Hard Candy Plumping Serum Gel Lipstick in Victorious Review

Hello all,

Having come across a few product reviews on IMBB from the brand “Hard Candy,” I was tempted to give it a try as well and I decided to begin my Hard Candy tryst with a makeup product that I use the most – lipstick. I picked up the shade “Victorious” from their “Plumping Serum Gel Lipstick” range. Read on to find out if I liked the shade and the formula.

Hard Candy Plumping Serum Gel Lipstick in Victorious


Hard Candy lipstick

Product Description:
Saturate lips with vibrant, pure color in just one stroke. A high gloss gel base infused with lightweight mango butter allows for superior comfort and shine with lasting hydration. Contains a unique antioxidant “Colorfast System” that keeps color vibrant, truer, and statement worthy. Formulated with Hard Candy’s exclusive Plumping Serum System that delivers hyaluronic acid and plumps the skin to quickly minimize the appearance of fine lines and wrinkle while adding hydrating volume.

My Experience with Hard Candy Plumping Serum Gel Lipstick in Victorious:

Packaging: The lipstick comes in a metallic tube packaging with some random creeper vine and heart design. The cap has a little color at the top which matches the color of the lipstick and also has the shade sticker on it. I found the packaging to be a bit cheap looking, but it is efficient and travel friendly.

Dark pink lipstick

Shade: “Victorious” looks red in the bullet and honestly I wasn’t expecting much from the color, but I was blown away as soon as I applied this on the lips; it transformed into the most beautiful hue of magenta on the lips. Surely, this is one of the prettiest lipstick shades that I own. It makes you look bright, young and cheerful and is a shade which will suit most skin tones.

Pink lipstick

Texture, Finish, Pigmentation:  The lipstick feels very moisturizing on the lips. It glides like butter and there is no tugging at all. But, you also need to be careful as the lipstick tends to slip and bleed a bit. The lipstick doesn’t dry over time and the presence of the mango butter in the ingredients indeed does the trick.

Hard Candy Victorious lipstick

Since, this is marketed as a plumping lipstick, I was expecting to experience some sort of sting on my lips, but there is no such sensation. Also, I did not see any visible plumpness in my lips. The finish is a lovely glossy finish.

The pigmentation of the lipstick is good and it covers the lips in a single swipe. I prefer applying two swipes since I have pigmented lips. However, the color never becomes too intense and retains a bit of sheerness.

Lipstick swatch

The staying power of the lipstick is strictly average – it stays put for around 2-3 hours. It transfers heavily and does not survive a full meal, but it leaves a pretty pink stain behind.

Pink lips

To summarize, the Hard Candy Plumping Serum Gel Lip Stick in Victorious is a gorgeous magenta shade with a glossy finish. The formula is decent but the staying power is strictly average. This is a shade which is bound to get you compliments till it lasts; Alas, it does not last for long 🙁

Red lips

Pros of Hard Candy Plumping Serum Gel Lipstick in Victorious:

  • Beautiful magenta shade.
  • Nice glossy finish.
  • Moisturizing lipstick due to presence of mango butter.
  • Leaves a pretty stain on the lips.
  • Very affordable.

Cons of Hard Candy Plumping Serum Gel Lipstick in Victorious:

  • Transfers a lot.
  • Average staying power.
  • Bleeds slightly.
  • No visible plumping effect.

IMBB Rating:


Would I Repurchase/Recommend Hard Candy Plumping Serum Gel Lipstick in Victorious?

I would recommend you to buy it only if you like the shade.  I would not repurchase the same shade. I might try some other shades from the range as it only costs 5 dollars.

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