know….I have only used the Neutrogena cleanser till now and it has been good….I knw of alot of ppl who vouch for the Neutrogena Facewash…i recently tried the Himalaya Fruit Pack, but dont think it made any difference to my skin…can you advise how often shud one use a face pack and how does it help

  23. Oh yes, do send me the pics at mirrorobsession@gmail.com πŸ™‚ I’ll be glad to see. I have used Himalaya’s fruit pack and quite liked it. Infact, it really helped me detan after I came back from a Goa Holiday.

    When you are travelling in local trains or buses, do wear sun glasses an cover your face with a cotton scarf completely. This would keep your skin in better condition.

    If you have normal to dry skin, use face pack once in a week. Someone with oily skin can use facepack twice a week. Just make sure that your face is clean before you apply a pack. Face packs exfoliate and tightens your skin. They are like a skin food. πŸ™‚

  24. thanks again!!! though I travel by auto to ofc I over my entire head and face with a scarf without fail…does the facepack have to be used for some time for the effects to be seen? Another new product I strted using since last 2 days is the ponds age miracle cream w SPF15…its a good moisturiser w very light shimmer particles which provide a nice glow to the face n since it hs SPF i dont need to separately apply sunscreen to the face…just incase u wanna try out

  25. Facepack should be a part of your regular face routine-once a week. WIll look out for it, I have heard a lot about the product now. I’d better get it. πŸ˜›

  26. I discovered your blog just recently and really like it! When you get a chance, check out my blog at http://www.kajalcouture.blogspot.com. Some of the products might not be available in India, but I know the bigger brands like MAC are available there. When I was in India last month I was really wanting to try out some local brands like Lakme, but it was very overwhelming! Next time I go I will be sure to check for some of your recommendations!

  27. HI Kajal,

    Welcome abaoard. I will surely check out your blog. You didn’t miss much by not trying Lakme but I guess by your next trip to India I would have loads to suggest you. πŸ™‚

    Do stay around. πŸ™‚

  28. Hi!!
    So happy to have found your blog. Lots of similarities.. me too got interested in makeup post my wedding last year (much to the shock/surprise of my hubby :)).. He knew me before wedding as this no-makeup or kajal-mascara girl.. and post all that wedding makeup.. I am FULL into blush, eyeshadow, shimmer.. what have you πŸ˜€ . Like many others struggled to find good products/reviews/info catered to Indian women. What a JOY to find this! keep it going.. you have one more loyal fan here.
    P.S: hubby rolls his eyes each time I surf makeup blogs, buy a new product..but never stops me from doing so! Looks like the better “with makeup” looks are appreciated πŸ˜‰ Am feverishly reading all your old posts.

    1. Hi DIvya,

      Welcome to M&B. This is so my story. My hubby says that he has been cheated. πŸ˜› I didn’t use to do any makeup before and now I am adddited to it. he he he

      This is so MY story. Do stay around. We’ll have fun. πŸ™‚

    1. Oh the store has started from today onwards. It is an amazon store so it is completely safe to use. πŸ™‚ You would also get to read some reviews on every product that you may want to purchase.

      1. Oh thank god! I was wondering how I’d missed it! πŸ˜€

        So the stuff comes from abroad?! Shipping charges are high na πŸ™ although I’m eyeing a few things πŸ˜€

        (great idea btw :*)

  29. Hey there,

    I am new to the make up blog world and was just looking to see if we had any indians out there blogging. It was a pleasure to find you on here. Check out my channel and my website if you’de like. Great job by the way!

  30. I am just loving this site and cant get enough of it! I’ve always been a beauty/make-up addict. Thanks Rati.

  31. hii.. i m new addition to this blog… for last 1 month i was searching various makeup videos on youtube.. but thanks to google which led me to ur blog…and next 3 hours i was glued to my laptop… i must say.. I M IN LOVE WITH THIS BLOg…. u r doing amazing job.. after visiting your blog.. i checked out all my cosmetics one by one and i must say, this time i was studing my cosmetics rather than just apreciating what all i have.. i love collecting cosmetics and fragnances and i love to experiment too..
    your blog is an eye opener… i appreciate the way you review simple indian brands like Lakme, Lotus and Biotique, whereas when we go to any beauty supply shop, we are overpowered by big foriegn banners…
    i have registered with this blog… and send my best wishes to keep up the good work… now i know where to ask my queries…

    1. Hi Reena,

      Welcome to Indian Makeup and Beauty Blog. πŸ™‚ I am so glad you liked the blog. i started this blog because I myself used to face problems finding reviews about our home brands.

      I have to admit that I love foreign brands myself but I love my Indian brands as well. You are most welcome to ask your queries.

      Do stay around. πŸ™‚

    2. Hi reena

      I even want to register here. Kinldy help me how i can do it. as i even want to post my queries :headbang: :headbang: :headbang:

  32. Hi rati,

    I was searching about smokey eyes tutorials when I stumbled upon your blog. I love the information and the effort put up by you and the other writers in here. I was a “kole and gloss” girl too till I got married and understood the demographics of looking good. πŸ™‚

    I love it here and would love to keep coming back, feels more like friends on a balcony discussing beauty.


    1. Hi Srips,

      I wnder how I missed your comment. πŸ™‚

      Welcome to IMBB and thank god! I am over with my gloss and kajal phase. Now i love to explore loads of makeup and especially I think our Indian makeup has come a long way.

      Do keep coming back. It’ll be fun to have you around. πŸ™‚

  33. hello rati …
    m sooo new here so let me tell u first that ur name is very nice … rati
    n let me start from here onwards..
    i just found ur blog today … i think u posted one comment on some site n i got to see ur blog
    we shifted here (mumbai)in nov last yr n i wasnt able to find a good indian blog but see after my hard end search i found u …
    m diehard makeup or MACup addict u can say…
    i mostly use MAC but wanna try our stuff u know na pure indian stuff
    will be buying kajal u suggested … n let u know
    n yes m a computer freek too so i would like to share few things so that ur blog comes first whenever anybody searches on google…
    sorry for unwanted advise but i hope u would appreciate
    and one more thing afre u on facebook ??? if u dont mind will tell u my id but after u say so …
    love n lipglosses

  34. Hi Rashmi,

    Welcome to my blog. πŸ™‚ I am so glad you found me. It’s a lovely happy family here at IMBB and we would love you to be a part of it.

    Thank you for all the kind words and the “name” credit goes to my dad. Will let him know that. πŸ˜›

    Will mail you regrading what you suggested.

    Stay around. :-*

  35. Hey Rati,

    Just wanted to say that you are doing a fabulous job with the blog.

    I stumbled across it last month while searching for some products. Have read almost everything on it. I got inspired to actually experiment with neutral lip shades (I usually stick to warm shades of pink) after reading your blog entries. So I went out and bought myself a Revlon Colorburst lipstick in Hazelnut. Its amazing! Thank you for that.

    I’m obsessed with make-up; have been so since the age of 21 when I went through a matte-navy blue eyeshadow phase (yes! it was horrible, and my sister threatened to disown me for it). πŸ˜€ I’ve graduated to, ahem, more dignified shades since then. :-))

    I’m glad to have discovered your blog, Rati.

    Lipstick Rules!!

    1. Hi ST,

      Welcome to IMBB.. he he we all learn from our mistakes and all these funny memories give us good reason to laugh afterward. Do stay around.:)

  36. Hi Rati

    Been checking your blog for a long time now. Love the reviews. I loove makeup shopping, and this is a great site to check out reviews now before buying stuffs. Have seen you few times in Saket too…Next time will stop to have a word too. :-))

    Love it here.. Feel like i have soo many similar friends here.

    I never found time to comment or register, but now that I want to, I cant find a way to register here. I also sent you a mail a while back.. Can u please tell me bout the registration thing..

    Take care

    1. Hi Jas,

      Welcome to IMBB. πŸ™‚ You don’t need to register. There is a subscription box in the sidebar, just fill in your email there , confirm the link that you get in your mail box and you’ll start getting the updates from IMBB.

      It’s good to have you around. πŸ™‚

  37. hi rati

    while searching for some eye makeup suggstions on the web i came across ur blog n i was hooked!!!its early morning now and am still at it…n i have come to the conclusion u r the soution to my problem!!! πŸ˜‰

    i was never into makeup earlier…only kajal n gloss(dat too occasionally as i stay in a very hot n humid mumbai)…i liked d fresh clean look as i had a very friendly skin…but now after my son was born(he is 15mnths old) am suddenly looking dull and old!!! πŸ™

    frm ur blogs i hv decided to go fr colorbar eye pencil,peachy pink blush…but am confused with the concealers…i too hate the matte finish ones…can u suggest something like a concealer n compact…2 in 1…also can i use face mist over it for the fresh,dewy look?can u suggest some eyelinerin pen form for the lashline? i loved ur eye makeup in the pic…help me achieve it too!!! 😎

    n hey keep up the good work…thank god u thought of doing this for us desis…iam gonna follow u regularly…

  38. Hi IMBB team
    I have been reading this blog for a while now and Rati thanks for the home remedies ebook πŸ™‚ I have dry and sensitive skin. So i live on body butters. Working , commited and confused ( only about make up ) !! ?:-) I would love to know few skin care routines for dry skin and i envy the glow on oily face……… :beauty:

  39. hey rati

    my online search for max factor brought me back to IMBB team(wr else?!!)!!! πŸ˜‰

    i saw a blog by mrunmayee for the pan stik concealer…looks nice n quite pocket friendly too :giggle: !!!am not sure wr it is available in mumbai…will chk out though…

    thanks again yaa…cant wait to start my makeup world ka journey… :giggle:

  40. Hi Rati,
    I have been following ur blog for quite some time now and I really like the way u review Indian beauty products. Also thanks for the beauty tips ebook. Its really very informative. I have a question for u… I have heard that using a white/nude eyeliner on the lower waterline opens up the eyes. Can u please tell me where can I find such an eyeliner (the brands and the places where they are available) and also the costs. I usually shop in Pune, Nagpur and Chennai….

  41. Hey!
    Ya blog has helped me a lot πŸ˜€ in buying my beauty stuff.
    Came across ya blog while searching for Biotique’s reviews.
    Love reading your Reviews,even though I dont use the products,or I will never buy them πŸ˜›
    Reading them is Fun Thankz :lashes:
    All I would say is “Great Going Galz”
    And Yeah,Thankz fo the Guidance O:-)

  42. hey i am apoorva! i was so glad to have found this i cannot wait to read your blogs eryday its a muct fr me nw n i m nw addictd to dis n u all r so sweet n so pretty n sooooooooooooooo amazng πŸ™‚ πŸ™‚ πŸ˜€

  43. Hey there ladies….I am totally new to this blog n I’m loving it! Made a list of “Cosmetics to Check Out” today after reading stuff here πŸ™‚ ….Not gotten the hang of posting comments πŸ˜• even though this ain’t the first time I’m blogging….

    Hoping to be a regular!

    Love! :heart:

  44. I am sooooooo in luv wid ur blog Rati!! Anything I say wud b an understatement!! Keep it goin gal! :heart: :heart: :heart: :heart: :heart: :clap: :clap: :clap:

  45. Hi Rati,

    I live in the US and was searching for some products to buy on my upcoming trip to India when I stumbled across your blog. I was hooked! I read a lot of your old posts also! πŸ™‚ I love the way you present information, love the makeup reviews, fashion advice, tips.. everything! I have always been a makeup and beauty addict and it was great to find this site. Thanks sooo much!

  46. hello everyone,
    I m Prachi from ghaziabad… i have acne prone skin so was searching for make up tips for myself and stumbled on ur blog. at first i thought its just like rest of make up blogs which talk about only high end make up products which i dont wanna buy ‘coz am not into regular makeup., only occasionly, even that will give me acne. after surfing it i realised its just what I need. I dont have regular access to malls only local market so dont know what to pick whenever i go to some malls as there prices seems to high so u know everyone thinks what if it didn’t suit me…. but now thanks to ur blog now i knw wht to pick and how to apply make up properly… so thank u

  47. Hi Rati,
    I’ve just started reading your blog and i would like to thank you for starting it up! i’v ejust started using makeup and thig blog really helped me in making my decisions to buy various products.
    Also it looks like you have tried almost all the products in the market so i think you would be the best person who can solve my beauty related problems and queries. :))
    I have really dry and wavy hair..not exactly curly but very wavy. i cannot do anything with my hair except tie a pony tail or straighten or curl them with an iron.
    I’m really fond of straight hair but not sure if i want to straighten them permanently..the chemical treatments sound kinda scary and i’v seen people regretting to have done them.
    Whenever i straighten my hair using the straightening iron or a flat iron. my hair don’t stay straight for more than 10 minutes. after that they feel very dry and get back to their normal frizzy self. can you suggest some hair serum or something like that which would hold my hair straight for a few hours? i have tried Schwarzkopf products but they arent working for me. Please suggest something which would hold my hair straight and also look and feel soft and silky.
    waitting eagerly for your reply,

  48. Hi Rati,

    I have been following your blog since the last 3months and first and foremost, I’d like to say ‘Thank You!!’..I got married last month and got all this make up but being a color-phobic person, had no idea how to use most of the vibrant hues..I was just googling to try and get some instruction..I went through soooooo many sites and I found it so confusing and complicated. Then I happened to stumble upon your blog and the rest is history.

    I have learnt alot through your blog and have invested in more good quality products. This blog is one I check into every 1hour or so daily (even at work :whistle: ) and simply love reading all articles. Apart from learning, its a whole lotta fun!

    Thanks a ton!! :thanks:

  49. hello rati di…this is shraddha here from mumbai .i have been following your blog for quite a time…and i wanted to ask what is the best way to remove my facial hair..i have pcod a harmonal problem……can you plsss help me in this matter…
    thank u di…..
    lots of love

  50. hey,

    well i am cosmo products buff and all keep try new daily products from body shop, colorbar, oriflame, biotique, himalay , lotus etc
    Wanted to post few review on your lovely blog.
    Let me know if its possible.
    If yes then pls teme the how to proccedd..

    Thanks ya

  51. hey rati…
    hi, m a silent reader of ur blog since a few months… wud lyk to say ur work is highly above d standards of other blogs…. :thanks:
    usually i dont write or reply to blogs ,i juz lyk to read them,but imbb has forced me to write into… :victory:
    u know wat i used to think i hv loads of make up products but now when i m introduced to imbb i m suddenly havin d feelin dat i m runnin short of make up… :toothygrin: lol !
    okay,now comin to d point, plz suggest me some good primer and a good concealer … my skin is of combination type..

  52. Hi Rati,

    I have been reading your blog for over a month now. I came across your blog when i was trying to find out about using makeup. Like you i never had too much interest in makeup but starting getting inquisitive about it as i am getting married end of this year. Your blog has been very helpful. Thank you :snicker: :snicker: :snicker: Hope someday i will be able to give product reviews. πŸ˜‰ πŸ˜‰ ……only major hiccup is that though originally from delhi i am working in guwahati……so i dont really have access to high end brands regularly!

  53. Hi, Im new to this blog. Im from Malaysia & currently leaving in Kuwait with my hubby n one year old son ( he is turning one on 19th March). Glad to be part of this blog. How do i post looks / tutorial / something to share on this blog? Recently i did a look using Mac products, “Teddy met Mocha” – Teddy met Mocha while the Indian Paint Pot was Beauty Marked with Plum Dressing on a Sketched Rice Paper…

  54. Dear Rati,

    I am 36 years old and till date i never have any makeup kit. I use only lakme lipstik for daily use.
    I love kajal. I have gone through post and got shenaz hussain kajal. but it smudegs and my eyes get quite sticky. kindly suggest me another as my water line and skin arround the eyes is oily.
    Please suggest me the makeup essetials for the beginning ( I complexion is dusky.)

  55. hey rati…
    hi, i was a silent reader of ur blog since a few months bt now i always try to take out some time for IMBB .I really appreciate ur efforts to make IMBB so beautiful n usefull .
    I am the one who dnt go for so much make up bt IMBB is really inspirational.I usally go for kajal or liner ,lip gloss n blush on (sumtimes) .

    I hv introduced myself in intro section bt still it is not updated and i cant see it,Could you pls app that if u recvd the same.

    Thanx ,hv a gud day !! :rainbow:

  56. Hey hi..!!!!
    I am sooo happy i found this site..I am already a fan..I have been checking it out for quite sometime..it is amazing and the reviews so TRUE..!!!
    Its been very helpful and made me save a lot of money which would always get wasted on useless products..!! :yahoo:
    I was thinking if even i could write a few reviews out here..so can i ?? and how?? coz i cnt seem to figure it out on how to do dat..so if some one can guide and help me out it would be wonderful..!!! πŸ™‚
    Thank you..!!!! :heart:

  57. Hi rati,

    i am so glad that i find your blog while surfing for the maybelline lipstics reviews and prices. I am kind of addict to this blog. I religiously follow this blog everyday, and wait for the new reviews from you people, i specially like the reviews from you, sabrina, Jamol, Sonal, Era………… You guys are doing superb job :happydance: Keep it up. I have gone for shopping few days back and bought the lippies after reading your reviews. that helped me a lot…….. Thank you so much, i have recomended ur blog to my friends also…………..

    Love :-*

  58. i like ur bolg so much & following this from many months.. :yahoo: & i want to join ur blog..how can i join u ….m from chandigarh…..
    waiting for ur :waiting:

  59. great job rati πŸ™‚ i have just started following ur blog n its really like WOW
    m bit new to this makeup thing..so where exactly can i ask my queries :/ ( i know u have posted a new topic IMBB queries..should i ask my queries confusion over there only cuz i have a loads of them)
    n how can i be a part of d blog ( as in adding my dp n postin smthng )

    dr.shaili O:)

  60. hi Rati..
    i want to buy a full equipped makeup box of a good brand..or may be even a trousseau box..i have no issues if it costs around 2000INR also but it should be of good quality…
    suggest me some makeup box..waiting for ur response…

  61. πŸ˜‰
    hi Rati,
    First of all, the website is awesome help for makeup lovers..& a boon for me..!!

    Can u pls suggest me some good quality makeup box of known brand available in India…!!
    There is no problem in the cost, it can be around 2000 INR…
    Please do respond soon….


  62. :-* really moved by this blog .i have been looking for many products here…gr8 reviews and very useful comments..keep up the good work team!! …u all r somehow taking blessings of all of us :thanks:

  63. Hi Rati O:)
    Thanks for this beautiful blog… :pompom:
    U saved my money to a great extent :tongue:
    I buy a product only after reading reviews from this blog :yahoo: and it surely helps :yes:
    Thankuuuuu so much… God bless :kissing: O:)

  64. Hi Rati,

    I love your blog. Thanks for coming up with something like this.. Its seriously is a guide to all the makeup beginners and addicts πŸ™‚

  65. :yahoo: :yahoo: Hi Rati,

    Normally i m a kajal girl.I found ur blog through google while searching for a good kajal.
    N nw i m feeling tht i m in the new world of makeup.I m kind of addicted to ur blog.I am visiting ur blog every single day.

    Thanks n Love u rati. for showing me this new world..

  66. I am from Mumbai.

    I am a Talented Review Writer and also do Poems.

    I have been writing on Mouthshut.com Site since 2 years now.

    I would like to join this Site and Writer Reviews on Products / Services.

    Pls let le know the procedure to become a Member of this Site and become a Review Writer.


  67. Hey Rati,

    it been a pleasure staying connected with IMBB, hats off to u n ur gang!!
    Can u pls tell me how to get in touch with Deepika for the beautiful jewellery she makes. Pls pls…this time pls reply( this is my second request to u..:-( )


  68. Hi Rati,
    I found your blog through google while i was searching for some good products. I just went through some of the reviews and found them really helpful. The beauty of this site lies the way you and your gang submit your honest views …I am never left with any kind of doubt about that product. Keep smiling and keep writing..love ya. :))


  69. hey rati,
    i am a beautician nd i want to create my own products. can you suggest me where i can get products like beewax, emulsifying wa, lanolin,witch hazel etc, online. i would b great ful.

  70. Hey Rati…just found your blog through google and you have me hooked on ever since…love the honest opinions expressed here!! Way to go girl…thumbs up…gud luck!

  71. Rati ,
    How do i add my photo instead of a dabba photo smilie? :yikes: :yuck: πŸ™‚ I want people to look at my snap and reply instead of simply replying πŸ™‚
    Oh, and If i wanna share some products review na, I just need to send some pics and descriptions in imbb review style to you na ? Is that enough or do you have some template..
    Hey, you guys could have an imbb template and we could fill in the template , hai na ? :toothygrin: :toothygrin: :love: :love:

  72. πŸ˜‰ Hi Rati,

    I was just looking for babaramdev aloe vera review and got it here..its amazing …thumbs up :waytogo: ..i am jus new to make up…earlier i was jus used to kajal and a gloss…
    can u pls tell me how to sign up here..???
    Thanks.. :heart:

    1. :shying: hi rati,
      i love this site too :pompom: :pompom: :pompom: :thumbsup: :thumbsup: …….i hv subcribed 4 d news letters..bt really want to know how to ?:) sign up…i hate my dp here :yikes:

  73. Hi Rati
    I came across this site a few days back and since then am kind of addicted to it :inlove: I love reading reviews on makeup products and especially yours πŸ™‚
    Am new to the world of makeup!!! :toothygrin: and want to know as much as i can. IMBB is helping me understanding the art of makeup.
    And I have bought a few makeup items after reading those reviews. In fact, its too tempting not to buy the things after reading a good review on it. :toothygrin:
    I want to know whether i can write a review if i wanted to??? and how???
    also where to post my queries.
    and i must say you are really beautiful :rose:
    take care πŸ™‚

  74. Hi,
    This is my first post to u n i wanna tell tat i loved the simplicity of ur blog..its useful and honest.. :waytogo:..i would like to know the best kajal or eye khole according to u which stays long (specially during office hrs as normally the busy hrs dont allow giving touch ups again n again)..i hv already tried..shehnaj , lakme , mumtaz , lotus, avon and currently using colourbar…i love applying kajal n would want some brand which stays for longer hours…hope u will help me find… :thanks:

  75. Hey Rati,
    I absolutely adore your blog. Awesome Site and very informative and useful reviews. I have been reading your blogs for a while now and i have been wanting to review a few products as well. Please let me know how to do the same. Awaiting your reply.


  76. hey
    can anyone tell me how to change my dp??? ?:) ?:) ?:) ?:) i dont like this current one. πŸ™ πŸ™
    also how to post my article on it??? saw so many makeup shopping posts on this. want t add mine too πŸ˜€ πŸ˜€ πŸ˜€ πŸ˜€

  77. hey Rati!!!
    can you plz do a eye makeup tutorial for me??? in green n purple color?? these are the colors of my lehenga. πŸ˜€ i have bought lakme eye quartet in peacock. can u use it for the tutorial or u can suggest me some other eye shadow.
    am thinking of buying nyx eye primer. in skin shade.
    and plz tell me which foundation to pick among revlon colorstay with soft flux and revlon photoready makeup???? ?:) ?:) ?:) ?:) ?:)
    am so at lost πŸ™ πŸ™
    will order them from cosmetix.in is this site safe???i dont have any experience of online shopping. if i do this wud be my first πŸ˜€ πŸ˜€
    i’ve a very oily skin. :(( :(( :(( :((

    1. samareen i sent you the links to the tutorial. also your foundation query was replied both in aks imbb and i even mailed you. also cosmetix website has been reviewed. Please use search on website and check.

      1. thanks for the mail πŸ™‚
        when you mailed me i didn’t come across this new revlon photoready foundation with rave reviews. so just wanted to have your opinion about it that wether it would suit my oily skin or i should go with revlon colorstay. ?:) ?:)
        saw the review of cosmetrix .thanks again :thanks: :thanks:
        can you plz suggest me a good eye liner for my wedding????

  78. hey, hi. you’re doing great. i just happen to see it today,was googling to know more about color block trend, and bang.. there i saw your blogs.. nice work. :balle: :clap:

  79. Hi Rati,
    I was very shy to say a hi to u but believe me u r my inspiration regarding makeup i hardly knew anything about makeup n now i’m going to join my job when i was trying to learn something about makeup i stumbled upon ur blog (pretty much every1 has d same story). I’m just so addicted to your blog. I’ve even made up my wishlist after going through your reviews thanx for being such a wonderful teacher for naive ppl lyk me .

    with lot of love Amrita :thanks:

  80. hello rati,
    imbb is a great blog..vry helpful..i check it out each tym m online
    i posted a query to u through contact..mailed u i guess..did u get it..
    would b obliged if u could reply..

  81. hello,rati!!
    firstly i wanna thank u for d amazing blog ur running..its been very informative ,helpful and tempting!! :inlove:
    now d sad part..i hv been tryng to post widout registering!lol..i registered for fee e-magazine dat pops up..n i thot i ws done… now i m finally registered,i pray..
    i even sent u a mail through the contact! but m guessing u dintget it

  82. Hiee Rati,

    I absolutely love your blog. Its an awesome site with many useful reviews. I have been reading your blogs for a while now and i also would like to contribute to it. I have mailed you regarding the same. Awaiting your reply. πŸ™‚ πŸ™‚

  83. Hey, thank you so much for valuable reviews. :clap:
    Actually i wanted to know whether i can use cosmetics because I’m just 17.

  84. Hey Rati.. Your blog is really amazing. Finally I found a place where I can find worthy reviews about products and It helped me a lot for my shopping.. Keep doing this good work.. I am being an athlete for past 7 years and couldn’t get rid of sun tan whatever sunscreen I use due to my daily workouts in sun. Now, My skin got tanned badly. Please write about How to remove dark suntan. I am hoping few home remedies from you. Thank you so much once again for this wonderful blog πŸ˜‰ πŸ™‚ Keep rocking..!

  85. hi Rati ji
    Aapka blog is just too good!it helped me in selecting a new kajal for myself as i wanted to switch from my jovees kajal!thanks a lot! πŸ™‚ n keep the good work going1 πŸ™‚

  86. Hi Rati,
    I am so happy tht I found ur blog.Its a lifesaver.Its really a big task to get exact thing for your skin and tht too in India.U r doing a gr8 job.I love using different products whether its shampoo,Bodywashes or lotions.In make up I have only used kajal(Lakme) and lip gloss.Recently started using Revlon eyeliner and mascara.Soon I will be getting married to want to know abt the Foundation ,compact and makeup brushes.Plz help me in this.Thank u.

  87. Hi Rati,

    I have been following you blog from last year and every day i chk your blog religiously for new updates and reviews. Based on IMBB tutorial, tried my hands on eye makeup and nail art. I want to post my nail art and reviews on some products. I dont know how i can do the same. Because once i Sent my nail art file to your personal email ID thinking that u would post the same, but till date i was not able to see my nail art in IMBB πŸ™
    So pls let me know how i can do the same or is there any criteria to do the reviews and posting and sharing the same.
    :chewnails waiting for u reply !!

  88. Hi Rati,

    I have been following IMBB since a month now and I must say it has been an inspiration for me to get the basics of make up straight asap . I love reading all the product reviews and IMBB hasbecome a part of my daily routine πŸ™‚

    Thanks to IMBB I could chose the right kajal which until recently had been a challenge for a makeup illiterate like me .

    What I did not find was review of vanity cases and make up boxes from well known brands.The reason for asking this being ,I am getting married in a few months and hence have been on a look out for good vanity case . Friends abroad swear by Sonia Kashuk make up bags but I have been trying to find something more spacious and boxy πŸ™‚ Could you help ?

  89. hello rati ji!!!!
    this blog of yours always reminds me of lovely girly late nights in hostel πŸ˜‰
    been checking it for long…but ab properly join karna hi padega..addicted jo ho gaye hain!!! πŸ˜€ πŸ˜€
    so..hello everyone…me ckg…..doctor by profession…..style and fashion addict by heart πŸ˜€

  90. HI Rati,

    Happy to see this website. :yes: which is very helpful for indians.

    This is my first visit to this blog.:):) Very happy to found this.

    Could you please suggest a good eyeliner. But it should be a blackest black and for a best foundation which should not lshow my face like a mask..

    I am very poor in makeup rati. Please help me :yikes:

  91. Hi Rati…

    i am suvarna…. . I love reading your reviews on makeup products.

    would like to tell you that you are really very beautiful and like your style very much… keep posting your new looks…i like them…

    take care :)) :))

  92. Yeyyyyyyyyyyyyyyyyyyyy….I love my intro here :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance:

  93. Thankoooooooooooooo TA:happydance: :happydance: :happydance: :happydance: :happydance: :jiggy1: :jiggy1: :jiggy1: :jiggy1: :jiggy1: :jiggy1:

  94. Hi! I am really new to this… just discovering the joys of makeup. I do adore the way you are always put together Rati…you look so elegant and confident. I wish I could do that too. O:)

  95. hi rati! m soooo head-over-heels in love with your blog :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: great job! :clap:

  96. Hi Rati, Sanjeev and Jomol,
    A big thankyou to your’ll for the hard work with the blog.For us ofcourse IMBB is just a click away, when we are in need of reviews,advice or a dose of “anything beautiful :)”… :pompom:
    I have been following your blog and reading product reviews for more than a year now, but started writing reviews only a month back.As a beauty junkie myself :makeup: :makeup: :makeup: :makeup: I’m totally glued to IMBB now.. :heart: ..When i first switch on my computer at 9AM here in Australia , I know that it will be 4AM in India , even then I eagerly wait till the reviews for the day start to appear…. :specs:(When Im at work of course :chewnails :chewnails )

    I always check reviews in your blog before I start to write a blog.Keep up the good work guys :yes: :yes: :yes: :yes: :yes: :yes: :yes:

  97. Dear Supriya….thanks so much for the encouraging words, it means a lot to us :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: can’t express in words actually how much that means :puchhi: :puchhi: :puchhi: :heart: :heart: :heart:

  98. Hi Jomol… :thanks:

    I really meant each word of it… :puchhi: :puchhi: . Even my husband has become jealous of IMBB :green: cos I spend most of my time either writing reviews/ reading reviews or commenting…. :specs:

    And eventhough I buy other brands as well, my love for Indian brands has not even reduced a bit. :heart: :heart: Whenever I come to India I stock up on them :pompom:

  99. Hi Rati,
    I just love this blog.My makeup knowledge was next to nil until i went through this blog…Thanks for sharing this wonderful post.Would love to post:)…in case u can help me how to post?

  100. hii rati dii,,
    THANK GOD,,, I FOUND U…m very much fed up of my hands n foot as it tans or else it absorbs dust n forms a blackish layer easily, :struggle: ,thn a day i decided to search for bttr mani..n pedi..procedure so tht it cn smwht help me out..as in i askd too many people abt n tried diffrnt-2 thngs bt nthng workd ..nw i really wish to contact u so tht i cn tell my prob.in detail as it’s nt all…////
    PLZZ help me out,,as smtimes i feel so embarrasing bcoz of my hands n foot.. except this i luks pretty gud..M committed wid smbody N u can’t blv 1 day he too pointed out n tht time hw i felt i can’t tell u..I HOPE U’LL UNDRSTAND.. n plzzz tell me abt hw i can contact u… :methinks:

  101. Hiii Rati n Jomol..
    how u doin..i am new to IMBB & found it recently on web while searching for some beauty product…can’t thank u enuf for coming up with site:)
    M new to makeup :chewnails n ur site/ blog is making me more interested in trying out new things now… :jaiho: …till now i was just into kajal n that’s it :hihi:
    great work u doin for all of us beginners esp. Kudos to u babes :balle:
    Take care n stay well!!!

  102. Hi All,

    I’ve recently joined IMMB. Just stumbled on this website while searching on a review for a product… And I got hooked on!!! Though I am an Oriflame consultant and totally trust the brand for its quality, I still look for review of Oriflame products on IMMB before I recommend any product to anyone or even purchase it for myself…..Keep doing the good work and I hope it wont be long before I too submit a review !!!

    Ciao for now!!!!

    Amrita Sinha

  103. Hi Rati,

    The site is very nice. I really inspired from you and sanjeev ji.. the way you both are working and reaching the people needs. Really thanks for giving the wonderful website..

  104. Hi Rati! I want to become a member of IMBB website and be able to post comments, tutorials etc! Please direct to “member sign-up page” please!!

    Thanks and take care!


  105. hi rati..
    i m very new to this blogging thing..i used to follow your blog from long back and its you and your team members of imbb that helped me grow immense love for make-up and skin car products .. now my problem is that i too really want to review some good products that i use on imbb..plz tell me how to do that… :waaa: :waaa:

  106. Hai Rati

    How are u..?
    I’m from Malaysia.. n very new for this blog..!
    i want to review some good products to change my makeup style…for u information mine oil face…any product i use only can longer for 1 hour…. than my face look very oily n look dark. pls help me

  107. Dear Rati

    On july 2012 i’m coimg to Kerala,Kochi… can u tell me the best makeup product is nice n best for my skin ( my skin colour is normal look like Malaysian indian) not really dark ( mid)


  108. hey Rati,
    I was totally new to makeup couple of months ago bt thanks to ur blog dat helped me soo much with the reviews. whenever i google for reviews i alwyz cum to ur blog 1st.. Also tellme if ever i wish to review anethn here, how can i??
    Thank u sooo much :rose:

  109. Hii

    Can u suggest me some brands for lip gloss.I just want some natural colours and not too glossy. :makeup:

  110. hey IMBB
    Even me a new addition to the subscriber’s list!
    Want to register to this blog, so that slowly and gradually even i share my comments and reviews bout the parade of beauty products I try! :preen: :pigtail:
    Help me getting into it :waaa: !
    Am addicted and m HELPLESS COZ U HAV CREATED an irresistible arena for any Girl!

  111. Hi Rati,
    Will u plz tell me where to register on the blog so that I will bee easily redirected to my threads…

  112. Hi Rati,
    I discovered your blog about a month back while looking for reviews on a product! I thank google for directing me here, I absolutely love your blog:-):-) now I don’t buy anything without checking out its review here πŸ™‚ being a blogger myself, the success of ur blog is an inspiration πŸ™‚
    Keep up the good work πŸ™‚

  113. hi rati,

    I was not a make up person at all, with my minimal looks I was some what happy. But as i married an army man, I joined the league of makeup crazy people. shopped a lot and ended up buying shades which were loud for my wheatish skin and made me look even more dull. And I realized need for change in my vanity.
    I will say that because google directed to your webpage, while I looking for some lipstick shades. i for the first time saw your webpage.

    I will say a lil bit change in my make up routine is my dedication to your hardwork.



    smita singh

  114. hi everyone. i`m so glad to join this blog and really excited about sharing my experiences with yuall about the beauty products i love or hate. cant wait.

  115. Love ur blog it’s amazing! Do u know if any online stores with lakme and colrbar products that ship internationally?

  116. hi
    i have been following your blog for quite a time now.. your blog is the reason i became a die hard fan of make up.. 6months back i just had kajal.. n now i have a full make up collection.. love your blog… i check your blog everytime i have to buy any cosmetic.. gr8 work n very helpful for gals like me who knew nothing about makeup.

  117. Hi Rati, this is my first post in IMBB. I have slowly started depending on your site , and I guess very soon I’ll refer IMBB even before buying a hairclip πŸ˜€ . I love the way posts are written. I too wanted to write and contribute. So I want to know, that already there are several makeup products reviewed on the site. So can the same product be reviewed twice? Or it has to be a different/new product?

  118. Hi Rati,

    I am connected with IMBB from 3-4 months and I really appreciate almost all the postings.
    best Thing is gals share their experiences with the products which they have used. Before buying any cosmetic I always check for the reviews here . Simply luv it.

    Well Rati, I basically belongs to Delhi but I am in Kolkata from last 3yrs and there are lots of (BAD) Changes in my skin and Hair. Somehow I am able to manage my skin but my hair are really in bad condition. I almost tried all Shampoos with conditioners but day by day hair fall in increasing and they have become dry. I am afraid now coz I cant give any style to my hair.


  119. Hi Rati,

    I always follow your site for the feedback on cosmetics. I am also a makeup addict. I would love to join your blog. How can i do that πŸ™‚

  120. Hiii Rati,

    Can you please tell me how to change the profile pic (right side)… I changed it earlier but now I forgt the whole process :(… Plz hlp…

  121. Hi Rati,

    I have been a fan of your blog from quite some time. Nowadays before buying any cosmetics, I first check it’s review here. I would love to join your blog. Please let me know how can i do that.

  122. Hi Rati,
    I’ve just started reading your blog and i would like to thank you for starting it up! i’v ejust started using makeup and this blog really helped me in making my decisions to buy various products.
    I have became a huge fan of this blog, mark it as bookmark and moreover this page is open in my lappy until my internet browser in open (means almost whole day until i sleep…heheheh)
    thanks a tonne Rati, found a virtual friend for all kinda suggestion i needed.

  123. hi Rati

    just sent u a mail hope u check it. i love your website i come to check reviews on the products i am planning to purchase. btw u look so beautiful. the looks you try just goes so well with ur personality. and really fashionable. u inspire me. sometimes i find it so easy to pair clothes and bags or accessories looking at ur lookbook. Keep it going!!

  124. Hi Rati.

    I’ve just started reading your blog and i would like to thank you for starting it up! i’v ejust started using makeup and this blog really helped me in making my decisions to buy various products.

    If possible please let me know about the Neutrogena Rapid tone repair moistzr. sp3 30.

    if this product is good. I already used Olay total effect..

  125. hi Rati thank you for fair reviews on products your reviews helped a lot on purchasing right products for me i have just started reading your blog when my sister recommend it to me thanks alot:)

  126. Hiiii there..
    I just love this..! Its absolutely a fantastic site..
    Indeed its so informative..!! Thanks a lot..!!
    How do we write reviews if we have one.. ??? I din see any option..!

  127. Hi Rati,

    Dunno where to start from, I have been following your blog religiously from last 3-4 weeks, I have almost completed reading all the older posts and keep following with the new ones. I wouldn’t say makeup is something I’ve always loved, but rather your blog made me love it. It’s not only makeup, but now I realise how important it is to love oneself, makeup is just another way to it. I have just stepped out of my college life (MBA) and entered into this tiring job life and your blog is such a relief, I enjoy reading all posts and comments, kind of stress buster for me now πŸ˜›
    Just wanted to thank you and Sanjeevji to have come up with something so cool, I am soooo loving this place πŸ™‚ πŸ™‚

  128. Hi rati,good to see a blog of this kind covering all the needs of girls.Although i rarely take care of my skin care routine,this gives a platform for all my queries.thnk u rati.luking fwd for many more

  129. Hi Rati.. I’m such a big fan of urs and ur blog.. Just love it! I couldn’t stop myself frm contributing to such an awesome blog.. So have left a mail.. Hope ill be welcomed like u welcome everyone else.. :love :love :love

    Have fun

  130. hi rati,

    I wanted to ask you one thing…like am very new to your blog..so dont really know many things…:( ..i wanted to ask how i can upload a pic of mine in my profile… i mean to say..like we can see urs and many others display pic beside ur name…but i am unable to upload a pic of mine.. not really getting where to go and upload….plz plz excuse my idiotic questions…but it would be really helpful if u let me know…:) and another question was how can i send an email to u…i mean to which id if i want to ask this kind of questions…or related to any other topic…like i have read in ur previous post comments..that u r saying to others that email me…thats why asked. will wait for your reply..thanks..byee:)

  131. Hi Rati & Team,

    Today is the first time I am commenting on your blog !
    I love buying and trying new beauty products and before making my purchase I always try and read reviews on the products. I also make a conscious effort to check if the product is not tested on animals, since I am very particular about buying cruelty free products. When I look for reviews online, I would aways be greeted by articles by IMBB members and I would just keep coming back to your blog!
    The reviews are so crisp and informative and I have always found them the most useful compared to other review blogs.
    I am a big fan and decided to join the community πŸ™‚

    Hoping to contribute , pick up some great tips and enjoy all the beauty convos!

  132. Spent thirty minutes reading up on both you guys..must say made me teary eyed at one point. Love you guys!
    *so encouraged*


  133. Hey Rati,

    Been following your blog for a long time now. Even contributed a few times. I am writing here to know if I could place Classifieds for Bridal Makeup. Please do respond. Thx

  134. Hi Rati,

    i have been a silent reader of all the posts of IMBB and thought of telling you i really like your spirit. the way you have started this blog and bringing it to this stage is really very inspiring.
    Hats off to you.

  135. Hey Rati,
    Kudos to you and your team for the great work and effort that you guys have done *clap* *clap* *clap*. Amazing blog it is and also the reviews published over here helps almost every girl who reads and follows it to decide their suitable match regarding makeup products *thankyou* *thankyou* .
    I am a regular reader of your blog and not to forget the reviews published over here helps me a lot, because firstly I read the reviews and then only buy the product.
    Keep up the good work going *haan ji* .

  136. Lately, the popup window has become very intrusive and it pops up on every page/article, perhaps once per visit is okay? Otherwise, it was a joy to visit the site.

  137. Hi Rati
    Ur IMBB has become a part of my life now. Its been more than a year that I am following your blogs and have subscribed to your daily mail. I remember I bought all the stuff for my wedding after reading reviews at IMBB, its just soo kool. It is a kinda one-stop-shop for all cosmetics, make up, dresses, bridal things etc etc.the list is endless. I really wish to be a part of IMBB now, its been enough being a secret admirer….time to shout…I love IMBB…. *happydance*
    Girlies like Jomol write fab stuff….thanks guys.
    IMBB has become a girl’s best friend after diamonds…. *hihi*
    And Rati u r exceptionally awesome in ur blogs, make up, outfits etc.
    Keep up the good spirit and our wishes r alvs wd u guys n IMBB…. *thankyou*

  138. Really like the blog *happydance* Kudos to you Rati, you are there at every post to guide and encouraging the team :* Love you Somuch

    The Site become my companion *happydance*

    Keep Doing the Great work *thankyou*

  139. Hi Rati,
    I have been following your blog since last two years and now..seriously it has become a very important part of my life. Every time I am in a H&G store..before buying a product i read the reviews on your blog. It has been really helpful all the time. I appreciate the work done by you and your team. I do have a question which I would like to ask the IMBB gang..please let me know how can i do so.

    Hats off to you and the entire IMBB team for the good work..*thankyou*

  140. Hi Rati,
    I started to follow your blogs and imbb just lately…was pleasantly surprised to see so many reviews about almost all the products i use….i am not much of a make up person but i love buying them…lol…and stack them and use them occasionally…i love ur posts on the products reviews…i honestly appreciate the effort u put in for this all stuff…therefore have made a point to visit your blog everytime before i go shopping..
    moreover seeing all the gorgeous ladies(you foremost) i get inspiration to be at my best watever time of the day(or night) it might me.

  141. ASK IMBB

    Hello Friends,

    I am looking for the best hair stylist in Delhi/Gurgaon.
    I have a problem that my hair do not grow fast , it takes a year even for 2-3 inches so i cant take a risk with a wrong hair cut.

    Could you please suggest me the stylist who can actually give me the best style as per my face shape.


  142. Hi Rati,
    I am following your blog from 2 years now and I am avid follower of your beauty regimens and all the discussions which are done in your blog

  143. Yes I am also a fan of IMBB, I have often visited this site for learning about new products and reading reviews for quite some time. However recently I have started interacting through comments and also started writing reviews for them. Believe me this was a thorough learning process for me specially, where photos were concerned. Now I understand the pain and efforts THESE respected PIONEERS of IMBB and hard work of the entire IMBB team put in to bring out so many reviews on daily basis and manage other relevant websites and various other things. Hats off & Cheers to Mrs. Rati, Mr. Sanjeev, Ms. Jomol & Ms. Shikha. Their recently started “Vanity” is also a great help to so many people who can place their advertise or be referred and be known on this IMBB website. ????????????.
    Here I would like to add that I am glad and feel proud to be a contributor on this website and deeply THANK the entire IMBB team for giving me this opportunity. ?

  144. Hi Rati,

    I have just come across your website & I am so so impressed with all the reviews posted here. Really helpful. Kudos!

    I have a quick question, need your suggestion. I am in my early 30s & have dry to combination skin. I use Fabindia Vitamin E night cream & it really works for me. What I am looking for though is a good daily moisturiser with SPF which i can use all year around. My face tends to get dry during harsh winters & stays mostly normal to oily T zone rest of the year. I do have a sweating problem, sometime in excessive which is a big problem in using any moisturiser. I work from home, so mostly stay indoors. Do you suggest any particular brand daily moisturiser which I can use? I am trying to stay off of most cosmetic brands & trying to use only ones which are against animal cruelty.

    It would be great if you can suggest something. Meanwhile, I will be browsing though the wbesite to check out most of the reviews on other products. I am really liking the detailed & in depth description of each product in the blogs. Awesome!

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