Maybelline XXL Curl Power Mascara Review

Maybelline XXL Curl Power Mascara

maybelline XXL power curl mascara

What The Company Claims About The Product:
• Power Curve brush dramatically curls and extends lashes 45º from root to tip with 12 hours of hold.
• Step 1: Curls to a 45° angle.
• Step 2: Provides 12-hour hold.
• Contact lens safe, ophthalmologist-tested.
• Washable, also available in Waterproof.

For Best Results:
• Sweep the curling basecoat from root to tip of lashes to lengthen and curl.
• Before the basecoat dries, follow with the topcoat to lock on intense colour and maintain a 12-hour hold on the curl.
• Removes easily with soap and water or Expert Eyes® 100% Oil-Free Eye Makeup Remover.

See more about this mascara here.

Retails for around 7-8 Dollars.

Side 1- Lash primer.


Side 2- Mascara.

Power curl

(Bare eye).

Bare eye

(With mascara).

with primer


My Take on Maybelline XXL Curl Power Mascara:

I got this around February this year (2011) and was absolutely in love with the way it worked. Since the last 2 months, I noticed that it is drying up and getting messy to work with.

The product comes in a purple and black thick cylinder like packaging. It’s a dual-ended mascara, with primer side and mascara side. Both ends screw off and are labelled “1″ and “2″ for easy understanding and use. The primer side has this white-coloured substance in it. The product claims to have micro-fibre technology and I have noticed that this primer part brings about most of the thickening, lengthening and curling effect. The “C” shaped curved brush wand is very unique and intriguing. It can get a little tricky to work with initially, but once you get a hang of it, you will definitely like it more than the usual straight wands.

As mentioned, you are supposed to use this primer side first, let it dry slightly and then apply coats of mascara. The mascara side also has the same curved shape. I have sparse lashes and with this product I always got amazing results. No doubt the combined effect of both the sides give great results but, sometimes in haste, I end up using just the mascara side, and I still get nicely curled lashes.

It never clumped, flaked off or smudged (when it was comparatively new). Unfortunately, it is drying up now, clumps and does not deliver the same curling effect like it used to before.

Overall, this is one seriously amazing product I have ever tried. The drying up part is a little upsetting, but anyway, it is advisable to discard your mascaras after every 6 months. So, no complaints!!!!

What I Like About Maybelline XXL Curl Power Mascara:

• C-shaped curved brushes are very unusual and give good curling effect.
• When used properly, as directed, using both the sides, it gives awesome results.
• Did not clump, flake off (for the first few months).
• Safe for sensitive eyes and contact lens wearers.
• Washes off easily without harming the lashes.
• Decently priced.

What I Do Not Like about Maybelline XXL Curl Power Mascara:

• Completing the 2 -tep procedure takes time, so I don’t reach for this when I am in a rush.

• Has dried up in 6-7 months and does not perform the way it used to before.
• I think this particular one is not available in India.

IMBB Rating: 3.75 ON 5 :-* :-* :-*

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74 thoughts on “Maybelline XXL Curl Power Mascara Review

  1. The effect is really good !!! I loved the curls !! I had read in the free e book sent to me from IMBB that if mascara dries up, one should put it in warm water for some time and then use,

  2. nice product! :jalwa: :jalwa: i already have a black mascara but i have been looking for a clear one for daily use…do you know if any brands in india have clear mascaras?

  3. GEEEEEEEEE!!! such pretty lashes fur fur :inlove: :inlove: :inlove: :inlove: :inlove: :inlove: :love: :love: :love: :love: :love: :love: :love:

          1. i think it’s you only who can make that out. I toh cant. 😛 😛 You mentioned na that the formulation is drying os may be you can feel the before and now wala difference. Me toh cant. 😀

  4. Hi Nupur….may I also call you fur fur…. :toothygrin: :toothygrin: , I bought a similar mascara I think from Singapore and which reminds me, I must start using it ASAP. Too many cosmetics, such little time….. 😀 😀 😀

    1. hehehh… yes sabrina, u can call me fur fur.. n if u get bored, u hav other options like
      – nupuriiii
      – nu
      -fur furia
      -nooffuurr 😀 😀 😀 😀

  5. Nupurrrrrrrrrr… :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi: :puchhi:

          1. Primer rani :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: :happydance: tumhare mascara main bhi primer hai :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho: :jaiho:

              1. Your lashes have come out very prettily Nupurriiiiiiiii..and I love the colour of your eyes…….brown nahin hai….kuch hazel type hai na :teddy: :teddy: :teddy: :teddy: :teddy: :teddy: :teddy: and deep too :inlove: :inlove: :inlove: :inlove: :inlove: :inlove:

  6. Hey Nupur…its available now in all shoppers stop and lifestyle stores :snicker: …too bad I already bought the revlon lash fantasy mascara otherwise would had bought this one instead :idk:

    1. OMG sachi kya :yahoo: :yahoo: :yahoo: :yahoo: :yahoo: thnkxx so much for the info divya… m getting it jaldi se :victory2: :victory2: :victory2: :victory2:

  7. :woot: :woot: :woot: the curling boorosh! :teddy: :teddy:
    I want my first mascara to have a boorosh like this only. :dumb: :dumb: :teeth :teeth
    Great review,Nupur di!
    And for the drying up bit na…keep the mascara tube in warm water fro sometime,and it should work right. :haanji:
    OOrrrr…If yo want to try out something more gimicky,try getting your hands on this:
    :jalwa: :jalwa: And no…I am not advertising. :nono:

  8. arre i thot this can be gud alternative to my colossal mascara and then i see its not available in india …i should hav read it neeche se !!

    🙂 looks wow …love the curvy applicator..nice review !!

      1. wow :happydance:

        smal question ..have you used only the black of this macara with out primer any time ?… Im wondering how it would look and it would easy when in hurry rit …just wondering

  9. i am gonna buy it for sure… and ur eyelashes look really good 😉 😉 … i already told u that u got a beautiful eyes ( and good skin :spank: :spank: )

      1. yea it all gets clumpy clumpy with all my mascaras.. i got a purana lakme,vov n streetwear…none seems good…and i end up looking racoon :spank: :spank: i was thinking of getting that yellow wala mascara of now thinking this one wud be better na nupur???

        1. nupur.. i wanted to ask something regarding your blog giveaway..dont know ur mail inboxed u in facebook..hope u dont mind :blush:

  10. Nuuu ka mascara :makeup: :makeup: :makeup: :makeup: :makeup: and usmein bhi primer!!! :lol2: :lol2: :lol2: :lol2: :lol2:
    but mast mast lashes 😉

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